Summary: Guerrilla Marketing Goes Green
Title | Summary: Guerrilla Marketing Goes Green PDF eBook |
Author | BusinessNews Publishing, |
Publisher | Primento |
Pages | 49 |
Release | 2013-02-15 |
Genre | Business & Economics |
ISBN | 2806246369 |
The must-read summary of Jay Conrad Levinson and Shel Horowitz's book: "Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet". This complete summary of the ideas from Jay Conrad Levinson and Shel Horowitz's book "Guerrilla Marketing Goes Green" shows how ethical marketing not only feels better but, in today's economy, it works better as well. In their book, the authors explain how green guerrilla marketing is based on four indispensable pillars: sustainability, quality, integrity and honesty. This summary contains everything you need to know about green marketing that will benefit your customers, employees, suppliers, distribution partners and even competitors. Added-value of this summary: • Save time • Understand key principles • Expand your knowledge To learn more, read "Guerrilla Marketing Goes Green" and find out how green marketing can lead to success in today's business environment.
Guerrilla Marketing Goes Green
Title | Guerrilla Marketing Goes Green PDF eBook |
Author | Jay Conrad Levinson |
Publisher | John Wiley & Sons |
Pages | 299 |
Release | 2010-01-08 |
Genre | Business & Economics |
ISBN | 047056458X |
These Two Masters of Marketing Want to Pass Their Most Powerful Success Strategies on to You! Learn to: Slash marketing costs and boost profits by making your business as green and ethical as possible Easily turn your customers, suppliers, and even competitors into your unofficial sales force Understand how to turn business acquaintances into powerful joint-venture partners Cut your advertising budget and build revenues using social media, traditional media, and the power of your own brain—even get paid to do your marketing Harness the Magic Triangle and the Abundance Principle to skyrocket to success Find all this and much more within the covers of Guerrilla Marketing Goes Green—your road map to thrive and prosper as a green, ethical business in tough times and good times. "A playbook for companies that want to succeed in a world where integrity and transparency trump slick slogans. This is a gem that should be required reading—not just for so-called green marketers, but for any marketer who wants to succeed in today's economy, and tomorrow's." — Joel Makower, Executive Editor, GreenBiz.com, and author, Strategies for the Green Economy "Very wise words from very wise men. Shel and Jay are seasoned marketing pros who not only talk the talk, but walk the walk . . . Follow the advice of Guerrilla Marketing Goes Green. Your current customers, your new customers, and your bank account will be richer for it." —Bob Burg, author, Endless Referrals, and coauthor, The Go-Giver
Guerrilla Marketing Goes Green
Title | Guerrilla Marketing Goes Green PDF eBook |
Author | |
Publisher | |
Pages | 8 |
Release | 2010 |
Genre | |
ISBN | 9781775441878 |
Guerrilla Marketing to Heal the World
Title | Guerrilla Marketing to Heal the World PDF eBook |
Author | Jay Conrad Levinson |
Publisher | Morgan James Publishing |
Pages | 386 |
Release | 2016-03-15 |
Genre | Business & Economics |
ISBN | 1630476595 |
Levinson and Horowitz show the dramatic potential for profit in not just being a green company, but in addressing the huge social problems that have stumped humankind for millennia. Instead of waiting centuries for government to get it done, business can grab the reins and accomplish more through the profit motive than through any amount of guilt-tripping. Green practices can save and make money, and deep social change can skyrocket those revenues---when marketed correctly.
Guerrilla Marketing Attack
Title | Guerrilla Marketing Attack PDF eBook |
Author | Jay Conrad Levinson |
Publisher | Houghton Mifflin Harcourt |
Pages | 212 |
Release | 1989 |
Genre | Business & Economics |
ISBN | 9780395502204 |
At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.
Summary: Guerrilla Marketing in 30 Days
Title | Summary: Guerrilla Marketing in 30 Days PDF eBook |
Author | BusinessNews Publishing, |
Publisher | Primento |
Pages | 49 |
Release | 2013-02-15 |
Genre | Business & Economics |
ISBN | 2806246385 |
The must-read summary of Jay Conrad Levinson and Al Lautenslager's book: "Guerrilla Marketing in 30 Days: One Dynamic Blueprint to Maximize Profits and Increase Customers". This complete summary of the ideas from Jay Conrad Levinson and Al Lautenslager's book "Guerrilla Marketing in 30 Days" shows that with 30 days of consistent effort, you can upgrade and enhance your organisation’s entire approach to marketing. The guerrilla marketing creed is that it’s possible to achieve conventional aims (like sales and profits) using unconventional methods (like investing energy in your marketing and not just more money). When it comes to marketing, the missing “secret sauce” is usually implementation rather than conceptualization. Lots of people spend all their time getting in position to start marketing when in reality they should be just getting into action. Energy, passion and enthusiasm can cover up a lot of gaps in your marketing know-how. This summary explains strategies to help businesses with their marketing. Added-value of this summary: • Save time • Understand the key concepts • Increase your business knowledge To learn more, read "Guerrilla Marketing In 30 Days" and discover useful tips for starting a business.
Summary: Guerrilla Marketing on the Internet
Title | Summary: Guerrilla Marketing on the Internet PDF eBook |
Author | BusinessNews Publishing, |
Publisher | Primento |
Pages | 43 |
Release | 2013-02-15 |
Genre | Business & Economics |
ISBN | 2806246407 |
The must-read summary of Jay Conrad Levinson and Charles Rubin's book: "Guerrilla Marketing on the Internet: The Complete Guide to Making Money On-Line". This complete summary of the ideas from Jay Conrad Levinson and Charles Rubin's book "Guerrilla Marketing on the Internet" shows that the essential goal of guerrilla marketing is to achieve conventional goals – such as profits – using unconventional methods – such as investing energy in marketing instead of money. Guerrilla marketing is needed because it gives small businesses a sustainable competitive advantage: certainty in an uncertain world, economy in a high-priced world, simplicity in a complicated world and marketing awareness in a clueless world. This summary explains that the Internet is the best weapon yet invented to expand your business and reach new customers. Guerrilla marketing helps you to do that as efficiently and cost effectively as possible. Added-value of this summary: • Save time • Understand key concepts • Increase your business knowledge To learn more, read "Guerrilla Marketing on the Internet" and place your company on the path to success!