Peoplewatching is the culmination of a career of watching people - their behaviour and habits, their personalities and their quirks. Desmond Morris shows us how people, consciously and unconsciously, signal their attitudes, desires and innermost feelings with their bodies and actions, often more powerfully than with their words.

This charming guide for the general reader explores the surprising depth and reward of people watching.

We all want people to do stuff. Whether you want your customers to buy from you, vendors to give you a good deal, your employees to take more initiative, or your spouse to make dinner—a large amount of everyday is about getting the people around you to do stuff. Instead of using your usual tactics that sometimes work and sometimes don't, what if you could harness the power of psychology and brain science to motivate people to do the stuff you want them to do - even getting people to want to do the stuff you want them to do. In this book you’ll learn the 7 drives that motivate people: The Desire For Mastery, The Need To Belong, The Power of Stories, Carrots and Sticks, Instincts, Habits, and Tricks Of The Mind. For each of the 7 drives behavioral psychologist Dr. Susan Weinschenk describes the research behind each drive, and then offers specific strategies to use. Here’s just a few things you will learn: The more choices people have the more regret they feel about the choice they pick. If you want people to feel less regret then offer them fewer choices. If you are going to use a reward, give the reward continuously at first, and then switch to giving a reward only sometimes. If you want people to act independently, then make a reference to money, BUT if you want people to work with others or help others, then make sure you DON’T refer to money. If you want people to remember something, make sure it is at the beginning or end of your book, presentation, or meeting. Things in the middle are more easily forgotten. If you are using feedback to increase the desire for mastery keep the feedback objective, and don’t include praise.

Strange as it sounds, during the 1870s and 1880s, America’s most popular spectator sport wasn’t baseball, football, or horseracing—it was competitive walking. Inside sold-out arenas, competitors walked around dirt tracks almost nonstop for six straight days (never on Sunday), risking their health and sanity to see who could walk the farthest—more than 500 miles. These walking matches were as talked about as the weather, the details reported in newspapers and telegraphed to fans from coast to coast. This long-forgotten sport, known as pedestrianism, spawned America’s first celebrity athletes and opened doors for immigrants, African Americans, and women. But along with the excitement came the inevitable scandals, charges of doping and insider gambling, and even a riot in 1879. Pedestrianism chronicles competitive walking’s peculiar appeal and popularity, its rapid demise, and its enduring influence.

The scientific study of the human body has burgeoned in recent years, and scholars from wide-ranging disciplines are now seeking to understand just how much information can be conveyed by the human body in motion. This volume sheds light on the potency of the human body to inform our most basic perceptions of one another.

Michael Strangelove provides a broad overview of the world of amateur online videos and the people who make them. He describes how online digital video is both similar to and different from traditional home-movie-making and argues that we are moving into a post-television era characterized by mass participation. --from publisher description.

Upper Saddle River, N.J. : Creative Homeowner,