Used to train generations of social scientists, this thoroughly updated classic text covers the latest research techniques and designs. Applauded for its comprehensive coverage, the breadth and depth of content is unparalleled. Through a multi-methodology approach, the text guides readers toward the design and conduct of social research from the ground up. Explained with applied examples useful to the social, behavioral, educational, and organizational sciences, the methods described are intended to be relevant to contemporary researchers. The underlying logic and mechanics of experimental, quasi-experimental, and non-experimental research strategies are discussed in detail. Introductory chapters covering topics such as validity and reliability furnish readers with a firm understanding of foundational concepts. Chapters dedicated to sampling, interviewing, questionnaire design, stimulus scaling, observational methods, content analysis, implicit measures, dyadic and group methods, and meta-analysis provide coverage of these essential methodologies. The book is noted for its: -Emphasis on understanding the principles that govern the use of a method to facilitate the researcher’s choice of the best technique for a given situation. - Use of the laboratory experiment as a touchstone to describe and evaluate field experiments, correlational designs, quasi experiments, evaluation studies, and survey designs. -Coverage of the ethics of social research including the power a researcher wields and tips on how to use it responsibly. The new edition features:-A new co-author, Andrew Lac, instrumental in fine tuning the book’s accessible approach and highlighting the most recent developments at the intersection of design and statistics. -More learning tools including more explanation of the basic concepts, more research examples, tables, and figures, and the addition of bold faced terms, chapter conclusions, discussion questions, and a glossary. -Extensive revision of chapter (3) on measurement reliability theory that examines test theory, latent factors, factor analysis, and item response theory. -Expanded coverage of cutting-edge methodologies including mediation and moderation, reliability and validity, missing data, and more physiological approaches such as neuroimaging and fMRIs. -A new web based resource package that features Power Points and discussion and exam questions for each chapter and for students chapter outlines and summaries, key terms, and suggested readings. Intended as a text for graduate or advanced undergraduate courses in research methods (design) in psychology, communication, sociology, education, public health, and marketing, an introductory undergraduate course on research methods is recommended.

Fully updated in this second edition, this book introduces students to basic principles in social research. Taking a public health approach the book covers areas such as health promotion, public health and health services management and is aimed at helping a variety of health professionals. The book uses examples from a range of settings to illustrate how qualitative and quantitative methods from the disciplines of sociology, psychology, history and anthropology have been used to understand health related behaviour. Praised for its clarity and breadth, this popular book has been thoroughly updated and now includes: Extended further reading More indepth chapters reflecting the most current topics in the field of social research Expanded material on the use of secondary sources More coverage on the usage of studies within larger public health programmes, including mixed methods and integration of data Increased number of international examples and updated case studies All chapters have extensive pedagogy to engage readers and bring the theory to life, and is ideal for students taking a real variety of social research modules as part of a health program. It is particularly valuable for public health students. Understanding Public Health is an innovative series published by Open University Press in collaboration with the London School of Hygiene & Tropical Medicine. Series Editors: Rosalind Plowman and Nicki Thorogood. Contributors: Sarah Bernays, John Browne, Tracey Chantler, Mary Alison Durand, Martin Gorsky, Andy Guise, Judith Green, Tim Rhodes and Sarah Smith.

This book is designed to introduce doctoral and graduate students to the process of conducting scientific research in the social sciences, business, education, public health, and related disciplines. It is a one-stop, comprehensive, and compact source for foundational concepts in behavioral research, and can serve as a stand-alone text or as a supplement to research readings in any doctoral seminar or research methods class. This book is currently used as a research text at universities on six continents and will shortly be available in nine different languages.

Focused on the underlying logic behind social research, Methodological Thinking: Basic Principles of Social Research Design by Donileen R. Loseke encourages readers to understand research methods as a way of thinking. The book provides a concise overview of the basic principles of social research, including the characteristics of research questions, the importance of literature reviews, variations in data generation techniques, and sampling. The Second Edition includes a revised chapter on research foundations, with focus on the philosophy of science and ethics; an emphasis on critical thinking; additional attention to evaluating research; and a new selection of briefer, multidisciplinary journal articles designed to be accessible to a wide variety of readers.

This book provides a comprehensive, accessible guide to social science methodology. In so doing, it establishes methodology as distinct from both methods and philosophy. Most existing textbooks deal with methods, or sound ways of collecting and analysing data to generate findings. In contrast, this innovative book shows how an understanding of methodology allows us to design research so that findings can be used to answer interesting research questions and to build and test theories. Most important things in social research (e.g., beliefs, institutions, interests, practices and social classes) cannot be observed directly. This book explains how empirical research can nevertheless be designed to make sound inferences about their nature, effects and significance. The authors examine what counts as good description, explanation and interpretation, and how they can be achieved by striking intelligent trade-offs between competing design virtues. Coverage includes: • why methodology matters; • what philosophical arguments show us about inference; • competing virtues of good research design; • purposes of theory, models and frameworks; • forming researchable concepts and typologies; • explaining and interpreting: inferring causation, meaning and significance; and • combining explanation and interpretation. The book is essential reading for new researchers faced with the practical challenge of designing research. Extensive examples and exercises are provided, based on the authors′ long experience of teaching methodology to multi-disciplinary groups. Perri 6 is Professor of Social Policy in the Graduate School in the College of Business, Law and Social Sciences at Nottingham Trent University. Chris Bellamy is Emeritus Professor of Public Administration in the Graduate School, Nottingham Trent University.

A stimulating book for social scientists considering the issues involved when deciding upon their research design.

Designing Social Research aims to guide students and new researchers using everyday non-jargonised language through the jungle of setting up their own research study. Ian Greener provides readers an accessible combination of guidance on how to practically plan one′s research and understand the underpinning methodological principles that should inform the decisions we make about the methods we plan to use. This is the perfect starter book for anyone looking to design their own research project and make sense of and justify the many decisions that go into the research design process. The goal throughout is to enable students and researchers to assess the appropriateness of a range of methods and to get understanding of the strengths and limitations of different approaches to research. Greener highlights key debates in the field - both philosophical and practical - and presents them in such a way that they remain constantly relevant to research practice of his readers. Coverage includes: - Framing an effective research question/problem; - Examining the jargon of social research; - The links between theory, methodology and method; - The role of literature reviewing in research design; - Managing and planning the research process; - Sampling; - Qualitative designs; - Quantitative designs; - Mixed methods designs; - Data analysis. Designing Social Research will be ideal first reading for M-level students and undergraduates planning significant research projects for their dissertations. It will also be invaluable to first year PhD students considering how they will go about their research projects.