This book articulates a path for a renewed conception of-and commitment to-the public dimensions of schooling. It is an interdisciplinary book of philosophy and politics, written for educational leaders working in or on behalf of public schooling. Publics for Public Schools introduces a fresh view on how educational leaders might view the public ideal. In this conception of public work and leadership, educational leaders do not work with the public but help to achieve publics for public schools. The demos, or "the people" in the case of democratic governance of schools, mobilize around particular problems related to young people and schooling; they are best understood not as "the public" but as multiple publics. This book provides a conception of public life and of public leadership that can enable educational leaders of all types to help achieve publics for their schools.

The book explains why public schools are a menace to our children and waste their precious time. The book also shows why public schools are beyond repair, and simply cannot give children the education they need and deserve The author reveals how public schools cripple children's ability to read and indoctrinate innocent children with anti-parent, anti-American, and anti-Judeo-Christian values. The books also explores why public-school authorities now pressure millions of parents to give their children mind-altering drugs like Ritalin. The good news is that parents don't have to put up with a third-rate, mind-numbing public-school education for their kids any longer. The author gives parents a wealth of practical advice, strategies, and resources about quality, low-cost education alternatives parents can use to give their kids a great education, if they decide to take their kids out of public school. He gives detailed lists of quality, low-cost Internet schools, teaching books, and home-schooling resources parents can use to give their kids a great education. Dr. Laura Schlessinger, syndicated radio talk-show host said about "Public Schools, Public Menace" that , "This book is a must read for every parent . . ."

Rather than poorly performing schools, the current educational crisis is really about citizen responsibility. Citizens must insure that democratic processes are nurtured. This is perhaps most achievable in public schools. Therefore, citizens have a responsibility to support public schools and this book offers tools and knowledge to help citizens fulfill it.

"Everything you need to succeed with parents, community leaders, employees, and more can be found in this book. Moore′s lifetime experience comes through with clear, no-nonsense ideas and insights that those working in schools can put to work right away." —William J. Banach, CEO Banach, Banach & Cassidy An on-the-job public relations and communications partner for everyone working in schools! As school public relations efforts play an increasingly vital role in helping students achieve and schools succeed, the communications expectations placed on school leaders at all levels continue to soar. Now this field-based reference offers educational leaders practical advice and specific tips for meeting the tough new communication demands they face daily. Ideal for both long-range planning and day-to-day basics, this guide helps leaders define and organize their school′s PR plan. The book offers step-by-step guidance on creating and applying communication tactics that work—from how to generate community support to managing crises, stopping rumors, handling media inquiries, dealing with critics, and much more. Emphasizing the PR responsibilities of all school employees, the author: Outlines the key components of successful communications programs Covers how to set reasonable expectations for communications efforts Provides questions for assessing PR needs, guidelines for judging what′s working and what′s not, and an abundance of checklists Offers interview advice from professionals in the field Educational leaders will consult this comprehensive resource again and again as they plan and implement public relations activities to support student and school success!

Accessible and practical, School-Community Relations, Fourth Edition uses real-life examples to illustrate the ways in which administrators and school leaders can effectively engage and enlist partnerships with teachers, staff, students, parents, and community members. Case studies at the end of each chapter apply the strategies to realistic scenarios, and Questions for Analysis help readers engage critically with the material. This textbook provides aspiring educational leaders with the skills to establish strong systems for communicating with their various school constituencies and to improve public relations at all levels. Features of this newly revised edition include: Try This At Your School sections that offer insights into the ways in which actual educational leaders have fostered positive school-community relations. Updated information about public opinion, how parents view their local schools, and the current education climate. New strategies for utilizing social media to improve school-community relations and foster a positive school image.

For educational administration and leadership students studying school and community relations. A contemporary and practice-based school public relations text that centers on the importance of communication, relationships, and technology. Outfitting students with a wealth of practical, practice-based knowledge that they can take directly into the halls of their school, the new fifth edition of Public Relations in Schools has a fresh, contemporary focus on both how administrators can effectively communicate with the community and how building strong relationships with stakeholders can ultimately lead to overall school improvement. Through a blend of theoretical and tacit knowledge, this text offers students an in-depth guide to 1) how to successfully communicate with both internal and external school entities, 2) how to build and maintain positive and active relationships via social and political capital and 3) how to translate the value of these relationships into positive change within the school. While exploring these three central themes, the book emphasizes how new technologies can aid school success. At the same time, real-world case studies at the beginning of each chapter introduce readers to actual public relations issues and bring the material to life. The revised fifth edition of Public Relations in Schools is updated with new materials and references throughout the text, including two new chapters -- one on harnessing technology for your public relations needs and one on collecting, assessing, and applying public opinion. In addition, the new fifth edition text contains a matrix at the front of the book showing how content relates to ELCC/NCATE Standards ---- the widely used criteria for administrator preparation and licensing.