12 CRUCIAL LESSONS ON ENTREPRENEURSHIP; OFFERING A FRESH PERSPECTIVE, SAVVY ADVICE AND PRACTICAL MEASURES TO PUT INTO PLACE. Are you working long hours just to keep your head above water? Are you stuck in the first gear and want to get moving - fast? The journey of an entrepreneur means being a risk-taker, a visionary, a leader, a pit bull and essentially a superhero all rolled into one. Nevi Letcher found herself doing this. She worked her way up in corporate, invested in her personal development and climbed the ladder fast, racing down the same track every day, plugging holes, negotiating deals, coaching and directing her team, developing and tweaking successful strategies to bring big brands to life. She only really learned about business when she started her own agency and she reveals aspects that business school didn't teach her. In Mind Your Own Business, Nevi shares what she learned and how she managed to implement strategies that saw her business grow and grow. Find something you want to do - and then just do it. That's how real entrepreneurs always start. This is your time. Make your mark on the world. "Nevi has articulated valuable success principles in an engaging and inspiring way." Natasha Sideris - Founder & CEO, Tashas Group

“The maverick’s way of conducting business forswears the leader as commanding general; it rejects the practice of top-down, authoritative command. Rather, it proposes the leader as catalyst, conscience, and inspirer . . . The true leader sees his job as setting an environment in which new ideas can emerge that neither he nor any other individual anticipated. That leap of imagination, that moment of genuine creativity, can only be inspired by a leader who encourages exploration and shows a willingness to consider a totally new approach.” --from Mind Your Own Business The corporate misdeeds of self-serving executives during the high-octane economy of the 1990s have forced many people to rethink the qualities that make a strong leader. For sixty years, Sidney Harman, the chairman and CEO of the world’s premier manufacturer of high-end audio equipment, has stood apart from the crowd, building his business the old-fashioned way, by satisfying customers and, in doing so, making a healthy profit. His refreshingly employee-centric, bottoms-up approach to business is the secret of Harman International’s continuing success. In Mind Your Own Business, Harman shares his visionary ideas about leadership, providing a welcome contrast to the bad behavior of business leaders recently dominating the news. Harman focuses on creating a culture of personal responsibility throughout his company. He likens his top management team to a jazz quartet that listens to and improvises with one another to create harmony. He stresses the need to do more for workers at every level because employees are the company’s most valuable asset. At Harman International, he has established in-house classrooms to teach English, basic math, health, and music, and encourages his employees to pursue their potential. Now a hale and healthy eighty-five, Harman thinks that “an idea a day” is more important than the proverbial apple and that the key to a long life is a restless curiosity. In the bestselling tradition of Max DePree’s Leadership Is an Art, Mind Your Own Business is a frank, no-nonsense guide for those who want to bring strength, vitality, and values to their businesses—and to their lives.

Want to start your own business, but not sure where to begin? Mind Your Business is the ONLY book that teaches you everything you need to know about how to build a successful business from scratch. From developing your brand to designing products to identifying your legal and tax needs, this comprehensive guide will take you through every step of the process and help you create a unique and customized roadmap for your business. Mind Your Business is for aspiring entrepreneurs who are driven, ambitious, creative, and determined to build a business and life they love. Author Ilana Griffo shares the formula that turned her creative hobby into a six-figure design studio. From initial planning to long-term business strategy, Mind Your Business includes: • Insider tips from successful entrepreneurs • Advice to identify your ideal market and customer • Legal guidelines to protect your ass(ets) • Budget and forecast tools • How to avoid the pitfalls that doom most startups • Guidance on how to scale and grow • Suggestions on how to dominate online platforms • Tips to beat your competitors with SEO and social media Mind Your Business puts you in the driver’s seat. It will help you navigate the journey of starting your first business and take your ambitions and ideas from wishful thinking to successful reality.

Now in its third edition, The Suitcase Entrepreneur teaches readers how to package and sell their skills to earn enough money to be able to work and live anywhere, build a profitable online business, and live life on their own terms. After eight years of working in the soul-crushing bureaucracy of the corporate world, Natalie Sisson quit her high-paying job and moved to Canada, started a blog, and cofounded a technology company. In just eighteen months she learned how to build an online platform from scratch, and then left to start her own business—which involved visiting Argentina to eat empanadas, play Ultimate Frisbee, and launch her first digital product. After five years, she now runs a six-figure business from her laptop, while living out of a suitcase and teaching entrepreneurs worldwide how to build a business and lifestyle they love. In The Suitcase Entrepreneur you’ll learn how to establish your business online, reach a global audience, and build a virtual team to give you more free time, money, and independence. With a new introduction, as well as updated resources and information, this practical guide uncovers the three key stages of creating a self-sufficient business and how to become a successful digital nomad and live life on your own terms.

Describes the characteristics of a successful entrepreneur, explains how to start and run a business, and offers tips on costs, investment, market research, and negotiation.

100 Essential Beliefs, Characteristics and Habits of Elite Entrepreneurs What Every Successful Entrepreneur Knows But Won’t Tell You Achieve unimaginable business success and financial wealth. Reach the upper echelons of entrepreneurs, where you’ll find Mark Zuckerberg of Facebook, Sara Blakely of Spanx, Mark Pincus of Zynga and many others. Develop the Entrepreneur Mind – a way of thinking that comes from learning the vital lessons of the best entrepreneurs. Through compelling stories of modern-day business tycoons, Kevin Johnson, president of the multi-million dollar company Johnson Media Inc., shares the essential beliefs, characteristics and habits of elite entrepreneurs. In this riveting book, written for new and veteran entrepreneurs, Johnson identifies 100 lessons in seven key areas: Strategy, Education, People, Finance, Marketing and Sales, Leadership, and Motivation. Lessons include how to think big, who makes the best business partners, what captivates investors, when to abandon a business idea, where to avoid opening a business bank account, and why too much formal education can hinder your entrepreneurial growth. Smart and insightful, The Entrepreneur Mind is the ultimate primer on how to think like an entrepreneur. KEVIN D. JOHNSON, president of Johnson Media Inc. and a serial entrepreneur, has several years of experience leading his multimillion-dollar marketing and communications company that now serves many of the most notable Fortune 100 businesses.

“I’ve set up my corporation. Now what do I do?” All too often business owners and real estate investors are asking this question. They have formed their protective entity – be it a corporation, LLC or LP – and don’t know what to do next. “Run Your Own Corporation” provides the solution to this very common dilemma. Breaking down the requirements chronologically (ie the first day, first quarter, first year) the book sets forth all the tax and corporate and legal matters new business owners must comply with. Written by Rich Dad’s Advisor Garrett Sutton, Esq., who also authored the companion edition “Start Your Own Corporation”, the book clearly identifies what must be done to properly maintain and operate your corporation entity. From the first day, when employer identification numbers must be obtained in order to open up a bank account, to the fifth year when trademark renewals must be filed, and all the requirements in between, “Run Your Own Corporation” is a unique resource that all business owners and investors must have. Rich Dad/Poor Dad author Robert Kiyosaki states, “Run Your Own Corporation is the missing link for most entrepreneurs. They’ve set up their entity, but don’t know the next steps. Garrett Sutton’s book provides valuable information needed at the crucial start up phase of operations. It is highly recommended reading.” When “Start Your Own Corporation” is combined with “Run Your Own Corporation” readers have a two book set that offers the complete corporate picture.