Remote Service Technology Perception and its Impact on Customer-Provider Relationships
Title | Remote Service Technology Perception and its Impact on Customer-Provider Relationships PDF eBook |
Author | Stefanie Paluch |
Publisher | Springer Science & Business Media |
Pages | 438 |
Release | 2011-10-01 |
Genre | Business & Economics |
ISBN | 3834969362 |
Stefanie Paluch employs multiple qualitative methods to explore the perception of remote services and its impact on customer-provider relationships in USA, Germany and Sweden. She develops a comprehensive model about customers’ holistic remote service experience and derives theoretical propositions that reflect main influence factors.
Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference
Title | Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference PDF eBook |
Author | Dawn R. Deeter-Schmelz |
Publisher | Springer |
Pages | 399 |
Release | 2014-10-23 |
Genre | Business & Economics |
ISBN | 3319117971 |
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2010 Academy of Marketing Science (AMS) Annual Conference held in Portland, Oregon.
Chatbot Research and Design
Title | Chatbot Research and Design PDF eBook |
Author | Asbjørn Følstad |
Publisher | Springer Nature |
Pages | 226 |
Release | 2021-02-02 |
Genre | Computers |
ISBN | 3030682889 |
This book constitutes the proceedings of the 4th International Workshop on Chatbot Research and Design, CONVERSATIONS 2020, which was held during November 23-24, 2020, hosted by the University of Amsterdam. The conference was planned to take place in Amsterdam, The Netherlands, but changed to an online format due to the COVID-19 pandemic. The 14 papers included in this volume were carefully reviewed and selected from a total of 36 submissions. The papers in the proceedings are structured in four topical groups: Chatbot UX and user perceptions, social and relational chatbots, chatbot applications, and chatbots for customer service. The papers provide new knowledge through empirical, theoretical, or design contributions.
The Sustainable Global Marketplace
Title | The Sustainable Global Marketplace PDF eBook |
Author | Mary Conway Dato-on |
Publisher | Springer |
Pages | 564 |
Release | 2014-10-27 |
Genre | Business & Economics |
ISBN | 3319108735 |
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2011 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida, entitled The Sustainable Global Marketplace.
Acceptance of Remote Services
Title | Acceptance of Remote Services PDF eBook |
Author | Nancy Wünderlich |
Publisher | Springer-Verlag |
Pages | 262 |
Release | 2010-08-09 |
Genre | Business & Economics |
ISBN | 3834985333 |
Nancy V. Wünderlich employs a multi-method approach comprising an international qualitative study in Germany, USA and China and a longitudinal quantitative study to analyze remote services. She develops the Interactive Technology-Mediated Service Model (ITSUM) to provide a comprehensive approach of explaining both initial acceptance and repeated, continued usage of remote services in organizations.
Mobility in a Globalised World
Title | Mobility in a Globalised World PDF eBook |
Author | Jan Werner, Eric Sucky, Niels Biethahn, Gerd Grube |
Publisher | University of Bamberg Press |
Pages | 208 |
Release | 2012 |
Genre | |
ISBN | 3863090632 |
Managing High-Tech Services Using a CRM Strategy
Title | Managing High-Tech Services Using a CRM Strategy PDF eBook |
Author | Donald F. Blumberg |
Publisher | CRC Press |
Pages | 376 |
Release | 2002-12-23 |
Genre | Business & Economics |
ISBN | 1420025325 |
As high-tech service industries grow more competitive, the need to develop customer focused business strategies becomes imperative. Managing High-Tech Services Using a CRM Strategy explores how to manage and direct any service organization utilizing a high tech strategy supported by the Customer Relationship Management (CRM) infrastructure, enablin