Attract, engage, and inspire your customers with an "Optimize and Socialize" content marketing strategy Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this book that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media engagement principles thereby increasing their ability to acquire and engage relevant customers online. Optimize provides insights from Lee Odden, one of the leading authorities on Content and Online Marketing. This book explains how to: Create a blueprint for integrated search, social media and content marketing strategy Determine which creative tactics will provide the best results for your company Implement search and social optimization holistically in the organization Measure the business value of optimized and socialized content marketing Develop guidelines, processes and training to scale online marketing success Optimize offers a tested approach for a customer-centric and adaptive online marketing strategy that incorporates the best of content, social media marketing, and search engine optimization tactics.

Contributed papers presented at the conference organized by Central Mechanical Engineering Research Institute.

The revolution is well underway. Our understanding and utilization of microelectromechanical systems (MEMS) are growing at an explosive rate with a worldwide market approaching billions of dollars. In time, microdevices will fill the niches of our lives as pervasively as electronics do right now. But if these miniature devices are to fulfill their mammoth potential, today's engineers need a thorough grounding in the underlying physics, modeling techniques, fabrication methods, and materials of MEMS. The MEMS Handbook delivers all of this and more. Its team of authors-unsurpassed in their experience and standing in the scientific community- explore various aspects of MEMS: their design, fabrication, and applications as well as the physical modeling of their operations. Designed for maximum readability without compromising rigor, it provides a current and essential overview of this fledgling discipline.

Supplying nearly 350 expertly-written articles on technologies that can maximize and enhance the research and production phases of current and emerging chemical manufacturing practices and techniques, this second edition provides gold standard articles on the methods, practices, products, and standards recently influencing the chemical industries. New material includes: design of key unit operations involved with chemical processes; design, unit operation, and integration of reactors and separation systems; process system peripherals such as pumps, valves, and controllers; analytical techniques and equipment; current industry practices; and pilot plant design and scale-up criteria.

Automotive and aerospace components, utensils, and many other products are manufactured by a forming/drawing process on press machines of very thin sheet metal, 0.8 to 1.2 mm. It is imperative to study the effect of all involved parameters on output of this type of manufacturing process. This book offers the readers with application and suitability of various evolutionary, swarm, and bio-inspired optimization algorithms for sheet metal forming processes. Book initiates by presenting basics of metal forming, formability followed by discussion of process parameters in detail, prominent modes of failure, basics of optimization and various bioinspired approaches followed by optimization studies on various industrial components applying bioinspired optimization algorithms. Key Features: • Focus on description of basic investigation of metal forming, as well as evolutionary optimization • Presentation of innovative optimization methodologies to close the gap between those formulations and industrial problems, aimed at industrial professionals • Includes mathematical modeling of drawing/forming process • Discusses key performance parameters, such as Thinning, Fracture, and Wrinkling • Includes both numerical and experimental analysis

In this collection, scientists and engineers from across industry, academia, and government present their latest improvements and innovations in all aspects of metal forming science and technology, with the intent of facilitating linkages and collaborations among these groups. Chapters cover the breadth of metal forming topics, from fundamental science to industrial application.

Material Science and Environmental Engineering presents novel and fundamental advances in the fields of material science and environmental engineering. Collecting the comprehensive and state-of-art in these fields, the contributions provide a broad overview of the latest research results, so that it will proof to be a valuable reference book to aca