Plastic Money
Title | Plastic Money PDF eBook |
Author | Alya Guseva |
Publisher | Stanford University Press |
Pages | 341 |
Release | 2014-02-26 |
Genre | Business & Economics |
ISBN | 0804789592 |
In the United States, we now take our ability to pay with plastic for granted. In other parts of the world, however, the establishment of a "credit-card economy" has not been easy. In countries without a history of economic stability, how can banks decide who should be given a credit card? How do markets convince people to use cards, make their transactions visible to authorities, assume the potential risk of fraud, and pay to use their own money? Why should merchants agree to pay extra if customers use cards instead of cash? In Plastic Money, Akos Rona-Tas and Alya Guseva tell the story of how banks overcame these and other quandaries as they constructed markets for credit cards in eight postcommunist countries. We know how markets work once they are built, but this book develops a unique framework for understanding how markets are engineered from the ground up—by selecting key players, ensuring cooperation, and providing conditions for the valuation of a product. Drawing on extensive interviews and fieldwork, the authors chronicle how banks overcame these hurdles and generated a desire for their new product in the midst of a transition from communism to capitalism.
Plastic Money
Title | Plastic Money PDF eBook |
Author | Akos Rona-Tas |
Publisher | |
Pages | 318 |
Release | 2014-01-01 |
Genre | Consumer credit |
ISBN | 9780804768580 |
"In the United States, we now take our ability to pay with plastic for granted. In other parts of the world, however, the establishment of a "credit-card economy" has not been easy. In countries without a history of economic stability, how can banks decide who should be given a credit card? How do markets convince people to use cards, make their transactions visible to authorities, assume the potential risk of fraud, and pay to use their own money? Why should merchants agree to pay extra if customers use cards instead of cash? In Plastic Money, Akos Rona-Tas and Alya Guseva tell the story of how banks overcame these and other quandaries as they constructed markets for credit cards in eight postcommunist countries. We know how markets work once they are built, but this book develops a unique framework for understanding how markets are engineered from the ground up - by selecting key players, ensuring cooperation, and providing conditions for the valuation of a product. Drawing on extensive interviews and fieldwork, the authors chronicle how banks overcame these hurdles and generated a desire for their new product in the midst of a transition from communism to capitalism."--back cover.
Plastic Money - An Introduction
Title | Plastic Money - An Introduction PDF eBook |
Author | Mrudula E |
Publisher | |
Pages | 252 |
Release | 2006-12-08 |
Genre | |
ISBN | 9788131404621 |
Plastic money or polymer money, made out of plastic, is a new and easier way of paying for goods and services. Plastic money was introduced in the 1950s and is now an essential form of ready money which reduces the risk of handling a huge amount of cash.
Managing Your Personal Finance
Title | Managing Your Personal Finance PDF eBook |
Author | Benedict Seng Kee Koh |
Publisher | WS Professional |
Pages | 326 |
Release | 2020 |
Genre | Electronic books |
ISBN | 9811212570 |
The Past, Present and Future of Plastic Money
Title | The Past, Present and Future of Plastic Money PDF eBook |
Author | J.B. Forrest (author of The past, present and future of plastic money.) |
Publisher | |
Pages | 56 |
Release | 1973 |
Genre | |
ISBN |
Is Plastic Money Real? How Credit Cards Work - Math Book Nonfiction 9th Grade | Children's Money & Saving Reference
Title | Is Plastic Money Real? How Credit Cards Work - Math Book Nonfiction 9th Grade | Children's Money & Saving Reference PDF eBook |
Author | Baby Professor |
Publisher | Speedy Publishing LLC |
Pages | 64 |
Release | 2017-12-01 |
Genre | Juvenile Nonfiction |
ISBN | 1541920376 |
Credit cards are very common these days. Instead of paying with paper bills and coins, buyers present plastic money. The amounts purchased are charged exactly as the price tags. How credit cards work should only be introduced after the basic skills of counting and making change has been established. Learn something new everyday. Make it a habit to read. Good luck!
How to Turn Plastic Into Gold
Title | How to Turn Plastic Into Gold PDF eBook |
Author | Martin J. Meyer |
Publisher | |
Pages | 224 |
Release | 1974 |
Genre | Business & Economics |
ISBN |