Never Use Futura

Never Use Futura
Title Never Use Futura PDF eBook
Author Douglas Thomas
Publisher Chronicle Books
Pages 209
Release 2017-10-31
Genre Design
ISBN 1616896663

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It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza boxes, Absolut Vodka bottles, and Red Bull cans. Richard Nixon used it for his presidential campaign, as did Hillary Clinton. Indeed, Futura is one of the most used fonts in the world today—the typeface of modern design—more so even than Helvetica. This fascinating book explores the cultural history and uses of a face that's so common you might not notice, until you start looking, and then you can't escape it. Douglas Thomas traces Futura from its Bauhaus-inspired origin in Paul Renner's 1924 design, to its current role as the go-to choice for corporate work, logos, motion pictures, and advertisements. Never Use Futura is illuminating, sometimes playful, reading, not just for type nerds, but for anyone interested in how typefaces are used, take on meaning, and become a language of their own.

Paul Renner - Theatrum Anatomicum : [anlässlich des Projektes "Theatrum Anatomicum", das in Kooperation mit dem Kunsthaus Bregenz vom 6. bis 13. Juli 2007 auf dem KUB-Platz stattfand]

Paul Renner - Theatrum Anatomicum : [anlässlich des Projektes
Title Paul Renner - Theatrum Anatomicum : [anlässlich des Projektes "Theatrum Anatomicum", das in Kooperation mit dem Kunsthaus Bregenz vom 6. bis 13. Juli 2007 auf dem KUB-Platz stattfand] PDF eBook
Author
Publisher
Pages 165
Release 2009
Genre Installations (Art)
ISBN 9783902289100

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Designing Books

Designing Books
Title Designing Books PDF eBook
Author Jan Tschichold
Publisher
Pages 98
Release 1951
Genre Book design
ISBN

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The New Typography

The New Typography
Title The New Typography PDF eBook
Author Jan Tschichold
Publisher Univ of California Press
Pages 236
Release 2006
Genre Art
ISBN 9780520250123

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"Probably the most important work on typography and graphic design in the twentieth century."--Carl Zahn, The Museum of Fine Arts, Boston

Sparkling Gems from the Greek

Sparkling Gems from the Greek
Title Sparkling Gems from the Greek PDF eBook
Author Rick Renner
Publisher
Pages 0
Release 2007
Genre Bible
ISBN 9780972545426

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Rick Renner unearths a rich treasure trove of truths in his remarkable devotional. Drawing from an extensive study of both the English Bible and New Testament Greek, Rick illuminates 365 passages with more than 1,285 in-depth Greek word studies. Far from intellectualizing, he blends his solid instruction with practical applications and refreshing insights. Find challenge, reassurance, comfort, and reminders of God's abiding love and healing every day of the year.

Futura

Futura
Title Futura PDF eBook
Author
Publisher Laurence King Publishing
Pages 0
Release 2017-10-31
Genre Design
ISBN 9781786270931

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This is a stunning examination of one of the most popular typefaces ever created, Futura. Celebrating its 90th anniversary this year, the story of Futura is a fascinating one. From its Bauhaus origins to its use as the first font on the moon in 1969, this book tells the story of how the typeface went from representing radicalism in design to dependability. It is durable and timeless, and is worthy of being rediscovered and celebrated.

A Typographic Workbook

A Typographic Workbook
Title A Typographic Workbook PDF eBook
Author Kate Clair
Publisher John Wiley & Sons
Pages 400
Release 2012-06-20
Genre Design
ISBN 1118399889

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Lavishly illustrated with more than 450 images, A Typographic Workbook, Second Edition explains the process successful designers use to select, space, and creatively integrate fonts. This essential text demonstrates the use of type as a dynamic and expressive communication tool. This edition provides new and updated coverage of a broad range of topics–from a logical, clear historical overview of the craft to the latest digital technologies. Known for its highly interactive format, this Second Edition continues to include helpful review questions and multiple-choice quizzes, as well as many new projects and skill-building exercises that help readers immediately apply what they have learned. A Typographic Workbook, Second Edition is a valuable professional resource for working designers and an indispensable training tool for graphic design students.