Evil dolphins, the discovery of Viagra, the negotiating tactics of Genghis Khan, words of wisdom from Val Doonican's mum, how to set up your own cult and a love affair with a crocodile - just some of the stories used to illustrate the principles involved in becoming a negotiation master. Most inexperienced negotiators and many experienced ones believe that, whilst in theory win-win is the best approach, in practice it can be too soft and leaves you open for the other side to take advantage. This book introduces the Strong Win-Win Method which resolves this dilemma and enables the reader to successfully pursue mutually beneficial solutions, confident that they will not be bullied or tricked. This highly readable book de-mystifies negotiation and will give you a clear structure and process to follow. Written in a direct "How to..."style, it outlines techniques and tactics - right down to the level of 'If they say x, you say y'. Drawing upon cutting edge research in the fields of psychology, body language, neuro-economics, game theory and systems theory it will give you advanced bargaining skills and beyond, on to mastery. And enjoy the read. Inside the book, you will read about famous negotiations from business, politics and international diplomacy as well as many of those less serious vignettes. Who knows? You may just end up starting your own cult!

Master the Art of Negotiation and Win Every Agreement! Have you ever found yourself on the losing end of a deal, wondering what you could have done differently? Discover a world where you can seize control of every conversation and walk away victorious with "Negotiation Mastery: The Science and Art of Winning Agreements." This transformative guide combines cutting-edge research with real-world applications, designed to turn anyone into a powerful negotiator. Step into the mind of an expert negotiator. From understanding the fundamentals of negotiation to mastering advanced techniques, this book offers a comprehensive exploration of every facet. You'll delve deep into the psychology of negotiation, uncovering cognitive biases and emotional intelligence tactics that can be the difference between an agreement and a missed opportunity. With precise, actionable advice, you'll learn how to set clear objectives, gather essential information, and develop a winning strategy. Build unshakeable rapport and trust. Effective communication is more than just words. Learn the secrets of nonverbal cues and persuasive techniques that can frame your arguments in the most compelling way. The book's guidance on creating win-win scenarios through collaborative negotiation will ensure both parties leave satisfied, paving the way for future success and long-term relationships. Conquer any negotiation scenario. Whether you are dealing with difficult opponents or navigating cross-cultural differences, this indispensable resource has you covered. Gain insight from real-life case studies, understand the role of ethics, and explore competitive and collaborative strategies alike. Develop the skills you need to manage conflicts and maintain composure, even when stakes are high. Don't leave your negotiations to chance. Equip yourself with the knowledge and skills from "Negotiation Mastery: The Science and Art of Winning Agreements" and become the confident, persuasive force you've always wanted to be. Change your life, one negotiation at a time.

Describes a method of negotiation that isolates problems, focuses on interests, creates new options, and uses objective criteria to help two parties reach an agreement.

This comprehensive book covers the key stages of the negotiation process: choosing an approach, preparing to negotiate, initiating talks, moving to substantive bargaining and problem-solving, overcoming common difficulties, and closing a deal. It focuses on issues of negotiation strategy, especially those associated with the interest-based or mutual-gains negotiation that professional negotiators often use in complex disputes. Special features include chapters on cross-cultural negotiations, group negotiations, and ethical issues. "People engaged in the study and practice of negotiation and appropriate dispute resolution have long been on the lookout for a book that explores all of the advances in principled or interest-based negotiation that have occurred since the 1981 publication of that ground-breaking work by Roger Fisher and Bill Ury, Getting to Yes: Negotiating Agreement Without Giving In. Professor Michael Fowler's Mastering Negotiation is a clear, engaging, wide-ranging, and perceptive study, ideal for classroom adoption and sure to be of great interest to university students and faculty as well as practitioners in law firms, board-rooms, civil society, foreign ministries, and the halls of politics." -- Sean Byrne, Director, Arthur V. Mauro Centre for Peace & Justice, and Professor of Peace & Conflict Studies, St. Paul's College, University of Manitoba "This is a landmark contribution to the teaching, learning, and practice of negotiation. . .The book succeeds on two tracks: it is a tour-de-force in articulation and critical examination of fundamental concepts, but it is also an intensely practical guide to techniques for applying those concepts. In every chapter, specific illustrations and real-world examples abound, as do checklists and roadmaps. The book is destined to be a well-thumbed reference guide to what succeeds and what fails in diverse negotiation contexts." -- Donald L. Burnett, Jr., Professor (Emeritus) of Law, University of Idaho Dean, College of Law

Quickly create half-day, full-day, and multi-day workshops on improving negotiation skills with this guide designed to guide facilitators in helping learners recognize strengths and weaknesses. The accompanying CD-ROM contains companion materials of ready-to-use presentations, tools, and assessments.

Mastering Business Negotiation is a handy resource for any leader or manager who needs practical strategies and ideas when conducting business negotiations. Grounded in solid research, the authors - experts in the field of business negotiation - reduce the huge volume of available information into an accessible handbook for busy executives who need to prepare for everyday negotiations as well as for more demanding and complex negotiation situations. Mastering Business Negotiation offers down-to-earth advice for learning to play the negotiation game and shows how to: Understand the game so you can better control what happens Predict the sequence of negotiation activities and move from disagreement toward agreement Identify the strategies and tactics of other players in the game. Apply the rules of the game - the "do's and don'ts" that will ultimately lead to success

PLAY ON YOUR TERMS Negotiation is THE core business skill. It is fundamental to everything we do that involves other people, whether that’s asking for a raise, pitching an idea or deciding who gets the coffee. The Leader’s Guide to Negotiation is a highly practical guide to getting the most out of your business interactions, whilst building stronger relationships to boot. From achieving win-win outcomes to problem-solving and building trust, it equips you with failsafe strategies for conducting successful and positive negotiations. ‘An entertaining, immediately useful book that goes beyond advocating for win-win – Simon Horton shows us how to get there.’ Adam Grant, Wharton Professor and New York Times bestselling author of Give and Take ‘Reading this book has made me think about how I negotiate and I have learned a lot... If you want to benefit your relationships while improving your business, then this is worth studying.’ Simon Woodroffe, founder of Yo!