A reference guide to the drivers, owners, races, and cars of NASCAR.

This two-volume encyclopedia is the Daytona 500 of stock car racing books—an essential "Bible" that provides an all-encompassing history of the sport as well as an up-to-date examination of modern-day stock car racing. How did stock car racing become firmly entrenched in American pop culture, especially in light of the lack of interest in motorsports overall as a spectator activity in the United States? And what has been the secret to NASCAR's financial success and growth over the last six decades? Encyclopedia of Stock Car Racing highlights approximately 250 subjects that have defined the sport since stock car racing was first organized. Organized in A-Z order, it covers all of the greatest drivers, such as Richard Petty, Jimmie Johnson, Junior Johnson, and David Pearson; the special races such as the Daytona 500 and Brickyard 400; and the famed tracks across the country, from Bristol Motor Speedway to Darlington Raceway to Talladega Superspeedway. This unprecedented resource collects information about every element of NASCAR history in one place: the early personalities who shaped the sport and set things in motion, the past greats who have now retired, and today's rising stars who continue to make stock car racing one of the most popular sports in the United States.

This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers.

Explores the history of NASCAR, including the sport's early years, growing popularity, its sponsorships, and its most famous drivers.

East Tennessee isn't typically mentioned among stock car racing's formative hotbeds. But the region from Bristol to Oneida and Chattanooga encapsulates a significant portion of the sport's history. From pioneers like Brownie King and Paul Lewis of Johnson City to former national champions Joe Lee Johnson of Chattanooga and L.D. Ottinger of Newport, East Tennessee has produced many of NASCAR's great drivers. The region is home to one of the world's largest sports stadiums in the Bristol Motor Speedway, but NASCAR also made regular visits to other area tracks. Whether the surface is red clay, asphalt or brushed concrete, East Tennessee still boasts some of the world's fastest, most competitive racing. Join author and racing insider David McGee as he presents a vast array of colorful characters whose passion fueled a sport that has gone from primitive to prime time.

Traces the history of NASCAR racing since its beginning in the 1940s, and tracks its growth and development over the years, NASCAR champions, and famous racing families.