Although semiotics has, in one guise or another, ftourished uninterruptedly since pre Socratic times in the West, and important semiotic themes have emerged and devel oped independently in both the Brahmanie and Buddhistic traditions, semiotics as an organized undertaking began to 100m only in the 1960s. Workshops materialized, with a perhaps surprising spontaneity, over much ofEurope-Eastern and Western and in North America. Thereafter, others quickly surfaced almost everywhere over the litera te globe. Different places strategically allied themselves with different lega eies, but all had a common thrust: to aim at a general theory of signs, by way of a description of different sign systems, their comparative analysis, and their classifi cation. More or less permanent confederations were forged with the most diverse academic disciplines, and amazingly varied frameworks were devised-suited to the needs of the times and the sites-to carry the work of consolidation forward. Bit by bit, mutually supportive international networks were put together. Today, it can truly be asserted that semiotics has become a global enterprise. This, of course, is far from saying that the map is uniform or even that world-wide homogeneity is in the least desirable. While our conjoint ultimate goal remains steadily in focus, the multiplicity of avenues available for its realization is inherent in the advent ure of the search itself.

The more human knowledge increases, the more signs grow and, with this expansion, the more the boundaries of the science that studies signs also grows. In Semiotics Unbounded, Susan Petrilli and Augusto Ponzio explain the explosion of the sign network in the era of global communication and discuss the important theoretical responses offered by semiotics. Providing a much-needed introductory guide to the subject, Petrilli and Ponzio explore the ever-growing frontiers of semiotics through the thought of prominent sign scholars such as Charles Peirce, Victoria Welby, Mikhail Bakhtin, Charles Morris, and Thomas Sebeok. In an era of global communication, a global approach is necessary, and what may seem to be the whole, is only a part - a view being at once globalizing and open. Each and every sign is never self-sufficient and closed but exists always in a relation of otherness. This is true of the signs forming animals and human beings, individuals and communities, and involves the implication of all living beings in the life of all others. Semiotics Unbounded offers a new and original survey of the science of signs, evaluating it in relation to the problems of our time, not only of a scientific order, but also the problems concerning everyday social life.

Translation Translation contributes to current debate on the question of translation dealt with in an interdisciplinary perspective, with implications not only of a theoretical order but also of the didactic and the practical orders. In the context of globalization the question of translation is fundamental for education and responds to new community needs with reference to Europe and more extensively to the international world. In its most obvious sense translation concerns verbal texts and their relations among different languages. However, to remain within the sphere of verbal signs, languages consist of a plurality of different languages that also relate to each other through translation processes. Moreover, translation occurs between verbal languages and nonverbal languages and among nonverbal languages without necessarily involving verbal languages. Thus far the allusion is to translation processes within the sphere of anthroposemiosis. But translation occurs among signs and the signs implicated are those of the semiosic sphere in its totality, which are not exclusively signs of the linguistic-verbal order. Beyond anthroposemiosis, translation is a fact of life and invests the entire biosphere or biosemiosphere, as clearly evidenced by research in “biosemiotics”, for where there is life there are signs, and where there are signs or semiosic processes there is translation, indeed semiosic processes are translation processes. According to this approach reflection on translation obviously cannot be restricted to the domain of linguistics but must necessarily involve semiotics, the general science or theory of signs. In this theoretical framework essays have been included not only from major translation experts, but also from researchers working in different areas, in addition to semiotics and linguistics, also philosophy, literary criticism, cultural studies, gender studies, biology, and the medical sciences. All scholars work on problems of translation in the light of their own special competencies and interests.

This book examines the issues surrounding the problematic perpetuation of dominant sign systems through the framework of ‘semioethics’. Semioethics is concerned with using semiotics as a powerful tool to critique the status quo and move beyond the reproduction of the dominant order of communication. The aim is to present semioethics as a method to engage semiotics in an active rethink of our ability as humans to affect change.

The theory of signifying (significs), formulated and introduced by Victoria Welby for the first time in 1890s, is at the basis of much of twentieth-century linguistics, as well as in other language and communication sciences such as sociolinguistics, psycholinguistics, translation theory and semiotics. Indirectly, the origins of approaches, methods and categories elaborated by analytical philosophy, Wittgenstein himself, Anglo-American speech act theory, and pragmatics are largely found with Victoria Lady Welby. Indeed, it is no exaggeration to say, in addition, that Welby is the "founding mother" of semiotics. Some of Peirce's most innovative writings - for example, those on existential graphs - are effectively letters to Lady Welby. She was an esteemed correspondent of scholars such as Bertrand Russell, Charles K. Ogden, Herbert G. Wells, Ferdinand S. C. Schiller, Michel Bréal, André Lalande, the brothers Henry and William James, and Peirce, as well as Frederik van Eeden, Mary Everst Boole, Ferdinand Tönnies, and Giovanni Vailati. Her writings directly inspired the Signific Movement in the Netherlands, important for psycholinguistics, linguistics and semantics and inaugurated by van Eeden and developed by such authors as Gerrit Mannoury. This volume, containing introductions and commentaries, presents a selection from Welby's published and unpublished writings delineating the whole course of her research through to developments with the Significs Movement in the Netherlands and still other ramifications, contemporary and subsequent to her. A selection of essays by first-generation significians contributing to the Signific Movement in the Netherlands completes the collection, testifying to the progress of significs after Welby and even independently from her. This volume contributes to the reconstruction on both the historical and theoretical levels of an important period in the history of ideas. The aim of the volume is to convey a sense of the theoretical topicality of significs and its developments, especially in semiotics, and in particular its thematization of the question of values and the connection with signs, meaning, and understanding, therefore with human verbal and nonverbal behavior, language and communication.

Victoria Welby (1837–1912) dedicated her research to the relationship between signs and values. She exchanged ideas with important exponents of the language and sign sciences, such as Charles S. Peirce and Charles S. Ogden. She examined themes she believed crucially important both in the use of signs and in reflection on signs. But Welby's research can also be understood in ideal dialogue with authors she could never have met in real life, such as Mikhail Bakhtin, Susanne Langer, and Genevieve Vaughan. Welby contends that signifying cannot be constrained to any one system, type of sign, language, field of discourse, or area of experience. On the contrary, it is ever more developed, enhanced, and rigorous, the more it develops across different fields, disciplines, and areas of experience. For example, to understand meaning, Welby evidences the advantage of translating it into another word even from the same language or resorting to metaphor to express what would otherwise be difficult to conceive. Welby aims for full awareness of the expressive potential of signifying resources. Her reflections make an important contribution to problems connected with communication, expression, interpretation, translation, and creativity.

This bibliography of semiotic studies covering the years 1975-1985 impressively reveals the world-wide intensification in the field. During this decade, national semiotic societies have been founded allover the world; a great number of international, national, and local semiotic conferences have taken place; the number of periodicals and book series devoted to semiotics has increased as has the number of books and dissertations in the field. This bibliography is the result of a dedicated effort to approach complete coverage.