Sponsored by the Museum Education Roundtable, this is volume 35, Number 2 of the Journal of Museum Education (JME) Part One of Mission, Money, and Authority, published in the summer of 2010. This edition includes articles on museums and other non-profits in the current recession; project fundraising; managing museum priorities in a difficulty economy; obtaining support and reducing obstacles; the value of online learning and making programs self-sustaining.

A direct, practical guide revealing how you can lead your not-for-profit to success through mission-based marketing Now in a Third Edition, Mission-Based Marketing is a direct, practical guide showing how you can lead your not-for-profit to success in a more competitive world. This book provides the knowledge and skills you need to build a market-driven organization that holds onto its core values, does a better job of providing mission, and successfully competes for funding, clients, referral sources, staff, and board members. Includes new material on nonprofit websites, social networking and new methods of communication, advances in technology, customer service in today's world, and the effects of marketing on fundraising Goes beyond the hows and whys to include lots of hands-on advice and real-world examples Other titles by Brinckerhoff: Mission-Based Management: Leading Your Not-for-Profit In the 21st Century, Faith-Based Management: Leading Organizations That Are Based on More than Just Mission, and Social Entrepreneurship: The Art of Mission-Based Venture Development Filled with new material, this book appraises the trends that have dramatically affected the not-for-profit sector in the past several years, and explains how an organization can shape this shifting landscape to its ultimate benefit.

How important is income to the survival of your organization? Without adequate and dependable sources of income, your organization's ability to complete its mission is threatened. So, no money, no mission. It's as simple as that.This not a book on how to start a nonprofit. There are plenty of those books available. This book will show owners and operators of existing non-profit organizations how to benefit from the author's years of experience in program development, fundraising, fiscal management and the creation of operational sources of funding. You will learn how to develop and monitor cash flow, probably the most important skill a manager can possess. Additionally, the author shows you in detail:* How to develop or revise a dynamic mission statement, * How to develop and use a cash flow budget to ensure fiscal stability,* How to create new and creative sources of revenue for your nonprofit including the collection and sale of donated goods, Goods Purchased for Resale, Manufactured Products, contracting and sub-contracting, grants, individual donors, major gifts, direct mail and special events, including the annual meeting.* Information on Unrelated Business Income TaxThis book will be a valuable resource and reference as you develop your nonprofit programs, regardless of the type of programs you support.