In this book, Festinger’s theory of Cognitive Dissonance is applied to the paradoxes in Swami Vivekananda’s life — to explain them, to frame the cognitions that led to them, and finally to relate how Swamiji resolved them. Published by Advaita Ashrama, a publication house of Ramakrishna Math, Belur Math

Renunciation and service are the twin ideals of India. A strong character is built on the foundation of the spirit of renunciation and service. At a time when India is spearheading towards making a place for herself on the global stage, nothing can be more relevant and necessary than Swami Vivekananda’s words of inspiration to dedicate one’s life for the cause of one’s Motherland through the building of a strong character. Swami Vivekananda’s ideas on this vital subject have been carefully compiled and arranged in this book. Published by Advaita Ashrama, a publication house of Ramakrishna Math, Belur Math, India.

'Just as heat is inherent in fire, so is our desire to become better.' Why are personal growth and life transformation so difficult? Does Creation wish that we fail? Of course not! The purpose behind the Universe's grand design is to make us succeed. Our own unawareness of the laws of the Universe creates the impediment. Just as physical phenomena are regulated by laws, there are spiritual principles governing the journey of life as well. Knowledge of them helps us understand why success comes so easily to some but remains a struggle for others; why some are still putting on their shoes, while others have finished the race. The beauty is that, like the physical laws of nature, the divine principles governing happiness and fulfilment in life are also eternally valid. In this book, Swami Mukundananda explains the 7 divine laws in an easily graspable manner. With knowledge of the Vedic scriptures and witty anecdotes that everyone can relate to, this book will empower you to become the best version of yourself.

A fascinating look at India’s remarkable impact on Western culture, this eye-opening popular history shows how the ancient philosophy of Vedanta and the mind-body methods of Yoga have profoundly affected the worldview of millions of Americans and radically altered the religious landscape. What exploded in the 1960s, following the Beatles trip to India for an extended stay with their new guru, Maharishi Mahesh Yogi, actually began more than two hundred years earlier, when the United States started importing knowledge--as well as tangy spices and colorful fabrics--from Asia. The first translations of Hindu texts found their way into the libraries of John Adams and Ralph Waldo Emerson. From there the ideas spread to Henry David Thoreau, Walt Whitman, and succeeding generations of receptive Americans, who absorbed India’s “science of consciousness” and wove it into the fabric of their lives. Charismatic teachers like Swami Vivekananda and Paramahansa Yogananda came west in waves, prompting leading intellectuals, artists, and scientists such as Aldous Huxley, Joseph Campbell, Allen Ginsberg, J. D. Salinger, John Coltrane, Dean Ornish, and Richard Alpert, aka Ram Dass, to adapt and disseminate what they learned from them. The impact has been enormous, enlarging our current understanding of the mind and body and dramatically changing how we view ourselves and our place in the cosmos. Goldberg paints a compelling picture of this remarkable East-to-West transmission, showing how it accelerated through the decades and eventually moved from the counterculture into our laboratories, libraries, and living rooms. Now physicians and therapists routinely recommend meditation, words like karma and mantra are part of our everyday vocabulary, and Yoga studios are as ubiquitous as Starbuckses. The insights of India’s sages permeate so much of what we think, believe, and do that they have redefined the meaning of life for millions of Americans—and continue to do so every day. Rich in detail and expansive in scope, American Veda shows how we have come to accept and live by the central teaching of Vedic wisdom: “Truth is one, the wise call it by many names.”

The profile of Swami Vivekananda as 'A Leader' has previously never been studied and thought about on its own, especially in the light of modern management and leadership theories. In this book published by Advaita Ashrama, a branch of Ramakrishna Math, the author, by correlating Vivekananda's words & deeds with present-day management science, establishes that Vivekananda was a "Perfect Embodiment of the Servant-Leadership Concept" and an "Extraordinary Leader-Manager" decades before these concepts gained acceptance in the Corporate world. An enriching read for present and aspiring Leaders and Managers.