If you’ve dreamed about having a customized multimedia PC or one tricked out for your favorite games, build your own and make your dreams come true! Build Your Own PC Do-It-Yourself For Dummies makes it easy. Not only is building your own PC a really rewarding project, it can also save you a nice chunk of cash. This step-by-step guide helps you decide what you need, teaches you what all those computer terms mean, and tells you exactly how to put the pieces together. It shows you: What tools you need (not as many as you might think!) All about operating systems How to install CD and DVD drives The scoop on sound and video, and how to put a sound system together from start to finish How to connect a monitor and install a modem All about setting up and configuring the hard drive Secrets for securing your system, and more Included is a bonus DVD showing you how to install the motherboard, CPU, RAM, ports, hard drive, video and sound cards, a DVD drive, and more. With Build Your Own PC Do-It-Yourself For Dummies, you can have the computer you want plus the satisfaction of doing it yourself! Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Juliette Simon is married, more or less unhappily, and is the most popular folk/pop singer in the German speaking world. She is Marie and Arabella Cooper-Nyman’s new neighbour, and lives in her purpose-built villa on Lake Starnberg in Bavaria. She meets and falls in love with one of her backing singers, Jodie Sanchez. Their story is one full of trials and tribulations. Juliette must confront the homophobia rampant in the folk music world. Jodie must decide: her solo career in the USA, or Juliette?

Coca-Cola. Harley-Davidson. Nike. Budweiser. Valued by customers more for what they symbolize than for what they do, products like these are more than brands--they are cultural icons. How do managers create brands that resonate so powerfully with consumers? Based on extensive historical analyses of some of America's most successful iconic brands, including ESPN, Mountain Dew, Volkswagen, Budweiser, and Harley-Davidson, this book presents the first systematic model to explain how brands become icons. Douglas B. Holt shows how iconic brands create "identity myths" that, through powerful symbolism, soothe collective anxieties resulting from acute social change. Holt warns that icons can't be built through conventional branding strategies, which focus on benefits, brand personalities, and emotional relationships. Instead, he calls for a deeper cultural perspective on traditional marketing themes like targeting, positioning, brand equity, and brand loyalty--and outlines a distinctive set of "cultural branding" principles that will radically alter how companies approach everything from marketing strategy to market research to hiring and training managers. Until now, Holt shows, even the most successful iconic brands have emerged more by intuition and serendipity than by design. With How Brands Become Icons, managers can leverage the principles behind some of the most successful brands of the last half-century to build their own iconic brands. Douglas B. Holt is associate professor of Marketing at Harvard Business School.

Find out what you need to know about using your computer! The fun and easy way® to get your PC up and running in no time! Want to burn your own CD-R? How about e-mailing digital pictures to friends? Completely updated to cover the latest technologies, this bestselling guide demystifies Windows XP, spam blocking, digital imaging, and much more. Dan Gookin takes you from startup to creating a Web page, helping you get the most out of your PC! Discover how to: Set up your computer – painlessly Understand PC jargon and acronyms (really!) Network your computers Have fun with digital cameras and burn CDs Protect your PC from viruses The Dummies Way Explanations in plain English "Get in, get out" information Icons and other navigational aids Tear-out cheat sheet Top ten lists A dash of humor and fun

Windows Vista is Microsoft's most important software release in more than a decade. It offers users an abundance of new and upgraded features that were more than five years in the making: a gorgeous, glass-like visual overhaul; superior searching and organization tools; a multimedia and collaboration suite; and above all, a massive, top-to-bottom security-shield overhaul. There's scarcely a single feature of the older versions of Windows that hasn't been tweaked, overhauled, or replaced entirely. But when users first encounter this beautiful new operating system, there's gonna be a whole lotta head-scratchin', starting with trying to figure out which of the five versions of Vista is installed on the PC (Home, Premium, Business, Enterprise, Ultimate). Thankfully, Windows Vista: The Missing Manual offers coverage of all five versions. Like its predecessors, this book from New York Times columnist, bestselling author, and Missing Manuals creator David Pogue illuminates its subject with technical insight, plenty of wit, and hardnosed objectivity for beginners, veteran standalone PC users, and those who know their way around a network. Readers will learn how to: Navigate Vista's elegant new desktop Locate anything on your hard drive quickly with the fast, powerful, and fully integrated search function Use the Media Center to record TV and radio, present photos, play music, and record any of the above to DVD Chat, videoconference, and surf the Web with the vastly improved Internet Explorer 7 tabbed browser Build a network for file sharing, set up workgroups, and connect from the road Protect your PC and network with Vista's beefed up security And much more. This jargon-free guide explains Vista's features clearly and thoroughly, revealing which work well and which don't. It's the book that should have been in the box!