Eye-opening and thoroughly engaging, this is an indispensible look at American urban/suburban society and its future. In The Great Inversion, Alan Ehrenhalt, one of our leading urbanologists, reveals how the roles of America’s cities and suburbs are changing places—young adults and affluent retirees moving in, while immigrants and the less affluent are moving out—and addresses the implications of these shifts for the future of our society. Ehrenhalt shows us how the commercial canyons of lower Manhattan are becoming residential neighborhoods, and how mass transit has revitalized inner-city communities in Chicago and Brooklyn. He explains why car-dominated cities like Phoenix and Charlotte have sought to build twenty-first-century downtowns from scratch, while sprawling postwar suburbs are seeking to attract young people with their own form of urbanized experience.

Discuss real estate with any young family and the subject of schools is certain to come up—in fact, it will likely be a crucial factor in determining where that family lives. Not merely institutions of learning, schools have increasingly become a sign of a neighborhood’s vitality, and city planners have ever more explicitly promoted “good schools” as a means of attracting more affluent families to urban areas, a dynamic process that Maia Bloomfield Cucchiara critically examines in Marketing Schools, Marketing Cities. Focusing on Philadelphia’s Center City Schools Initiative, she shows how education policy makes overt attempts to prevent, or at least slow, middle-class flight to the suburbs. Navigating complex ethical terrain, she balances the successes of such policies in strengthening urban schools and communities against the inherent social injustices they propagate—the further marginalization and disempowerment of lowerclass families. By asking what happens when affluent parents become “valued customers,” Marketing Schools, Marketing Cities uncovers a problematic relationship between public institutions and private markets, where the former are used to leverage the latter to effect urban transformations.