Comics Startup 101 is a quick guide to some of the most important legal and business issues comic book creators should be aware of as they start their careers. The book tackles the use of contracts, contract negotiation, business formation, intellectual property, and other key issues.

This comprehensive text deftly explains both the federal and California specific laws governing the manufacture of craft beer. Brew Law 101: California Edition walks the startup craft brewery and breweries-in-planning through every step of the process from business formation and capital raising to location and licensing to labeling and intellectual property to employment law and common craft beer contracts. The original Craft Beer Attorney brings together years of craft beer focused knowledge and expertise to help you successfully navigate the sudsy industry. This book not only includes broad coverage of the legal and practical implications of opening a craft brewery in today's market, but also features helpful checklists and exclusive interviews with California craft beer industry leaders such as Peter Zien of AleSmith Brewing Company, Tom McCormick of the California Craft Brewers Association, and Joyce Turner of Mammoth Brewing Company, to name just a few.

If there's a software startup company in your developer heart, this is the book that will make it happen. The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. It covers everything from making the strategic platform decisions as to what kind of software to build, to understanding and winning the Angel and venture capital funding game, to the modern tools, apps and services that can cut months off development and marketing cycles, to how startups today are using social networks like Twitter and Facebook to create real excitement and connect to real customers. Bob Walsh, author of the landmark Micro-ISV: From Vision to Reality, digs deep into the definition, financing, community–building, platform options, and productivity challenges of building a successful and profitable web application today.

If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

This book provides researchers with a straightforward and accessible guide for carrying out research that will help them to combine good science with real-world impact. The format of this book is simple: concise chapters on key topics, examples and case studies, written in plain language that will guide researchers through the process of research-driven innovation. The book draws on the editors’ experience in leading the Age-Well Network of Excellence. The aim of Age-Well is to drive innovation in the area of technology and aging. Researchers often lack the knowledge and abilities to commercialize or mobilize the outcomes of their research. Moreover, there is a lack of training and education resources suitable for the wide range of disciplines and experience that are becoming more typical. The book emphasizes the practicalities of “how to” undertake the kinds of activities that researchers should be engaging in if they are serious about achieving impact. Overall, this book will guide researchers through the process of research-driven innovation.

Media Management: A Casebook Approach provides a detailed consideration of the manager’s role in today’s media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern to managers: diversity, group cultures, progressive discipline, training, and market-driven journalism, among others. The cases provide real-world scenarios to help students anticipate and prepare for experiences in their future careers. Accounting for major changes in the media landscape that have affected every media industry, this Fifth Edition actively engages these changes in both discussion and cases. The text considers the need for managers to constantly adapt, obtain quality information, and be entrepreneurial and flexible in the face of new situations and technologies that cannot be predicted and change rapidly in national and international settings. As a resource for students and young professionals working in media industries, Media Management offers essential insights and guidance for succeeding in contemporary media management roles.