Discover the power of rhetoric and gain the skills that will lead you to success in both business and everyday life! Our book "Rhetoric Learning to communicate for beginners and advanced in business and everyday life" is the key to impressive communication development. With a unique blend of basic techniques and advanced strategies, this book will elevate your skills in the art of communication to a new level. Why should you choose this book? Here are just a few of the reasons: Simple and effective steps to win any discussion: Our proven method provides you with the tools to present your arguments clearly and persuasively. You will be able to master even the most difficult discussions and convince others of your points of view. Understand and apply rhetorical stylistic devices: Using rhetorical stylistic devices gives your communication a memorable impact. You will learn how to get your message across with ease and elegance to gain the interest and attention of your audience. Language Tricks - Words with Great Impact: Did you know that certain words can have immense power? In this book, you will discover the secrets of effective language and learn how to target your words to achieve your goals. Avoid Faulty Argumentation: Clear and logical argumentation is the key to success. You will learn to recognize and avoid errors in argumentation to maximize your persuasive power. Applying Rhetoric in Different Situations: From important presentations to difficult negotiation situations, this book provides you with numerous real-world examples and scenarios to apply your rhetorical skills in a variety of contexts. Our book "Rhetoric Learning to communicate for beginners and advanced in business and everyday life" is an indispensable companion for anyone who wants to improve their communication skills. Suitable for beginners as well as advanced students, it offers a clear structure and easy-to-understand content. The practical exercises help you to put what you have learned directly into practice. What are you waiting for? Seize the chance to revolutionize your communication skills! Click the "Buy Now" button now and discover the transformative power of rhetoric.

Business and professional communication takes place in a dynamic, ever-changing environment. How can we best help students prepare to communicate in such a challenging environment? The pedagogies of the twentieth century—lectures, quizzes, and exams—have not kept up to these new demands for student engagement. Business Communication: Rhetorical Situations supports more interactive and collaborative pedagogies to motivate students. Each chapter has two or three cases that challenge students to apply the business communication concepts they are learning to a specific set of circumstances. These cases are drawn from real-life communication situations and invite students to think through a communication situation and take action. After each case, challenges and exercises provide more opportunities for students to analyze and reflect on business documents and practice the skills discussed in the case themselves. Throughout, rhetorical concepts such as audience, genre, and purpose are central and collaboration and creativity are encouraged.

Grounded in the practices of ethical deliberation and civic action, this text creates a resource for helping technical and professional communication students and teachers implement service-learning projects in campus and larger communities. Designed for a wide-ranging audience, Service-Learning in Technical and Professional Communication address both advanced and beginning students and both veteran service-learning teachers and those trying it for the first time. The text begins with three chapters that define and explain the authors' approach to service-learning and develop a rhetorical toolbox for implementing this approach. The remainder of the book is loosely organized around the process of developing, executing, and evaluating service-learning projects. These "process" chapters teach rhetorical strategies, ethical concerns, genre conventions, and style principles in an integrated, contextualized way. Discussions of rhetoric and ethics are supplemented with heuristics for analyzing the larger cultural effects of service-learning projects.

This classic text has introduced tens of thousands of students to sound reasoning using a wealth of current, relevant, and stimulating examples all put together and explained in a witty and invigorating writing style. Long the choice of instructors who want to "keep students engaged," LOGIC AND CONTEMPORARY RHETORIC: THE USE OF REASON IN EVERYDAY LIFE, 12E, International Edition combines examples from television, newspapers, magazines, advertisements, and our nation's political dialogue. The text not only brings the concepts to life for students but also puts critical-thinking skills into a context that students will retain and use throughout their lives.

Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society

First Published in 1996. Routledge is an imprint of Taylor & Francis, an informa company.