People presents The Complete Guide to This Is Us with new interviews, exclusive behind-the-scenes photos, plus a Season 3 preview.

This is Us is a collection of over 200 brief interviews with New Zealanders, spanning the length and breadth of the country; from Cape Reinga to Stewart Island. It was written in response to the Christchurch terrorist attack but is not about it; it is instead a representation of the New Zealand people in their own words. A celebration of the diverse, open, and inclusive communities that exist across New Zealand, This is Us inspires hope by showing the kindness and spirit of everyday people. Each interview provides a snapshot of the subject’s life, accompanied by a photographic portrait. The joy interviewees felt in telling their stories shines from the page. Each of the interviewees has a unique story to tell, and to have them collected in one place creates an engaging and insightful reading experience that will delight anyone interested in finding out more about Kiwi society and culture. Carter spoke with characters from a variety of professions, age groups and cultural backgrounds. From a New Zealander with a long line of Kiwi ancestors, to a person with a Māori name but Italian and Brazilian parents, this collection reflects the ethnic diversity and cultural riches of New Zealand. This is Us is a tribute to the Kiwi spirit.

A guide to national parks in the West provides information on attractions, accommodations, restaurants, when to go, plants and animals, and activities for each park.

What if I told you that no human died in the great flood? Would that change the story a bit? What about that story where God asked his friend Abraham to sacrifice his son? Why do I ask these questions about the Bible? Because these questions need to be answered if I am to believe a God of love authored this book. If you want to join me on this journey, you won't look at God or the Bible the same again. And yes, there are aliens in here too.

Media is usually seen as a feature of the modern world enabled by the latest technologies. Scholars, educators, parents, and politicians often talk about media as something people should be wary of due to its potential negative impact on their lives. But do we really understand what media is? Elizaveta Friesem argues that instead of being worried about media or blaming it for what’s going wrong in society, we should become curious about uniquely human ways we communicate with each other. Media Is Us proposes five key principles of communication that are relevant both for the modern media and for people’s age-old ways of making sense of the world. In order to understand problems of the contemporary society revealed and amplified by the latest technologies, we will have to ask difficult questions about ourselves. Where do our truths and facts come from? How can we know who is to blame for flaws of the social system? What can we change about our own everyday actions to make the world a better place? To answer these questions we will need to rethink not only the term “media” but also the concept of power. The change of perspective proposed by the book is intended to help the reader become more self-aware and also empathic towards those who choose different truths. Concluding with practical steps to build media literacy through the ACE model—from Awareness to Collaboration through Empathy—this timely book is essential for students and scholars, as well as anyone who would use the new understanding of media to decrease the current levels of cultural polarization.

Understand content marketing best practice from a new perspective with exclusive insight and contributions from leading academics, experts, global thought leaders and influencers in the industry on key topics, to create a truly unique resource - including a foreword by Tom Goodwin and bonus online chapters. Marketers everywhere are talking about content, but not everyone is saying the same thing. Some professionals love content and believe it has revolutionized the practice of marketing. To others, it is mere hype: a new name for what marketers have always done. The Definitive Guide to Strategic Content Marketing brings together all these diverse perspectives, structuring them around useful key topics that provide insight into the multi-faceted nature of content marketing, weaving together different voices to present a balanced view of the subject. Grouping the discussion around relevant subjects such as content monetization, native advertising, visuals vs video, and the challenge of measuring results, this book allows readers to cherry-pick the most useful aspects of each discussion according to their interests and apply it to their own marketing initiatives. With a foreword written by Tom Goodwin (author of Digital Darwinism and EVP, Head of Innovation at Zenith USA) and containing contributions from brands such as GE, General Motors, HSBC, Football Association, Diageo and Pernod Ricard, plus agencies including Oglivy Group UK, Havas, Zenith, Vizeum, Accenture, this book is a truly unique resource. Insight and contributions from A-list industry professionals and influencers, include: Tim Lindsay, Bob Garfield, Bob Hoffman, Faris Yakob, Thomas Kolster, Rebecca Lieb, Tia Castagno, Scott Donaton, Rober Rose, David Berkowitz, Professors Mara Einstein, Mark Ritson and Douglas Rushkoff.