"This book examines using social media in academic libraries and in instruction, with special emphasis on assessment and evidence-based practiced. It also looks at the importance of social media in all facets of library marketing and instruction at the academic (post-secondary) level"--

The subject of the use of social media has renewed interest because of the impact that it had on the last U.S. presidential election and the impact that social media networks will have on subsequent elections. As guides in the information world, it is thus important that librarians be well versed in social media. This has called attention to the relevance and urgency of incorporating social media use into the academic library, both as a marketing tool and as an instruction tool. Social Media for Communication and Instruction in Academic Libraries is an essential reference source that offers guidance in using social media in academic libraries and in instruction with a special emphasis on assessment and evidence-based practice. Featuring research on topics such as digital libraries, marketing, and web analytics, this book is ideally designed for librarians, administrators, educators, managers, information technology specialists, professionals, researchers, and students.

Libraries of all types have undergone significant developments in the last few decades. The rate of change in the academic library, a presence for decades now, has been increasing in the first decade of this century. It is no exaggeration to claim that it is undergoing a top to bottom redefinition. In this second volume of the series, Creating the 21st-Century Academic Library, we explore the initiatives in student learning and training that are underway in our academic libraries. The 13 chapters range from librarians redesigning the space in the library in order to assume control of the campus bookstore to implementing a MOOC where the problems of providing material to potentially thousands of students taking an online course must somehow overcome copyright restrictions. A chapter describes how the iPad has become the chosen delivery mechanism for a rich array of resources that finally begin to reflect the educational potential of the digital world. Another chapter tells how a collaboration creates an audio archive to enrich the experiences of patrons and raise the visibility of the special collections unit on campus. Gamification plays a role in two chapters and active learning is featured in another that employs the technologies of interactive whiteboards, clickers, and wireless slates. These approaches, employing new technologies and terminology, signal that we have begun a new era in the definition and design of the academic library. We can’t expect the redefined academic library to assume its final shape any time soon, if ever, but the transformation is well underway.

Massive technological change has been impacting universities and university libraries in recent years. Such change has manifested in technological developments impacting all areas of academic library activity, including systems, services, collections, the physical library environment, marketing, and support for university teaching, learning, research, and administration. Many books and papers have examined these changes from a technical perspective. However, there is little substantive reflection on what technological change means, and how best to get out in front of it, for the academic library. Technology, Change and the Academic Library systematically reflects on technological innovation, the successes, failures and lessons learned, the nature, process and culture of change, and key aspects including impacts on library staff and users, roles and responsibilities, and skills and capabilities. The book takes an international perspective on the massive change currently affecting academic libraries. The title gives an overview and literature review, considers technological innovation and change management, future technologies and future change, and provides information on further reading. Case studies describe the rationale, aims, and objectives for particular technological innovations, and consider methods, outcomes, and recommendations for the future. Finally, the book reflects back on how technological change can best be wrought in academic libraries. - Gives library managers and librarians insight into how best to identify, plan, and implement technological innovation - Provides a wide-ranging overview, literature review, and a series of reflective case studies on technological innovation in libraries - Emphasises current trends, lessons, and critical issues for putting technological innovation into place - Offers an international perspective on technological innovation in the academic library - Uses a critical methodology to reflect on what works, what does not, and how managers can apply lessons from real cases worldwide

Providing practical and theoretical chapters on academic library services for graduate students, this volume helps information professionals support this often-overlooked campus population to address their multiple roles and identities as students and as future faculty members or professionals. As more and more students attend graduate programs, many higher education institutions have established professional development programs to help graduate students learn the wide range of skills needed to be successful as both students and as future professionals or academics. To presuppose that graduate students are proficient library users is a mistake. Graduate students need and want help, and many libraries are now offering specialized services for this diverse population. Contributors to this edited volume provide case studies and practical advice on academic library services for graduate students that support their multiple roles on campus and address the complex social and emotional issues related to their other roles as parents, working adults, caretakers, and more. As academic libraries shift from functioning primarily as collections repositories to collaborating as key players in discovery and knowledge creation, value-added services for graduate students are even more central to libraries' changing missions. This book makes an important contribution to the ongoing professional conversation and is a useful tool for librarians who want to better support graduate students at their institutions.

Leadership in Academic Libraries highlights model examples of the move from leadership theory into actual practice. A consideration of leadership theories provides a working vocabulary to facilitate discussions of abstract concepts, while specific topical investigations and case studies illustrate those concepts and show the manner in which theories play out in practice. Chapter authors speak from experience as well as theoretical grounding, and include practitioners, researchers, and formal and informal leaders. Topics include transformational leadership across generations; developing a research agenda in library leadership; methodologies for studying library leadership; connections between leadership models and library-focused research; engaging with business, psychology, and educational administration literature; leadership styles; organizational culture; the role of mentoring in leadership; and the role of women in academic library leadership. Two chapters highlight the dichotomy between positional leadership and socially constructed leadership roles. The research methods used include case study, survey, and action research. Extensive bibliographies for each chapter provide a solid foundation for further research.

From Library Journal: "A comprehensive book, providing information on the rationale for connecting pop culture to library services and offering a range of projects to get students into the library." Integrating Pop Culture into the Academic Library explores how popular culture is used in academic libraries for collections, instruction, and programming. This book describes the foundational basis for using popular culture and discusses how it ignites conversations between librarians and students, making not only the information relatable, but the library staff, as well. The use of popular culture in the library setting acknowledges the importance of students’ interests and how these interests can be used to understand their information needs in unique and interesting ways. By integrating popular culture into library collections, instruction, and programming, librarians present research and discovery in ways that connect with students and the broader community. This book demonstrates that academic libraries using popular culture find it to be an effective tool, both for instruction and programming. The editors are librarians who utilize popular culture in various ways to provide instruction and reinforce information literacy concepts in their own practice. Readers will find chapters written by a variety of authors from different types of academic libraries, including community colleges, comprehensive universities, research universities, and law schools. These unique perspectives offer readers different ways of thinking about how librarians can incorporate students’ interests in popular culture to promote the mission of the library. In addition to well-known examples such as Hamilton: The Musical, Pokémon, Harry Potter, Black Panther, and Barbie, readers will also encounter lesser-known library applications of popular culture, including cartoneras, zines, fantasy maps, gaming collectives, and paranormal walking tours. All of these examples highlight the multiple way libraries leverage popular culture to expand their reach and identity with students and the community at-large.