In today's automotive industry, developing new products and systems is more important than ever before. Central to the creation of innovative products is technology development. However, managing technology development has often proven to be a difficult task for many American firms. This book provides instruction on how to make technology management more effective and efficient. It discusses several ways to leverage technology development to get more value with fewer resources. Alignment, globalization, centralization/decentralization, sourcing, co-development, technology intelligence, and intellectual property are all extensively covered. Advice is provided on how to ease implementation of these solutions, and several examples of the successes enjoyed by best-practice companies are detailed. Chapters cover: Global Trends in Automotive Systems Management of Technology Challenges in Automotive Technology Management Meeting Technology Management Challenges Best Practice Case Studies

Building on his decades of experience as a consultant and project manager in the automotive industry, the author develops comprehensive and pragmatic recommendations for action regarding the digital transformation of the automotive and supplier industries. At the heart is the transition from a vehicle-focused to a mobility-oriented business model. Based on the catalysts of the digital change, four digitisation fields are structured, and a roadmap for their transformation is presented. The topics of comprehensive change in corporate culture and an agile and efficient information technology are covered in detail as vital success factors. Selected practical examples of innovative digitisation projects provide additional ideas and impulses. An outlook on the automotive industry in the year 2040 completes the discourse.

Analysing developments in digital technologies and institutional changes, this book provides an overview of the current frenetic state of transformation within the global automobile industry. An ongoing transition brought about by the relocation of marketing, design and production centres to emerging economies, and experimentation with new mobility systems such as electrical, autonomous vehicles, this process poses the question as to how original equipment manufacturers (OEMs) and newcomers can remain competitive and ensure sustainability. With contributions from specialists in the automobile sector, this collection examines the shifts in power and geographical location occurring in the industry, and outlines the key role that public policy has in generating innovation in entrepreneurial states. Offering useful insights into the challenges facing emerging economies in their attempts to grow within the automobile industry, this book will provide valuable reading for those researching internationalization and emerging markets, business strategy and more specifically, the automotive industry.

As the field of information technology continues to grow and expand, it impacts more and more organizations worldwide. The leaders within these organizations are challenged on a continuous basis to develop and implement programs that successfully apply information technology applications. This is a collection of unique perspectives on the issues surrounding IT in organizations and the ways in which these issues are addressed. This valuable book is a compilation of the latest research in the area of IT utilization and management.

As the 21st century begins, we are faced with opportunities and challenges of available technology as well as pressured to create strategic and tactical plans for future technology. Worldwide, IT professionals are sharing and trading concepts and ideas for effective IT management, and this co-operation is what leads to solid IT management practices. This volume is a collection of papers that present IT management perspectives from professionals around the world. The papers seek to offer new ideas, refine old ones, and pose interesting scenarios to help the reader develop company-sensitive management strategies.

For the last century, the automotive industry has been dominated by internal combustion engines. Their flexibility of application, driving range, performance and sporty characteristics has resulted in several generations of this technology and has formed generations of engineers. But that is not the end of the story. Stricter legislation and increased environmental awareness have resulted in the development of new powertrain technologies in addition and parallel to the highly optimized internal combustion engine. Hybrid powertrains systems, pure battery electric systems and fuel cell systems, in conjunction with a diverse range of applications, have increased the spectrum of powertrain technologies. Furthermore, automated driving together with intelligent and highly connected systems are changing the way to get from A to B. Not only is the interaction of all these new technologies challenging, but also several different disciplines have to collaborate intensively in order for new powertrain systems to be successfully developed. These new technologies and the resulting challenges lead to an increase in system complexity. Approaches such as systems engineering are necessary to manage this complexity. To show how systems engineering manages the increasing complexity of modern powertrain systems, by providing processes, methods, organizational aspects and tools, this book has been structured into five parts. Starting with Challenges for Powertrain Development, which describes automotive-related challenges at different levels of the system hierarchy and from different point of views. The book then continues with the core part, Systems Engineering, in which all the basics of systems engineering, model-based systems engineering, and their related processes, methods, tools, and organizational matters are described. A special focus is placed on important standards and the human factor. The third part, Automotive Powertrain Systems Engineering Approach, puts the fundamentals of systems engineering into practice by adding the automotive context. This part focuses on system development and also considers the interactions to hardware and software development. Several approaches and methods are presented based on systems engineering philosophy. Part four, Powertrain Development Case Studies, adds the practical point of view by providing a range of case studies on powertrain system level and on powertrain element level and discusses the development of hybrid powertrain, internal combustion engines, e-drives, transmissions, batteries and fuel cell systems. Two case studies on a vehicle level are also presented. The final part, Outlook, considers the development of systems engineering itself with particular focus on information communication technologies. Even though this book covers systems engineering from an automotive perspective, many of the challenges, fundamental principles, conclusions and outlooks can be applied to other domains too. Therefore, this book is not only relevant for automotive engineers and students, but also for specialists in scientific and industrial positions in other domains and anyone who has to cope with the challenge of successfully developing complex systems with a large number of collaborating disciplines.

This book proposes that, within the automotive industry, revised marketing principles and innovative marketing strategies are needed to address more effectively the unprecedented challenges posed by the modern digital revolution. The starting point for these proposals is a thorough analysis of the evolution of marketing in the industry across three ages of technological innovations – the mechanical, the electronic, and the digital. The main objectives are first, to illustrate how study of the past can help carmakers as they move forward into the unknown, and second, to identify the main choices that they will face. The central premise is that unusual times call for unusual strategies. By mining the past in order to foresee likely future developments regarding competition and marketing strategies within the car industry, the book will appeal both to researchers and to present or future managers in the automotive and other innovation-driven sectors.