Shrewd Business Tactics by A.T. Atienza is a unique business book that deals on different Asian management styles, namely, Chinese, Japanese and Filipino. The author narrates anecdotes and topics pertaining to human resource, finance, marketing, and general management based upon the management styles of the three giant Asian companies he has worked with for 23 years. The book presents insights in management styles, some unorthodox, of 3 of the biggest companies involved in pharmaceutical, musical instruments and electronics, and food industries. This book is highly recommended for corporate managers and executives, business owners, business students and academicians. It discusses different topics in corporate management and the different business tactics employed by the founders of these big conglomerates. It discusses the blunders that these companies have committed so you can avoid them and the secret formula for success which you can use as a guide in managing your enterprise.

Ancient Strategy Meets Modern Mastery In the whirlwind of today's fast-paced world, the timeless teachings of Sun Tzu's "The Art of War" are more relevant than ever. "The Art of Strategy: Winning in Everyday Battles" is not just another strategy book—it's a gateway to unlocking your highest potential in our complex, modern landscape. A masterfully crafted guide that marries age-old wisdom with today's challenges. This book offers a fresh perspective, transforming ancient principles into actionable, relevant tactics for personal and professional triumph. What awaits you: · 🌟 Unparalleled Insights: Traverse the bridge between historical brilliance and today's real-world challenges. · 🚀 Strategic Empowerment: Elevate your decision-making, optimize opportunities, and sidestep pitfalls with age-old tactics reimagined. · 🌐 Universe of Applications: Whether carving a path in business, enhancing personal growth, or leading with impact, discover strategies that resonate. · 🤝 Interactive Exploration: Engage with thought-provoking exercises, ensuring the fusion of knowledge into action. More than just a book, "The Art of Strategy" is an experience. It's a mentor guiding you through life's myriad challenges, a compass pointing towards your greatest aspirations, and a catalyst propelling you to success in a world that constantly evolves. Dare to be different. Equip yourself with a strategic mindset that has stood the test of time. Embark on a transformative journey with "The Art of Strategy" and redefine success on your own terms. Wait no more, take action and get this book now!

focuses on India's airline, pharmaceutical, automobile, hospitality, food, and telecommunications industries to create a well-rounded profile of the evolving Indian market. An essay on each business sector describes its market structure, the current state of the industry, the main players, key economic forces, and selected business strategies, analyzing how the sector might develop over the next five to ten years against the backdrop of the deeper economic and demographic transitions that are taking place in India. In sum, this anthology enumerates the challenges and opportunities for companies---both domestic and multinational---doing business in India today. --Book Jacket.

So, How Long Have You Been Native? is Alexis C. Bunten’s firsthand account of what it is like to work in the Alaska cultural tourism industry. An Alaska Native and anthropologist, she spent two seasons working for a tribally owned tourism business that markets the Tlingit culture in Sitka. Bunten’s narrative takes readers through the summer tour season as she is hired and trained and eventually becomes a guide. A multibillion-dollar worldwide industry, cultural tourism provides one of the most ubiquitous face-to-face interactions between peoples of different cultures and is arguably one of the primary means by which knowledge about other cultures is disseminated. Bunten goes beyond debates about who owns Native culture and has the right to “sell” it to tourists. Through a series of anecdotes, she examines issues such as how and why Natives choose to sell their culture, the cutthroat politics of business in a small town, how the cruise industry maintains its bottom line, the impact of colonization on contemporary Native peoples, the ways that traditional cultural values play a role in everyday life for contemporary Alaska Natives, and how Indigenous peoples are engaging in global enterprises on their own terms. Bunten’s bottom-up approach provides a fascinating and informative look at the cultural tourism industry in Alaska.

"Fifth Business and Alligator Pie. Stephen Leacock, Grey Owl, and Morley Callaghan: these treasured Canadian books and authors were all nurtured by the Macmillan Company of Canada, one of the country's foremost twentieth-century publishing houses. The Literary Legacy of the Macmillan Company of Canada is a unique look at the contribution of publishers and editors to the formation of the Canadian literary canon. Ruth Panofsky's study begins in 1905 with the establishment of Macmillan Canada as a branch plant to the company's London office. While concentrating on the firm's original trade publishing, which had considerable cultural influence, Panofsky underscores the fundamental importance of educational titles to Macmillan's financial profile. The Literary Legacy of the Macmillan Company of Canada also illuminates the key individuals -- including Hugh Eayrs, John Gray, and Hugh Kane -- whose personalities were as fascinating as those of the authors they published, and whose achievements helped to advance modern literature in Canada."--Publisher's website.

This encyclopedia provides a real-world guide to American political journalism and news coverage in the 21st century, from the most influential media organizations and pundits to the controversies and practices shaping modern-day political journalism. Over the last 20 years, political campaigns and the media that cover them have been fundamentally altered by a mix of technology and money. This timely work surveys the legal, financial, and technological changes that have swept through the political process, putting those changes in context to help readers appreciate how they affect what the public learns—and doesn't learn—about the candidates and lawmakers at the local, state, and federal levels. The encyclopedia offers a critical examination of a broad range of topics organized in a narrative, A-to-Z format. Written by journalists and political experts, the two volumes cover the major issues, organizations, and trends affecting both politics and the coverage of political campaigns. Some 200 entries treat everything from news organizations, think tanks, and significant individuals to questions concerning money, advertising, and campaign tactics. Objective, unbiased, and comprehensive, the encyclopedia is an unequaled resource for anyone seeking to understand American political journalism and news coverage in the 21st century.

An original study of Hollywood film stars and 1950s television