This book has been written for anyone who has to sell as part of their life or business. If you want a dramatic increase in your sales conversions - without being pushy, manipulative or 'hard sell' - this book is for you. But be warned, what you are about to learn is likely to challenge everything you thought you knew about selling. You may find that some of what you read in these pages directly contradicts what you've been taught, and that's why this philosophy works! It's completely different to the conventional wisdom around sales. By the end of this book you will be armed with the tools you need to enter any negotiation or sales conversation with clarity and confidence. You'll learn: The twelve-step Open With A Close system to increase conversions by up to 64% How to speak to prospects and potential customers with increased belief and confidence Why the human brain is programmed for fear, and the six questions you can ask your prospects to bypass it quickly and effectively How to overcome objections such as 'I can't afford it' or 'I haven't got the time' with ease and elegance How to use the Golden Question to close more business and generate greater revenue

Eliminate Telephone terror and turn cold call to cash! Cold calling is a powerful, inexpensive and easy way to develop new contacts and expand resources. In today's market, generating new business requires planning and skill. For over 10 years, Wendy Weiss has been a marketing consultant specializing in cold calling and appointment setting.

This book explains how deep-seated personality traits shape citizens' attitudes toward economic redistribution, and what it means for American democracy. It will be of interest to researchers from across the social sciences, as well as citizens, pundits, political observers, and commentators from across the political spectrum.

A PAPERBACK ORIGINAL The first simple guide to understanding the real estate closing process Closing and escrow are among the most important­­and least understood­­components of a real estate transaction. The Complete Guide to Your Real Estate Closing takes the mystery out of the confusing, expensive process by giving real estate professionals, investors, and consumers a step-by-step explanation. In simple, everyday language, the book explains closing documents and paperwork, what to do when something goes wrong, mortgage options, how to save money on title insurance, problems that can occur on a title report, and much more. With sample forms, work sheets, and more, this sophisticated but accessible book covers: Insider tips on how to save money­­from a closing professional Who does what: the real estate agent, lender, title company, closing officer, attorney State-specific information for all 50 states