Indian Tourism brings together leading experts from all over the world to assess the challenges and opportunities of the tourism sector in India and its correlation to the country’s economic performance and prospects.

In the 21st Century, tourism has emerged as a leading sector across the globe. This sector has been widely acknowledged for its contribution to national income, foreign exchange reserves, employment creation, expansion of local business, poverty alleviation, infrastructure development, balanced regional development, cultural exchanges, and above all for developing and maintaining international relations and world peace. The development of tourism sector generates growth due to its linkage effects and cross-sectoral synergies which lead to the progress of other sectors including agriculture, handicrafts, healthcare, education, transport and communication, construction etc. On the social front, expansion of tourism brings positive changes in the population structure, occupational patterns, value system, individual behaviour, family relationships, collective lifestyles, moral conduct, creative expressions, traditional ceremonies and community organizations. In India, tourism has become the most vibrant service sector activity and a multi-billion dollar industry over the years. The natural surroundings, architectural masterpieces, music, dance, paintings, customs and languages have all made India a tourist paradise. The strategies and policies of the Government of India including Incredible India and Athithi Devo Bhava have significantly contributed to the expansion of tourism in India. The present volume contains 14 scholarly papers, authored by experts in the field, which not only provide an overview of the growth of tourism in India, but also give an analytical account of the problems and prospects associated with it.

About Book -A Complete Travel Guide Book.Best Book for Indian Culture, History, Heritage, Arts, Architecture & Tourism Degree Courses in various Universities & Management Institutes and for Tourists also. Book Contains -Here by this Book we would like to give you complete information about Major Tourist Places of India, Importance of Indian Tourism & Its Aspects, Types of Tourism & List of Tourist Offices -Tourism Department, Government of India, India Tourism - Worldwide Offices List, General Information of India for Tourist, (FAQ) frequently asked Questions, List of Hill Stations, Map & Its Details, List of Indian Beaches, Map & Its Details, List of Desert Tourist Places & Its Details, Pilgrimage Tourism , Adventure Tourism, Wild life Tourism, Cultural Tourism (List of Light & Sound Programmes & Other Cultural Programmes & Shows), Handicraft Tourism, Leisure Tourism, Science Tourism, Health Tourism, Medical Tourism , Space Tourism, Business Tourism, Heritage Tourism, Famous Museums of India- (House of old Artistic Heritage of India), Museums in India- List- Alphabetically- (National State Theme wise - Gandhi, Natural Sciences, Air Force, Rail, Doll, Handicraft & Research Institute like Jute, Cotton, Khadi & Other Museums).

Tourism is the world's second largest industry employing on an average one out of twenty adult men and women world-wide and the ratio is one out of ten when it comes to the developed countries like USA. The growing ranks of international leisure travellers are being influenced by business travellers who, are flooding into India as a result of economic liberalisation. It is thus imperative that our professional tourism corps be trained to meet these exacting requirements. Both in public and private sectors, the increasing understanding of these needs is leading to the development of institutes, training centres and academic programmes in tourism management. There is thus a great need for comprehensive professional literature. This two-volume series volume tells readers all that they want to know about tourism -- its history, networks and intricate operations. Volume Two discusses in detail how different tourism sectors operate and market themselves -- travel agencies, tour operators, hotels, restaurants, airlines -- as well as the impact of changing technology on their activities.

Tourism is one of the fastest growing industries in India, contributing enormously to the Indian economy. Indian civilization and culture have followed the tradition of Atithi Devo Bhava (treating Guest as God) from time immemorial. Tourism in India is fairly rich and diverse in terms of its attractions and resources nevertheless the body of knowledge of tourism as a discipline is relatively unexplored in terms of scholarly research. The tourism industry in India has not been able to perform to its most impeccable potential due to several obstructions. Lack of efficient marketing and positioning of its tourism resources in the global market is one of the prominent causes of this. The Indian tourism industry cannot achieve the desired growth and impetus unless it is backed by intense promotional and marketing strategies abreast of the global business arena. In this volume, an effort has been made to uncover a deeper understanding of marketing perspectives of tourism in India using an interdisciplinary approach. The chapters in this book reflect the prevailing scenario in the hospitality and tourism business in India as posited by renowned global experts on this subject. The book is an essential resource to students, researchers, and scholars interested in examining the existing marketing strategies as well as exploring the suggested strategies that can be adopted to promote tourism in India. The chapters in this book were originally published as a special issue of Anatolia.

"Cultural Diversity & Sustainability in Indian Tourism," edited by Dr. Shikha Sharma and published by Rag Publishing, is a comprehensive anthology that explores the rich tapestry of India's cultural heritage and its impact on sustainable tourism. This book, comprising 45 chapters, each penned by different authors, delves into the multifaceted dimensions of Indian tourism, emphasizing the interplay between cultural diversity and sustainable practices in the tourism sector. Each chapter offers unique insights and perspectives, contributed by a diverse range of experts and scholars in the field. The book meticulously examines various aspects of Indian culture, from its colorful festivals and culinary delights to its architectural wonders and traditional practices, and how these elements can be leveraged to promote sustainable tourism that benefits local communities and preserves the cultural integrity of the region. Dr. Shikha Sharma, the editor, skillfully orchestrates this collection, ensuring a cohesive narrative that highlights the importance of cultural diversity in enriching tourists' experiences and promoting responsible travel. The book is not only an academic resource but also serves as a guide for policymakers, tourism professionals, and travelers interested in understanding the symbiotic relationship between cultural heritage and sustainable tourism in India. Published by Rag Publishing, "Cultural Diversity & Sustainability in Indian Tourism" stands as a significant contribution to the field of tourism studies, offering a deep and nuanced understanding of how cultural diversity is a pivotal factor in driving sustainable and responsible tourism in one of the world's most vibrant and diverse countries.