Text data is important for many domains, from healthcare to marketing to the digital humanities, but specialized approaches are necessary to create features for machine learning from language. Supervised Machine Learning for Text Analysis in R explains how to preprocess text data for modeling, train models, and evaluate model performance using tools from the tidyverse and tidymodels ecosystem. Models like these can be used to make predictions for new observations, to understand what natural language features or characteristics contribute to differences in the output, and more. If you are already familiar with the basics of predictive modeling, use the comprehensive, detailed examples in this book to extend your skills to the domain of natural language processing. This book provides practical guidance and directly applicable knowledge for data scientists and analysts who want to integrate unstructured text data into their modeling pipelines. Learn how to use text data for both regression and classification tasks, and how to apply more straightforward algorithms like regularized regression or support vector machines as well as deep learning approaches. Natural language must be dramatically transformed to be ready for computation, so we explore typical text preprocessing and feature engineering steps like tokenization and word embeddings from the ground up. These steps influence model results in ways we can measure, both in terms of model metrics and other tangible consequences such as how fair or appropriate model results are.

Chapter 7. Case Study : Comparing Twitter Archives; Getting the Data and Distribution of Tweets; Word Frequencies; Comparing Word Usage; Changes in Word Use; Favorites and Retweets; Summary; Chapter 8. Case Study : Mining NASA Metadata; How Data Is Organized at NASA; Wrangling and Tidying the Data; Some Initial Simple Exploration; Word Co-ocurrences and Correlations; Networks of Description and Title Words; Networks of Keywords; Calculating tf-idf for the Description Fields; What Is tf-idf for the Description Field Words?; Connecting Description Fields to Keywords; Topic Modeling.

Text data is important for many domains, from healthcare to marketing to the digital humanities, but specialized approaches are necessary to create features for machine learning from language. Supervised Machine Learning for Text Analysis in R explains how to preprocess text data for modeling, train models, and evaluate model performance using tools from the tidyverse and tidymodels ecosystem. Models like these can be used to make predictions for new observations, to understand what natural language features or characteristics contribute to differences in the output, and more. If you are already familiar with the basics of predictive modeling, use the comprehensive, detailed examples in this book to extend your skills to the domain of natural language processing. This book provides practical guidance and directly applicable knowledge for data scientists and analysts who want to integrate unstructured text data into their modeling pipelines. Learn how to use text data for both regression and classification tasks, and how to apply more straightforward algorithms like regularized regression or support vector machines as well as deep learning approaches. Natural language must be dramatically transformed to be ready for computation, so we explore typical text preprocessing and feature engineering steps like tokenization and word embeddings from the ground up. These steps influence model results in ways we can measure, both in terms of model metrics and other tangible consequences such as how fair or appropriate model results are.

R and Data Mining introduces researchers, post-graduate students, and analysts to data mining using R, a free software environment for statistical computing and graphics. The book provides practical methods for using R in applications from academia to industry to extract knowledge from vast amounts of data. Readers will find this book a valuable guide to the use of R in tasks such as classification and prediction, clustering, outlier detection, association rules, sequence analysis, text mining, social network analysis, sentiment analysis, and more.Data mining techniques are growing in popularity in a broad range of areas, from banking to insurance, retail, telecom, medicine, research, and government. This book focuses on the modeling phase of the data mining process, also addressing data exploration and model evaluation.With three in-depth case studies, a quick reference guide, bibliography, and links to a wealth of online resources, R and Data Mining is a valuable, practical guide to a powerful method of analysis. - Presents an introduction into using R for data mining applications, covering most popular data mining techniques - Provides code examples and data so that readers can easily learn the techniques - Features case studies in real-world applications to help readers apply the techniques in their work

Machine learning is an intimidating subject until you know the fundamentals. If you understand basic coding concepts, this introductory guide will help you gain a solid foundation in machine learning principles. Using the R programming language, you’ll first start to learn with regression modelling and then move into more advanced topics such as neural networks and tree-based methods. Finally, you’ll delve into the frontier of machine learning, using the caret package in R. Once you develop a familiarity with topics such as the difference between regression and classification models, you’ll be able to solve an array of machine learning problems. Author Scott V. Burger provides several examples to help you build a working knowledge of machine learning. Explore machine learning models, algorithms, and data training Understand machine learning algorithms for supervised and unsupervised cases Examine statistical concepts for designing data for use in models Dive into linear regression models used in business and science Use single-layer and multilayer neural networks for calculating outcomes Look at how tree-based models work, including popular decision trees Get a comprehensive view of the machine learning ecosystem in R Explore the powerhouse of tools available in R’s caret package

A reliable, cost-effective approach to extracting priceless business information from all sources of text Excavating actionable business insights from data is a complex undertaking, and that complexity is magnified by an order of magnitude when the focus is on documents and other text information. This book takes a practical, hands-on approach to teaching you a reliable, cost-effective approach to mining the vast, untold riches buried within all forms of text using R. Author Ted Kwartler clearly describes all of the tools needed to perform text mining and shows you how to use them to identify practical business applications to get your creative text mining efforts started right away. With the help of numerous real-world examples and case studies from industries ranging from healthcare to entertainment to telecommunications, he demonstrates how to execute an array of text mining processes and functions, including sentiment scoring, topic modelling, predictive modelling, extracting clickbait from headlines, and more. You’ll learn how to: Identify actionable social media posts to improve customer service Use text mining in HR to identify candidate perceptions of an organisation, match job descriptions with resumes, and more Extract priceless information from virtually all digital and print sources, including the news media, social media sites, PDFs, and even JPEG and GIF image files Make text mining an integral component of marketing in order to identify brand evangelists, impact customer propensity modelling, and much more Most companies’ data mining efforts focus almost exclusively on numerical and categorical data, while text remains a largely untapped resource. Especially in a global marketplace where being first to identify and respond to customer needs and expectations imparts an unbeatable competitive advantage, text represents a source of immense potential value. Unfortunately, there is no reliable, cost-effective technology for extracting analytical insights from the huge and ever-growing volume of text available online and other digital sources, as well as from paper documents—until now.

Behavior Analysis with Machine Learning Using R introduces machine learning and deep learning concepts and algorithms applied to a diverse set of behavior analysis problems. It focuses on the practical aspects of solving such problems based on data collected from sensors or stored in electronic records. The included examples demonstrate how to perform common data analysis tasks such as: data exploration, visualization, preprocessing, data representation, model training and evaluation. All of this, using the R programming language and real-life behavioral data. Even though the examples focus on behavior analysis tasks, the covered underlying concepts and methods can be applied in any other domain. No prior knowledge in machine learning is assumed. Basic experience with R and basic knowledge in statistics and high school level mathematics are beneficial. Features: Build supervised machine learning models to predict indoor locations based on WiFi signals, recognize physical activities from smartphone sensors and 3D skeleton data, detect hand gestures from accelerometer signals, and so on. Program your own ensemble learning methods and use Multi-View Stacking to fuse signals from heterogeneous data sources. Use unsupervised learning algorithms to discover criminal behavioral patterns. Build deep learning neural networks with TensorFlow and Keras to classify muscle activity from electromyography signals and Convolutional Neural Networks to detect smiles in images. Evaluate the performance of your models in traditional and multi-user settings. Build anomaly detection models such as Isolation Forests and autoencoders to detect abnormal fish behaviors. This book is intended for undergraduate/graduate students and researchers from ubiquitous computing, behavioral ecology, psychology, e-health, and other disciplines who want to learn the basics of machine learning and deep learning and for the more experienced individuals who want to apply machine learning to analyze behavioral data.