Discover the power of rhetoric and gain the skills that will lead you to success in both business and everyday life! Our book "Rhetoric Learning to communicate for beginners and advanced in business and everyday life" is the key to impressive communication development. With a unique blend of basic techniques and advanced strategies, this book will elevate your skills in the art of communication to a new level. Why should you choose this book? Here are just a few of the reasons: Simple and effective steps to win any discussion: Our proven method provides you with the tools to present your arguments clearly and persuasively. You will be able to master even the most difficult discussions and convince others of your points of view. Understand and apply rhetorical stylistic devices: Using rhetorical stylistic devices gives your communication a memorable impact. You will learn how to get your message across with ease and elegance to gain the interest and attention of your audience. Language Tricks - Words with Great Impact: Did you know that certain words can have immense power? In this book, you will discover the secrets of effective language and learn how to target your words to achieve your goals. Avoid Faulty Argumentation: Clear and logical argumentation is the key to success. You will learn to recognize and avoid errors in argumentation to maximize your persuasive power. Applying Rhetoric in Different Situations: From important presentations to difficult negotiation situations, this book provides you with numerous real-world examples and scenarios to apply your rhetorical skills in a variety of contexts. Our book "Rhetoric Learning to communicate for beginners and advanced in business and everyday life" is an indispensable companion for anyone who wants to improve their communication skills. Suitable for beginners as well as advanced students, it offers a clear structure and easy-to-understand content. The practical exercises help you to put what you have learned directly into practice. What are you waiting for? Seize the chance to revolutionize your communication skills! Click the "Buy Now" button now and discover the transformative power of rhetoric.

Business and professional communication takes place in a dynamic, ever-changing environment. How can we best help students prepare to communicate in such a challenging environment? The pedagogies of the twentieth century—lectures, quizzes, and exams—have not kept up to these new demands for student engagement. Business Communication: Rhetorical Situations supports more interactive and collaborative pedagogies to motivate students. Each chapter has two or three cases that challenge students to apply the business communication concepts they are learning to a specific set of circumstances. These cases are drawn from real-life communication situations and invite students to think through a communication situation and take action. After each case, challenges and exercises provide more opportunities for students to analyze and reflect on business documents and practice the skills discussed in the case themselves. Throughout, rhetorical concepts such as audience, genre, and purpose are central and collaboration and creativity are encouraged.

Title: Rhetoric: Practical guide on rhetoric and persuasive communication for your personal and professional life Do you want to have more protagonism, active voice, and the ability to influence decisions in your life? This best seller is a work to be consulted for life...Before job interviews, presentations, and debates, as it prepares the reader in a practical way for the challenges related to communication and expression. Persuasion is a convincing speech. Knowing how to have a persuasive narrative can be transforming in different aspects of your life! "I know this book works. It has worked for me. The reading is easy, the vocabulary is simple and informal. Communication is perfect: clear, accessible. It's a book about communication - it communicates perfectly." (Gabriela Prioli, former CNN host and master's degree in Criminal Law from USP). It's worth every line! This book will teach you the best persuasion practices used and tested by: - FBI Agents ; - Entrepreneurs in Investment Rounds; - Work meetings for project approval; - Pitches for presentations used by TED's great narrators ; - Other practical situations where the power of persuasion can transform your narrative form to new achievements. What you'll learn from this reading: Empirical and scholarly learnings about persuasion as science and art! - The invisible dynamics of influence in persuasive discourse; - The Aristotelian Rhetoric and the current world; - Who are you, how do you make me feel and how do you prove to me what you say?; - Persuasive Approaches to Persuasion - That's a fallacy! How to identify them (and avoid falling into them!); - Persuasive discourse in business: Pitch; - Do not be plankton: be present !; - Having effective arguments: non-violent communication; - Persuasion and influence on your microcosm: is praxis and rapport in the corporate world. "Mayte was able to transform complex content into an accessible language that can be applied in everyday practice in the most diverse situations." "Easy and engaging book of reading. The author makes use of very current examples to illustrate the different forms of persuasion and how to use them to our advantage. It made me reflect on how I communicate in the professional and personal sphere so that I can, from now on, improve my speech with the tools acquired." About the author: Mayte Carvalho Professor of Rhetoric at the School of Advertising and Marketing - ESPM, in São Paulo, Brazil, was elected by GQ magazine as one of the top 6 female entrepreneurs in Brazil. She has taken the American category 01 visa - intended for people with extraordinary skills and now lives in Los Angeles. In California, she serves as Director of Business Strategy for TBWA Chiat Day, one of the 5 largest advertising agencies in the United States, that has the most valuable brands in the world as clients.

Debuting in its first edition, this book is offers readers an advanced approach to public speaking. It covers the basics through the lens of rhetorical theory– and progresses into a sophisticated outline of understanding, constructing and delivering artful rhetoric. It details some of the most influential and progressive acts of public speaking in history, including Martin Luther King, Jr. and Rosa Parks. It encourages readers to be engaged citizens of society.

The Little Book: A Beginner's Guide to Finding Your Rhetorical Voice helps students communicate with confidence in their speaking and writing. The material facilitates self-discovery and critical thinking as students learn to assess the validity of their ideas and express themselves with clarity and integrity. Early chapters emphasize critical thinking as the basis for original rhetorical thought, provide tips for building sound arguments, and introduce the concepts of rhetoric and sophistry. Additional chapters address appropriate word choice, the importance of analyzing an audience, defining intent and purpose, and constructing logical claims supported by credible evidence. The second edition content reorganization and revision to enhance the clarity of the material, increase student engagement, update material, and expand upon key concepts. It features two new chapters, "Finding Your Rhetorical Voice," which was previously only a section within a chapter, and "Surveys and Scientific Studies: Some Caveats," which addresses the timely topics of fake news, scientific research, and critical thinking. The Little Book is an ideal resource for undergraduate courses in public speaking and professional writing.