Pittsburgh Steelers 101 is required reading for every Steelers fan! From the Immaculate Reception and Steely McBeam to the six Super Bowl Championships, you'll share all the memories with the next generation. Enjoy all the traditions of your favorite team, learn the basics about playing football and share the excitement of the NFL!

Drawn from personal interviews with the players themselves, a chronicle of the 1970s Pittsburgh Steelers, who won an unprecedented and unmatched four Super Bowls in six years.

Cleveland Browns 101 is required reading for every Browns fan! From the sharing the excitement of the "Dawg Pound" with Chomps to the legendary players and great NFL Championships, you'll share all the memories with the next generation. Enjoy all the traditions of your favorite team, learn the basics about playing football and share the excitement of the NFL!

101 Sports Nutrition Tips is an excellent resource that helps athletes determine what, when, and how much to eat to optimize performance. With years of experience as a three-sport athlete and instructor, author Susan Kundrat combines knowledge and practical experience into this valuable collections of tips. Twelve chapters cover topics such as high-energy eating, fluids and hydration, healthy weight gain and loss, nutrition on the move, and sample meal plans.

Most books that study professional sports concentrate on teams and leagues. In contrast, Home Team studies the connections between professional team sports in North America and the places where teams play. It examines the relationships between the four major professional team sports--baseball, basketball, football, and hockey--and the cities that attach their names, their hearts, and their increasing amount of tax dollars to big league teams. From the names on their uniforms to the loyalties of their fans, teams are tied to the places in which they play. Nonetheless, teams, like other urban businesses, are affected by changes in their environments--like the flight of their customers to suburbs and changes in local political climates. In Home Team, professional sports are scrutinized in the larger context of the metropolitan areas that surround and support them. Michael Danielson is particularly interested in the political aspects of the connections between professional sports teams and cities. He points out that local and state governments are now major players in the competition for franchises, providing increasingly lavish publicly funded facilities for what are, in fact, private business ventures. As a result, professional sports enterprises, which have insisted that private leagues rather than public laws be the proper means of regulating games, have become powerful political players, seeking additional benefits from government, often playing off one city against another. The wide variety of governmental responses reflects the enormous diversity of urban and state politics in the United States and in the Canadian cities and provinces that host professional teams. Home Team collects a vast amount of data, much of it difficult to find elsewhere, including information on the relocation of franchises, expansion teams, new leagues, stadium development, and the political influence of the rich cast of characters involved in the ongoing contests over where teams will play and who will pay. Everyone who is interested in the present condition and future prospects of professional sports will be captivated by this informative and provocative new book.

Praise for Your Gut Is Still Not Smarter Than Your Head "Too many companies treat marketing as a communication exercise to help sales move a few more cases of product out of the door. Your Gut Is Still Not Smarter Than Your Head demonstrates that marketing, properly understood, is your company's engine for spotting opportunities and nurturing them to produce long-term profitable growth." -Philip Kotler, author and S.C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management "Clancy and Krieg debunk the popular myth that marketing is all instinct and hocus pocus. Here's a practical approach to marketing strategy and tactics that can drive profitability and growth. There are no 'blink' shortcuts here-this is the real work of transformational marketing, laid out in a practical, concise guide that every true marketer should read!" -Susanne Lyons, Chief Marketing Officer, Visa USA "Clancy and Krieg have written a comprehensive and highly compelling how-to book for the marketing community that says: wake up and look at the facts! It's a must-read for every professional marketer who aspires to breakthrough performance." -Joseph V. Tripodi, Chief Marketing Officer, Allstate Insurance Company "Bold moves require more facts in this fast-paced era. This book is a must-read for the risk tolerant!" -Jon Luther, CEO, Dunkin' Brands, Inc. "Fact-based marketing is the best way to reinvent marketing, and Clancy and Krieg provide the blueprint to do it." -Bob Liodice, President and CEO, Association of National Advertisers "The authors demonstrate forcefully and dramatically-with numerous examples-how great, even just good, analysis leads to legendary marketing strategies." -Don Sexton, Professor, Columbia Business School, and author of Trump University Marketing 101

A study of gambling, particularly sports gambling, and how it has thrived in American culture. According to Davies and Abram, the culture of betting results from two complementary influences in American society: risk-taking and speculation. This is the first effort by academic writers to describe and interpret the history of sports wagering in the United States. Although many books have been written about 3how to bet and win, 4 Betting the Line presents a serious history of this popular activity in Colonial and Civil War eras to today, from early betting on horse racing and baseball to the modern venues of basketball and football. By considering topics as diverse as the business of a bookie, the expansion of legalized gambling, and the increase in popularity of televised sports, the authors offer readers an insightful look into a practice that has become commonplace in American popular culture. In a mere seventy years, the number of states where gambling is legal jumped from one to forty-eight. Yet Nevada remains the only state where sports betting is legal. This book challenges many long-standing myths and stereotypes that revolve around the enterprise, arguing that sports gambling is reflective of the American free enterprise culture.