This volume deals with contrasting developments in the period between 1400-1550. It is one that is characterized by a search for greater personal liberty and more opportunities for creative expression, on the one hand, and a quest to secure stability by establishing binding norms, on the other.

"This book examines a range of 'disruptive' approaches, exploring how challenge, dissonance, and discomfort might be mobilized in educational contexts in order to shift taken-for-granted attitudes and beliefs held by both educators and learners"--Provided by publisher.

The time of the transition from the Middle Ages to the onset of early modernity (c. 1400-1550) is a very complex one. It brought what on first sight appear to be contradictory developments. Human creativity and freedom became much more important; yet, at the same time, the foundations were laid for systems that allowed control to be exercised over virtually every aspect of human social life. How can we put these two phenomena together? Which tendency is the stronger one? The contributions in this volume focus on the tension between creativity and norm-making from the perspective of different academic disciplines, so as to shed light on this fascinating period in our history.

The development of the creative potential of the artists allows the organizations of media industry to activate the innovations, to improve the quality and competitiveness of products, goods and services, in general to work more efficiently. The article question is the problems of social norms influence on creativity the organizations of media industry. The review of management researches is provided on this perspective.

Both studies confirmed the importance of group norms on creative behavior, although this influence can be somewhat variable and is undermined by threat and the presence of self-interest in a collectivist environment.

Creativity and culture are inherently linked. Society and culture are part and parcel of creativity's process, outcome, and subjective experience. Equally, creativity does not reside in the individual independent of culture and society.Vlad Petre Glveanu's basic framework includes creators and community, from which new artifacts emerge and existing artifacts are developed. He points to a relationship between self and other, new and old, specific for every creative act. Using this multifaceted system requires that researchers employ ecological research in order to capture the heterogeneity and social dimensions of creativity.Glveanu uses an approach based on cultural psychology to present creativity in lay terms and within everyday settings. He concludes with a unitary cultural framework of creativity interrelating actors, audiences, actions, artifacts, and affordances.