Drawing on years of online research, this book presents key principles of life and wellbeing in the digital realm.

Mental Health in the Digital Age, written by distinguished international experts, comprehensively examines the intersection between digital technology and mental health. It provides a state-of-the-art, evidence-based, and well-balanced review and is a valuable guide to an area often shrouded in controversy.

We can't imagine our lives without the Internet. It is the tool of our existence; without it we couldn't work, plan our social and leisure activities, and interact with friends. The Internet’s influence on contemporary society extends across every aspect of our personal and professional lives, but how has this altered us in psychological terms? How are we to understand how the Internet can promote enormous amounts of caring and kindness to strangers and yet be the source of unremitting acts of terror? This book, grounded in the latest cutting-edge research, enhances our understanding of how we, and our children, behave online. It explores questions such as: Why does our self-control abandon us sometimes on the Internet? Why does the Internet create a separate realm of social and personal relationships? How does all that change us as people? Are youngsters really as exposed and threatened on the web as people think? Internet Psychology: The Basics is a vital and fascinating guide to the online world, drawing on classic theories of human behaviour to shed fresh light on this central facet of modern life. It argues that, even in an age of constant technological advancement, our understanding of the human psyche remains rooted in these well-established theories. Embracing both positive and negative aspects of Internet use, this easy introduction to the subject will appeal to students and general readers alike.

The internet and the mobile phone have disrupted many of our conventional understandings of ourselves and our relationships, raising anxieties and hopes about their effects on our lives. In this second edition of her timely and vibrant book, Nancy Baym provides frameworks for thinking critically about the roles of digital media in personal relationships. Rather than providing exuberant accounts or cautionary tales, it offers a data-grounded primer on how to make sense of these important changes in relational life Fully updated to reflect new developments in technology and digital scholarship, the book identifies the core relational issues these media disturb and shows how our talk about them echoes historical discussions about earlier communication technologies. Chapters explore how we use mediated language and nonverbal behavior to develop and maintain communities, social networks, and new relationships, and to maintain existing relationships in our everyday lives. The book combines research findings with lively examples to address questions such as: Can mediated interaction be warm and personal? Are people honest about themselves online? Can relationships that start online work? Do digital media damage the other relationships in our lives? Throughout, the book argues that these questions must be answered with firm understandings of media qualities and the social and personal contexts in which they are developed and used. This new edition of Personal Connections in the Digital Age will be required reading for all students and scholars of media, communication studies, and sociology, as well as all those who want a richer understanding of digital media and everyday life.

The rapid advancements in technology, and our increasing interaction with it, have key implications for the field of psychology. The Psychology of Technology brings together research from different subdisciplines across psychology to address the ways in which technology and Big Data are changing how psychological research is conducted. It also examines how technology allows us to better understand human psychology. This text showcases cutting-edge research at the intersection of psychology and technology to provide an outlook into the future of psychological research in a tech-enabled world. The growing capabilities and reach of technology show no signs of abating, so it is critically important that psychology understand it and harness it effectively and ethically. Chapters offer fascinating and novel insights about the human condition using digital technologies as a window into human psychology, highlight the opportunities and challenges people face interacting with digital tech, and address the consequences of technology for individuals and societies. The intricacies of human-machine interaction, analyses of digital footprints, and "big data" approaches are investigated in detail.

Instruction tailored to the individual student, learning and teaching outside the limits of time and space—ideas that were once considered science fiction are now educational reality, with the prospect of an intelligent Web 3.0 not far distant. Alongside these innovations exists an emerging set of critical-thinking challenges, as Internet users create content and learners (and teachers) take increased responsibility in their work. Learning and Instruction in the Digital Age nimbly balances the technological and pedagogical aspects of these rapid changes, gathering papers from noted researchers on a wealth of topics relating to cognitive approaches to learning and teaching, mental models, online learning, communications, and innovative educational technologies, among them: Cognition and student-centered, Web-based learning, The progression of mental models throughout a course of instruction, Experiencing education with 3D virtual worlds, Expanding educational boundaries through multi-school collaboration, Adapting e-learning to different learning styles, The student blog as reflective diary. With its blend of timely ideas and forward thinking, Learning and Instruction in the Digital Age will enrich the work of researchers in educational psychology, educational technology, and cognitive science.

Understanding how consumers choose between different products and services is a crucial part of professional marketing. Targeting brands at the consumers most likely to be interested in them is another critical aspect of business success. Marketers need to know what consumers think about brands, why they like them and what purposes they serve. This means delving into the psychology of the consumer to find ways of differentiating between consumers and matching brands to consumer niches at the level of consumers’ relationships with brands. Using psychology to segment consumers has been regarded as a valuable adjunct to standard geo-demographic definitions of market segments. The Psychology and Consumer Profiling in a Digital Age examines how this field of ‘psychographics’ has evolved, the different approaches to psychological segmentation of consumers, the different ways in which it has been applied in consumer marketing settings, and whether psychographics works. It draws upon research from around the world and incorporates its analysis of the use of psychographics with an examination of major shifts in marketing in a digital and global era.