Each technological epoch is built on top of the previous. The advent of computers allowed the advent of the internet, which in-turn allowed for the advent of social. The next epoch is increasingly considered to be the AI (Artificial Intelligence) revolution- where the world's information is hierarchically ordered to create what is, ostensibly, consciousness but with intelligence greater than every living human being on the planet. In effect, the internet is set to wake up. This is the endeavor of a number of organizations, with Google leading the charge. Ray Kurzweil, the head of engineering at Google, thinks they will get there by 2029. In the run up to this there are many applications that will be created that will start to make us see the incredible power in, what will likely be considered to be, a new utility- alongside gas, electricity and water. If only half of what these engineers are saying comes to fruition, then the way that we navigate our waking world is about to undergo the biggest transformation that any single generation has ever experienced. This book explores the incredible potential of the far reach of AI, the road leading up to it, the tantalizing possibilities for marketers and what they can do now to start to prepare.

As businesses aim to compete internationally, they must be apprised of new methods and technologies to improve their digital marketing strategy in order to remain ahead of their competition. Trends in entrepreneurship that drive consumer engagement and business initiatives, such as social media marketing, yields customer retention and positive feedback. Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, this book explores valuable information within various business environments and industries such as e-commerce, small and medium enterprises, hospitality and tourism management, and customer relationship management. This book is an ideal source for students, marketers, social media marketers, business managers, public relations professionals, promotional coordinators, economists, hospitality industry professionals, entrepreneurs, and researchers looking for relevant information on new methods in digital marketing and entrepreneurship.

In recent years, our world has experienced a profound shift and progression in available computing and knowledge sharing innovations. These emerging advancements have developed at a rapid pace, disseminating into and affecting numerous aspects of contemporary society. This has created a pivotal need for an innovative compendium encompassing the latest trends, concepts, and issues surrounding this relevant discipline area. During the past 15 years, the Encyclopedia of Information Science and Technology has become recognized as one of the landmark sources of the latest knowledge and discoveries in this discipline. The Encyclopedia of Information Science and Technology, Fourth Edition is a 10-volume set which includes 705 original and previously unpublished research articles covering a full range of perspectives, applications, and techniques contributed by thousands of experts and researchers from around the globe. This authoritative encyclopedia is an all-encompassing, well-established reference source that is ideally designed to disseminate the most forward-thinking and diverse research findings. With critical perspectives on the impact of information science management and new technologies in modern settings, including but not limited to computer science, education, healthcare, government, engineering, business, and natural and physical sciences, it is a pivotal and relevant source of knowledge that will benefit every professional within the field of information science and technology and is an invaluable addition to every academic and corporate library.

Explores universal questions about humanity's capacity for living and thriving in the coming age of sentient machines and AI, examining debates from opposing perspectives while discussing emerging intellectual diversity and its potential role in enabling a positive life.

This volume tackles a quickly-evolving field of inquiry, mapping the existing discourse as part of a general attempt to place current developments in historical context; at the same time, breaking new ground in taking on novel subjects and pursuing fresh approaches. The term "A.I." is used to refer to a broad range of phenomena, from machine learning and data mining to artificial general intelligence. The recent advent of more sophisticated AI systems, which function with partial or full autonomy and are capable of tasks which require learning and 'intelligence', presents difficult ethical questions, and has drawn concerns from many quarters about individual and societal welfare, democratic decision-making, moral agency, and the prevention of harm. This work ranges from explorations of normative constraints on specific applications of machine learning algorithms today-in everyday medical practice, for instance-to reflections on the (potential) status of AI as a form of consciousness with attendant rights and duties and, more generally still, on the conceptual terms and frameworks necessarily to understand tasks requiring intelligence, whether "human" or "A.I."

In this ground-breaking book, Cambridge-trained sociologist Anthony Elliott argues that much of what passes for conventional wisdom about artificial intelligence is either ill-considered or plain wrong. The reason? The AI revolution is not so much about cyborgs and super-robots in the future, but rather massive changes in the here-and-now of everyday life. In The Culture of AI, Elliott explores how intelligent machines, advanced robotics, accelerating automation, big data and the Internet of Everything impact upon day-to-day life and contemporary societies. With remarkable clarity and insight, Elliott’s examination of the reordering of everyday life highlights the centrality of AI to everything we do – from receiving Amazon recommendations to requesting Uber, and from getting information from virtual personal assistants to talking with chatbots. The rise of intelligent machines transforms the global economy and threatens jobs, but equally there are other major challenges to contemporary societies – although these challenges are unfolding in complex and uneven ways across the globe. The Culture of AI explores technological innovations from industrial robots to softbots, and from self-driving cars to military drones – and along the way provides detailed treatments of: The history of AI and the advent of the digital universe; automated technology, jobs and employment; the self and private life in times of accelerating machine intelligence; AI and new forms of social interaction; automated vehicles and new warfare; and, the future of AI. Written by one of the world’s foremost social theorists, The Culture of AI is a major contribution to the field and a provocative reflection on one of the most urgent issues of our time. It will be essential reading to those working in a wide variety of disciplines including sociology, science and technology studies, politics, and cultural studies.

Becoming -- Cognifying -- Flowing -- Screening -- Accessing -- Sharing -- Filtering -- Remixing -- Interacting -- Tracking -- Questioning -- Beginning