Through five editions, Managerial Economics has been among the leading texts in the field.

This is the accompanying study guide to Managerial Economic: Theory, Applications, and cases (fourth edition).

This popular guide includes eight full-length case studies that allow students to take on the role of a manager in a variety of situations and solve practical problems through economic analysis of real-world data.

Truett and Truett's Eighth Edition shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet. Walks readers step by step through specific types of problems, including elasticity calculations, cost minimization, and profit maximization. Shows how real-world firms have addressed issues discussed in the book. Emphasizes the global aspects of managerial economics and its application in the international marketplace.

Managerial Economics develops simple, practical tools and concepts for business students as well as practicing managers. Presenting the essentials of managerial economics in an accessible style, this book integrates the discipline to other managerial functions - including accounting, finance, human resource management and marketing. It aims to teach students how to make better business decisions, not how to build models. This set of supplementary materials strenghthens the teaching value of Managerial Economics. The pack includes: an instructor's manual; student test bank and transparency masters.