The alphabet is the message. With these special effects and topical alphabets, you can advertise or identify a product or service in lettering that reinforces your message. For example: letters shaped like chopsticks; letters made up of logs; letters made up of bones; letters frozen in ice; letters with stars and stripes. These are just a few of the alphabets you can use from the 100 fonts selected by Dan X. Solo from the Solotype Typographers Catalog. All the fonts appear in upper case, while many also have lower case and/or numerals. Whether your message is about the Fourth of July, cool refreshment, outdoor life, modern technology, summer, spring, winter, or a hundred other moods and occasions, you'll find in this collection an alphabet that tells the story. The typographic designs may be sophisticated or naïve, but all are eminently useful and difficult to find in usual sources.

Handy archive of royalty-free typefaces ideal for ads, signs, menus, etc. Calico Casual, Designer Raleigh, Easter Gothic, Galaxy One, many other fonts. Use with any copier for an endless source of condensed type.

Versatile, royalty-free alphabets offer scores of design possibilities with 100 complete fonts. Art Nouveau, Art Deco, Victorian, and contemporary styles include Albertus Outline, Gill Floriated, Washington Outline, Ben Franklin Open, Pluto Outline, Normandie Open, and many others. Most fonts feature both uppercase and lowercase characters; many also include numbers and punctuation.

Emblazon your message in 3-D or shaded lettering. Eye-catching typefaces in 100 amazingly diverse fonts.

Comprehensive archive of especially bold fonts ideal for advertising, signs, posters, announcements, etc. Banker's Roman, Dolmen, Elizabethan, Goudy Heavyface, many more. Most fonts include upper- and lowercase letters, punctuation, numerals.

Originally published by Mergenthaler Linotype Company, 1936.