This immensely valuable book of Previous Years' Solved Papers is specially published for the aspirants of National Institute of Fashion Technology (NIFT) Admission Test. The book will serve well both as practice material & a true test of your studies and preparation with actual examquestions. The book comprises numerous questions in several Solved Previous Years' Papers which will prove extremely useful for you to be wellacquainted with the current exam pattern, the type of questions asked, and their appropriate answers. Detailed Explanatory Answers have also been provided for selected questions for your Better Understanding, study and selfpractice. The book is highly recommended to improve your problem solving skills, speed and accuracy, and help you prepare well by practising through these papers to face the exam with Confidence, Successfully. While this exhaustive practice material in the form of Previous Years' Papers is published with the sole aim of Paving the Way to your Success, your own intelligent practice, in Harmony with this, will definitely ensure you a Seat in the Prestigious Course leading you to a Magnificent Career in Fashion Technology.

The definitive monograph on Dieter Rams, one of the most influential product designers of the twentieth century As head of design at Braun from 1961 to 1995, Dieter Rams created some of the twentieth century's most iconic objects. Rams's life and work are indelibly linked to his thoughts about how people live, and how they can live better. Products he designed in the 1960s are still produced and sold today, and his ideas on good design continue to inspire designers and consumers. Now available again with a stunning new cover, this comprehensive monograph, with a foreword by Jonathan (Jony) Ive, former chief design officer of Apple, explores not only Rams's life and work, but also his design philosophy. The book includes detailed text covering Rams's life, the intellectual context in which he worked, his designs for Braun and Vitsoe, and the ideas and lectures he developed as an advocate for good design. Sketches and photographs of finished products and prototypes provide insight into Rams's design process, diverse archival material gives a complete picture of his life and work, and specially commissioned photographs of Dieter Rams's house and the Braun archive provide an exclusive glimpse of the world's most complete collection of Rams's designs. Known for the hundreds of iconic products he designed for Braun and Vitsoe, this comprehensive and exhaustive monograph also features Rams's only architectural work and the ideas about living sustainably embodied in his 'ten commandments'.

This book titled "NIFT/NID/IIFT Entrance Exam Guide" has been written to meet the requirements of students who wish to seek admission through various Entrance Examinations conducted by Fashion/Design Colleges in India. It confirms to the latest test patterns and comprehensively covers each and every type of question which is encountered in the examinations. Questions from the latest papers of National Institute of Fashion Technology, National Institute of Design, Indian Institute of Fashion Technology, JDIFT and various other regional exams conducted by State universities have been incorporated into numerous Practice Sessions. Efforts have been made to present most upto date matter in the best possible manner. This is the only book presently in the market which deals with each aspect of Fashion/Design Entrance Exams and contains more questions than any other guide, making it exhaustive and complete in all respects. The Sample Papers in Part V are full length diagnostic tests so that the student is able to pinpoint his weaknesses and rectify them.

1. This book is the ultimate guide for the fashion entrances 2. The guide is divided into 7 main sections 3. Complete theory has been synced with the syllabus 4. For section practice 2 Sections Tests are given in each 5. MCQs, Crack Sets and Previous Solved Papers for complete practice 6. Detailed Solutions of Solved paper 2021 & Crack Sets also have been provided. The best thing about fashion is that it ‘changes’. Miuccia Prada once said, “What you wear is how you represent yourself to the world. Fashion is instant language.” the top institutions like; NID, NIFT and IIFT conduct their own entrance exam to provide good and flourishing careers in the field of fashion. Get yourself prepared with “The Ultimate Guide for NIFT, NID, IIFT Entrance Examination 2022” that leads on the path of fashion and covering almost every institution entrance test syllabus. It carries complete study material that covers for both graduate and postgraduate entrance. Entire syllabus of the book has been categorized in 7 majors and sub categorized into chapters for complete learning. For good grasping of concepts, each chapter has been well explained & elaborated in a student friendly manner. At the end of every section 2 Section Tests are given for quick revision of subjects and ample number of MCQs are provided for complete practice. Last but not the least, well detailed Solved Paper of 2021& 3 Crack Sets are given to analyze the paper pattern. TOC NIFT Solved Paper (2021 – 2015), Numerical Ability, English Language and Comprehension, Reasoning and Logical Deduction, General Awareness, Case Studies and Caselets, Creative Ability, Group Discussion & Personal Interview, Crack Sets (1-3), Answer to Sections Test and Crack Sets (1-3)

These conference proceedings are the output of one of the first academic events of its nature happening globally, targeting fashion from a communication sciences perspective, including, in a broad sense, cultural heritage studies and marketing. The chapters present theoretical and empirical interdisciplinary work on how various communication practices impact the fashion industry and on societal fashion-related practices and values. The special focus of this volume is how digital transformation is changing the field and its utility to practitioners. Using these academic insights, practitioners can understand the core causes and reasons for trends and developments in the field of fashion communication and marketing.

Success in the fashion industry is not solely based on creativity and innovation; thought-out strategy and an astute application of management concepts are just as essential. The second edition of Fashion Management: A Strategic Approach is the ideal companion for students determined to understand the strategic frameworks vital to achieving success in the highly competitive world of fashion. With its international approach and features, including abstracts from key Bloomsbury Fashion Business Cases in each chapter, this is the go-to guide for students getting to grips with the issues facing fashion organisations today. Covering prominent brands such as Prada, Glossier, Nike and ASOS, as well as SMEs like Elvis and Kresse, this text not only prepares readers for academic success, but also for the diversity of the real-world fashion industry. The second edition of Fashion Management includes: · A new chapter on 'Managing Routes to Fashion Markets', reflecting the growing precedence of digitalisation and omnichannel retailing in the contemporary fashion industry. · A new chapter on 'Fashion Law', highlighting the importance of recognising and responding to legal issues such as intellectual property law, data protection, consumer law and influencer culture. · Substantial new material on ethics, sustainability and Corporate Social Responsibility (CSR), an understanding of which is vital as calls for transparency in the fashion industry continue to grow. · Additional and updated case studies covering a range of fashion companies from all over the world, including India, Australia, France, the UK, and many more. This is an ideal textbook for those studying on undergraduate and postgraduate degree courses in fashion management and fashion marketing. The book is also an important supplementary resource for courses in marketing, retailing and business studies.

One certain thing in the fashion world is change. Fashion is a language which tells a story about the person who wears it. Katherine Hamnett, a Top British Fashion designer describes fashion as “Clothes create a wordless means of communication that we all understand”. Some of the top Institution like NIFT, NID and IIFT conduct their respective entrance exams to provide lucrative and flourishing careers in fashion designing. The Ultimate Guide for NIFT/ NID/ IIFT leads you to the path of fashion and its design, comprehensively covering all the syllabus of almost all the universities and Institutions which are offering the bachelors and masters courses in Fashion Designing. The book carries complete study material that covers both Undergraduate and Postgraduate entrance examinations. It has been divided into Seven Sections which are further divided into chapter as per the syllabi and exam pattern. The explanation of each section has well elaborated leave no stones untouched in a lucid manner. After each section 2 Sections Tests provided for the quick revision of the concepts, ample number of MCQs have been provided and for the complete practice 3 Practice Sets have been provided at the end of the book, Detailed Solved Paper 2020 have been provided to give hint to the level and types of questions they come in the exams.