Winner of the 2023 Outstanding Book Award from AERA's Moral Development and Education SIG! In PRIMED for Character Education, renowned character educator Marvin W Berkowitz boils down decades of research on evidence-based practices and thought-provoking field experience into a clear set of principles that leaders, administrators, and teacher-leaders can implement to help students thrive. The author’s original six-component framework offers a comprehensive guide to shaping purposeful learning environments, healthy relationships, core values and virtues, role models, empowerment, and long-term development in any PreK-12 school or district. This engaging and heartfelt book features tips for practice, anecdotes from award-winning schools, and straightforward tenets from moral education, social-emotional learning, and positive psychology.

The revolutionary book that teaches you how to use the cutting edge of human psychology to build high performing workplace cultures. Too often, great cultures feel like magic. While most leaders believe culture is critical to success, few know how to build one, or sustain it over time. What if you knew the science behind the magic—a science so predictive and powerful that you could transform your organization? What if you could use cutting edge psychology to unlock people’s innate desire to innovate, experiment, and adapt? In Primed to Perform, Neel Doshi and Lindsay McGregor show you how to do just that. The result: higher sales, more loyal customers, and more passionate employees. Primed to Perform explains the counter-intuitive science behind great cultures, building on over a century of academic thinking. It shares the simple, highly predictive new measurement tool—the Total Motivation (ToMo) Factor—that enables you to measure the strength of your culture, and track improvements over time. It explores the authors’ original research into how Total Motivation leads to higher performance in iconic companies, from Apple to Starbucks to Southwest Airlines. Most importantly, it teaches you to build great cultures, using a systematic and sustainable approach. High performing cultures cant be left to chance. Organizations must create systems that shape and maintain them. Whether you’re a five-person team or a startup, a school, a nonprofit or a mega-institution, Primed to Perform shows you how.

How incidentally activated social representations affect subsequent thoughts and behaviors has long interested social psychologists. Recently, such priming effects have provoked debate and skepticism. Originally a special issue ofSocial Cognition, this book examines the theoretical challenges researchers must overcome to further advance priming studies and considers how these challenges can be met. The volume aims to reduce the confusion surrounding current discussions by more thoroughly considering the many phenomena in social psychology that the term ?priming? encompasses, and closely examining the psychological processes that explain when and how different types of priming effects occur.

Are you accomplishing your goals? Have you made it to the corner office? Landed that job or internship? Persuaded family, friends, or complete strangers to see your point of view? Convinced your kids to eat their vegetables? With the power of Primed: The Everyday Art of Rhetoric on your side, you can do all this and so much more. With an understanding of the art of speaking and writing effectively, anyone can become a more proficient communicator, and more successful person as a result. In the pages of Primed you'll discover: The longstanding history of rhetoric and some of the ancient scholars who shaped the field An in-depth look at rhetorical success stories across a diverse range of professions How to become a better writer, speaker, leader, negotiator, and overall communicator Key rhetorical strategies and tools that you can learn to wield Let this be the guidebook that will "prime" you for success by teaching you how to recognize and respond to rhetoric in every aspect of your life. Are you ready to start a journey towards becoming a master of rhetoric?

This book introduces readers to both seed treatment and seedling pretreatments, taking into account various factors such as plant age, growing conditions and climate. Reflecting recent advances in seed priming and pretreatment techniques, it demonstrates how these approaches can be used to improve stress tolerance and enhance crop productivity. Covering the basic phenomena involved, mechanisms and recent innovations, the book offers a comprehensive guide for students, researchers and scientists alike, particularly Plant Physiologists, Agronomists, Environmental Scientists, Biotechnologists, and Botanists, who will find essential information on physiology and stress tolerance. The book also provides a valuable source of information for professionals at seed companies, seed technologists, food scientists, policymakers, and agricultural development officers around the world.

Semantic priming has been a focus of research in the cognitive sciences for more than thirty years and is commonly used as a tool for investigating other aspects of perception and cognition, such as word recognition, language comprehension, and knowledge representations. Semantic Priming: Perspectives from Memory and Word Recognition examines empirical and theoretical advancements in the understanding of semantic priming, providing a succinct, in-depth review of this important phenomenon, framed in terms of models of memory and models of word recognition. The first section examines models of semantic priming, including spreading activation models, the verification model, compound-cue models, distributed network models, and multistage activation models (e.g. interactive-activation model). The second section examines issues and findings that have played an especially important role in testing models of priming and includes chapters on the following topics: methodological issues (e.g. counterbalancing of materials, choice of priming baselines); automatic vs. strategic priming; associative vs. “pure” semantic priming; mediated priming; long-term semantic priming; backward priming; unconscious priming; the prime-task effect; list context effects; effects of word frequency, stimulus quality, and stimulus repetition; and the cognitive neuroscience of semantic priming. The book closes with a summary and a discussion of promising new research directions. The volume will be of interest to a wide range of researchers and students in the cognitive sciences and neurosciences.

Most crop plants grow in environments that are suboptimal, which prevents the plants from attaining their full genetic potential for growth and reproduction. Stress due to abiotic and biotic agents has a significant effect on world food production. Annually, an estimated 15% of global yields are lost, but this figure belies far greater losses for specific food systems and the people whose existence is dependent upon them, particularly in developing countries. Current efforts to mitigate these losses are worryingly over-reliant on the use of sophisticated and costly chemicals /measures with substantial economic and environmental costs, or on the development of efficient and smart crop varieties, which can take decades. What we need is a broad range of safe, robust and equitable solutions for food producers. One under-investigated approach is that of utilizing the crop plant’s innate immune system to resist stress. More specifically, the innate immune system can be sensitized or ‘primed’ to respond more quickly and strongly to protect the plant against stresses. However, a strategy of employing priming in combination with reduced pesticide use can enhance protection, and help to meet commitments to reducing chemical inputs in agriculture. This book discusses in detail different segments of priming in addressing stress factors and traits to increase competitiveness against all odds. Adopting a holistic and systematic approach, it addresses priming to counter climate-change related adverse effects coupled with pest and pathogen related stress on the productivity of crops utilizing natural resources to reap sustainable environmental, economic and social benefits for potential productivity of crops, maintaining synergy between soil, water and plants in ways that mimic nature.