An insider's view of how the cruising business operates Selling the Sea offers a complete picture of the cruise line industry along with step-by-step coverage of how to effectively market the cruising experience. This updated Second Edition features new coverage of how technology has impacted the industry, new niche markets in cruising, and expanded material on shipbuilding and design. It also includes insightful interviews with today's captains, social directors, food and beverage managers, and cruise line executives who have hands-on experience at the day-to-day workings of a cruise ship.

The accepted narrative of the interwar U.S. Navy is one of transformation from a battle-centric force into a force that could fight on the “three planes” of war: in the skies, on the water, and under the waves. The political and cultural tumult that accompanied this transformation is another story. Ryan D. Wadle’s Selling Sea Power explores this little-known but critically important aspect of naval history. After World War I, the U.S. Navy faced numerous challenges: a call for naval arms limitation, the ascendancy of air power, and budgetary constraints exacerbated by the Great Depression. Selling Sea Power tells the story of how the navy met these challenges by engaging in protracted public relations campaigns at a time when the means and methods of reaching the American public were undergoing dramatic shifts. While printed media continued to thrive, the rapidly growing film and radio industries presented new means by which the navy could connect with politicians and the public. Deftly capturing the institutional nuances and the personalities in play, Wadle tracks the U.S. Navy’s at first awkward but ultimately successful manipulation of mass media. At the same time, he analyzes what the public could actually see of the service in the variety of media available to them, including visual examples from progressively more sophisticated—and effective—public relations campaigns. Integrating military policy and strategy with the history of American culture and politics, Selling Sea Power offers a unique look at the complex links between the evolution of the art and industry of persuasion and the growth of the modern U.S. Navy, as well as the connections between the workings of communications and public relations and the command of military and political power.

This book is an ethnographic study of several coastal communities in the Kei Islands of eastern Indonesia. Central to Dr. Adhuri’s argument is an insistence that systems of local marine resource management cannot be studied on their own, in isolation from either the complex cultural and historical conditions that give impetus to community action or from the equally complex regional and national contexts within which such action is undertaken.

A man and his dog have a whale of a time when their boat trip leads to unexpected adventure in this charmingly illustrated verse children’s book. With enough lunch for three, Mr. Magee and his dog Dee head out to the sea. But what begins as a fun day in the sun turns a bit bumpy when one playful whale decides to say hello. Soon the crew that once was floating finds themselves flying! How will they get down? Who will come to their rescue? And when will they ever get to eat lunch? Down to the Sea with Mr. Magee is a great read-aloud book, sure to provide fits of giggles.

An insider's view of how the cruising business operates "Selling the Sea" offers a complete picture of the cruise line industry along with step-by-step coverage of how to effectively market the cruising experience. This updated "Second Edition" features new coverage of how technology has impacted the industry, new niche markets in cruising, and expanded material on shipbuilding and design. It also includes insightful interviews with today's captains, social directors, food and beverage managers, and cruise line executives who have hands-on experience at the day-to-day workings of a cruise ship. Bob Dickinson (Miami, FL) is President and CEO of Carnival Cruise Lines and a member of the Board of Directors of the parent company Carnival Corporation. Andy Vladimir (Coconut Grove, FL) is a well-known business and travel writer, a member of the Editorial Board of the FIU Hospitality Review, and contributing editor of Quest magazine.

This two-volume set documents the essential role of the sea and maritime activity across history, from travel and food production to commerce and conquest. In all eras, water transport has served as the cheapest and most efficient means of moving cargo and people over any significant distance. Only relatively recently have railroads and aircraft provided an alternative. Most of the world's bulk goods continue to travel primarily by ship over water. Even today, 95 percent of the cargo that enters and leaves the United States does so by ship. Similarly, people around the world rely on the sea for food, and in recent years, the sea has become an important source of oil and other resources, with the longterm effects of our continuing efforts to extract resources from the sea further highlighting environmental concerns that range from pollution to the exhaustion of fish stocks. This chronologically organized two-volume reference addresses the history of the sea, beginning with ancient civilizations (4000 to 1000 BCE) and ending with the modern era (1945 to the present day). Each of the eight chapters is further broken down into sections that focus on specific nations or regions, offering detailed descriptions of that area of the world and shorter entries on specific topics, individuals, and events. The book spans maritime history, covering major seafaring peoples and nations; famous explorers, travelers, and commanders; events, battles, and wars; key technologies, including famous ships; important processes and ongoing events, such as piracy and the slave trade; and more. Readers will benefit from dozens of primary source documents—ranging from ancient Egyptian tales of seafaring to texts by renowned travelers like Marco Polo, Zheng He, and Ibn Battuta—that provide firsthand accounts from the age of discovery as well as accounts of battle from World War I and II and more modern accounts of the sea.

BOOKER PRIZE WINNER • NATIONAL BESTSELLER • An “extraordinary meditation on mortality, grief, death, childhood and memory" (USA Today) about a middle-aged Irishman who has gone back to the seaside to grieve the loss of his wife. In this luminous novel, John Banville introduces us to Max Morden, a middle-aged Irishman who has gone back to the seaside town where he spent his summer holidays as a child to cope with the recent loss of his wife. It is also a return to the place where he met the Graces, the well-heeled family with whom he experienced the strange suddenness of both love and death for the first time. What Max comes to understand about the past, and about its indelible effects on him, is at the center of this elegiac, gorgeously written novel—among the finest we have had from this masterful writer.