The analysis of QoE is not an easy task, especially for multimedia services, because all the factors (technical and non-technical) that directly or indirectly influence the user-perceived quality have to be considered. This book describes different methods to investigate users' QoE from the viewpoint of technical and non-technical parameters using multimedia services. It discusses the subjective methods for both controlled and uncontrolled environments. Collected datasets are used to analyze users' profiles, which sheds light on key factors to help network service providers understand end-users' behavior and expectations. Important adaptive video streaming technologies are discussed that run on unmanaged networks to achieve certain QoS features. The authors present a scheduling method to allocate resources to the end-user based on users' QoE and optimizes the power efficiency of users' device for LTE-A. Lastly, two key aspects of 5G networks are presented: QoE using multimedia services (VoIP and video), and power-saving model for mobile device and virtual base station. - Features two proven methods to collect datasets for assessing the user's QoE - Investigates client-based HTTP rate adaptive video streaming algorithms over TCP protocol to regulate the user's QoE - Discusses VoIP service and focuses on a QoE driven downlink scheduling method for LTE-A technology - Introduces the concept of 'quality of experience' presenting all parameters which directly or indirectly influence the user's satisfaction within two well-used Internet services, multimedia OTT streaming and Voice over IP

This pioneering book develops definitions and concepts related to Quality of Experience in the context of multimedia- and telecommunications-related applications, systems and services and applies these to various fields of communication and media technologies. The editors bring together numerous key-protagonists of the new discipline “Quality of Experience” and combine the state-of-the-art knowledge in one single volume.

Based on a convergence of network technologies, the Next Generation Network (NGN) is being deployed to carry high quality video and voice data. In fact, the convergence of network technologies has been driven by the converging needs of end-users. The perceived end-to-end quality is one of the main goals required by users that must be guaranteed by the network operators and the Internet Service Providers, through manufacturer equipment. This is referred to as the notion of Quality of Experience (QoE) and is becoming commonly used to represent user perception. The QoE is not a technical metric, but rather a concept consisting of all elements of a user's perception of the network services. The authors of this book focus on the idea of how to integrate the QoE into a control-command chain in order to construct an adaptive network system. More precisely, in the context of Content-Oriented Networks used to redesign the current Internet architecture to accommodate content-oriented applications and services, they aim to describe an end-to-end QoE model applied to a Content Distribution Network architecture. About the Authors Abdelhamid Mellouk is Full Professor at University of Paris-Est C-VdM (UPEC), Networks & Telecommunications (N&T) Department and LiSSi Laboratory, France. Head of several executive national and international positions, he was the founder of the Network Control Research activity at UPEC with extensive international academic and industrial collaborations. His general area of research is in adaptive real-time control for high-speed new generation dynamic wired/wireless networks in order to maintain acceptable Quality of Service/Experience for added-value services. He is an active member of the IEEE Communications Society and has held several offices including leadership positions in IEEE Communications Society Technical Committees. Said Hoceini is Associate Professor at University of Paris-Est C-VdM (UPEC), Networks & Telecommunications (N&T) Department and LiSSi Laboratory, France. His research focuses on routing algorithms, quality of service, quality of experience, and wireless sensor networks, as well as bio-inspired artificial intelligence approaches. His work has been published in several international conferences and journals and he serves on several TPCs. Hai Anh Tran is Associate Professor at the Hanoi University of Science and Technology (HUST), Vietnam. His research focuses on QoE aspects, QoS adaptive control/command mechanisms, wired routing, as well as bio-inspired artificial intelligence approaches.

In the rapidly evolving digital landscape, businesses today face an imperative to adapt and innovate continuously. Digital transformation is at the core of this evolution. It enables organizations to rethink and redesign their operations, processes, and customer interactions. Within this context, marketing has seen a profound shift, with agile methodologies and advanced technologies redefining traditional practices. It is imperative to explore the intersection of these critical areas. Digital Transformation Initiatives for Agile Marketing explores the various aspects of marketing and digital transformation, including how technology is changing the way marketers operate, how businesses can leverage data to improve customer engagement, and the challenges and opportunities that com with implementing digital transformation initiatives. It also discusses new marketing tendencies related to technology, people, and processes. Covering topics such as artificial intelligence, customer experience, and omnichannel marketing, this book is an excellent resource for marketers, business leaders, academicians, researchers, educators, graduate and postgraduate students, and more.

"This book provides a comprehensive and unified view of the latest and most innovative research findings on the many existing interactions between mobile networking, wireless communications, and ubiquitous computing"--Provided by publisher.

The extreme transformation from a traditional Communication Service Provider (CSP) to a Digital Service Provider (DSP) status is covered in this book, specifically: Redefinition of the offerings of "connectivity services" to "digital services"; unification of legacy redundant networks into one; Redefinition of the measurements to customer-centric QoE for all digital and connectivity services; the Best-in-Industry processes and practices to ensure a sustainable network performance at a competitively operational efficiency; a Service-over-IP (SoIP) platform to enable the introduction of unified new services with a time-to-market urgency; the regulatory arrangement for content purification, to liberalize CSPs to become DSPs; an architecture for data mining and analytics; and a migration plan from a CSP to a DSP status. The book is recommended for telecom and digital service professionals planning to embark on transformational projects; telecom and technology equipment manufacturers to help with product development for a DSP status; institutional investors to evaluate and establish their investment decisions; telecom management consultants to help with a solid benchmark for transformation engagement; university students, majoring in telecommunication and technology products as a guide for career planning.

Third edition of International Conference on Intelligent Computing and Optimization and as a premium fruit, this book, pursue to gather research leaders, experts and scientists on Intelligent Computing and Optimization to share knowledge, experience and current research achievements. Conference and book provide a unique opportunity for the global community to interact and share novel research results, explorations and innovations among colleagues and friends. This book is published by SPRINGER, Advances in Intelligent Systems and Computing. Ca. 100 authors submitted full papers to ICO’2020. That global representation demonstrates the growing interest of the research community here. The book covers innovative and creative research on sustainability, smart cities, meta-heuristics optimization, cyber-security, block chain, big data analytics, IoTs, renewable energy, artificial intelligence, Industry 4.0, modeling and simulation. We editors thank all authors and reviewers for their important service. Best high-quality papers have been selected by the International PC for our premium series with SPRINGER.