This book studies the principles for constructing polite speeches, based on the detailed study of three unrelated languages and cultures.

This readable book presents a new general theoretical understanding of politeness. It offers an account of a wide range of politeness phenomena in English, illustrated by hundreds of examples of actual language use taken largely from authentic British and American sources. Building on his earlier pioneering work on politeness, Geoffrey Leech takes a pragmatic approach that is based on the controversial notion that politeness is communicative altruism. Leech's 1983 book, Principles of Pragmatics, introduced the now widely-accepted distinction between pragmalinguistic and sociopragmatic aspects of politeness; this book returns to the pragmalinguistic side, somewhat neglected in recent work. Drawing on neo-Gricean thinking, Leech rejects the prevalent view that it is impossible to apply the terms 'polite' or 'impolite' to linguistic phenomena. Leech covers all major speech acts that are either positively or negatively associated with politeness, such as requests, apologies, compliments, offers, criticisms, good wishes, condolences, congratulations, agreement, and disagreement. Additional chapters deal with impoliteness and the related phenomena of irony ("mock politeness") and banter ("mock impoliteness"), and with the role of politeness in the learning of English as a second language. A final chapter takes a fascinating look at more than a thousand years of history of politeness in the English language.

Pragmatics, often defined as the study of language use and language users, sets out to explain what people wish to achieve and how they go about achieving it in using language. Such a study is clearly of direct relevance to an understanding of translation and translators. The thirteen chapters in this volume show how translation - skill, art, process and product - is affected by pragmatic factors such as the acts performed by people when they use language, how writers try to be polite, relevant and cooperative, the distinctions they make between what their readers may already know and what is likely to be new to them, what is presupposed and what is openly affirmed, time and space, how they refer to things and make their discourse coherent, how issues may be hedged or attempts made to produce in readers of the translation effects equivalent to those stimulated in readers of the original. Particular attention is paid to legal, political, humorous, poetic and other literary texts.

Interlanguage Pragmatics: Requests, Complaints and Apologies (Studies in Anthropological Linguistics).

The challenges that EFL learners, teachers and teacher educators are facing today have increased considerably with the comparatively new role of English as the lingua franca of the modern world. For both learners and teachers, responding to these new demands involves mastering a broader set of communication skills and a wider range of competencies in English, L2 pragmatic competence being only one of them, albeit an extremely significant one. With this in mind, Politeness through the Prism of Requests, Apologies and Refusals explores various aspects of Serbian EFL learners’ (future EFL teachers’) pragmatic knowledge and metapragmatic awareness, both as elements of their communicative competence and as tools they can use to support their own students’ L2 pragmatic development. In addition to examining the language strategies they resort to in different communicative contexts and the reasoning behind their speech act strategy choice, this book also investigates the use of intonation to express and interpret pragmatic meanings. As one of the first steps towards assembling the complex jigsaw puzzle representing the pragmatic competence of Serbian learners of English, the book will be of considerable interest to researchers investigating aspects of L2 pragmatics in the speech of EFL learners, especially those with Slavic L1 backgrounds. Additionally, in offering an insight into the numerous challenges that future language professionals, including EFL teachers, face in the process of mastering L2 speech acts, the book will also be relevant to university EFL lecturers and teacher trainers.

Over the years, pragmatics - the study of the use and meaning of utterances to their situations - has become a more and more important branch of linguistics, as the inadequacies of a purely formalist, abstract approach to the study of language have become more evident. This book presents a rhetorical model of pragmatics: that is, a model which studies linguistic communication in terms of communicative goals and principles of 'good communicative behaviour'. In this respect, Geoffrey Leech argues for a rapprochement between linguistics and the traditional discipline of rhetoric. He does not reject the Chomskvan revolution of linguistics, but rather maintains that the language system in the abstract - i.e. the 'grammar' broadly in Chomsky's sense - must be studied in relation to a fully developed theory of language use. There is therefore a division of labour between grammar and rhetoric, or (in the study of meaning) between semantics and pragmatics. The book's main focus is thus on the development of a model of pragmatics within an overall functional model of language. In this it builds on the speech avct theory of Austin and Searle, and the theory of conversational implicature of Grice, but at the same time enlarges pragmatics to include politeness, irony, phatic communion, and other social principles of linguistic behaviour.

Discourse analysis is the study of spoken and written language in its social and psychological context. This book explains the relevant theory, and applies it to classroom activities designed to improve students' discourse skills. The teacher is then shown how these activities may be further developed in specific teaching situations.