Microsoft CoPilot AI Expertise provides a detailed guide to AI's marketing transformation. This book is essential for marketers that want to use AI to improve their strategy and productivity. AI solutions like Microsoft CoPilot are revolutionizing content production, optimization, and marketing efficiency. This book explores these advances in detail, making it vital for modern marketers. This book makes a strong case for AI in marketing from the start. The beginning emphasizes AI tool uptake and commercial impact. That 87% of firms are adopting AI to better their marketing efforts and 63% of marketers say AI has considerably increased their content generation pace are astounding facts. These numbers demonstrate the importance of AI for digital competitors. The book walks readers through Microsoft CoPilot AI features. Each chapter is carefully designed to cover AI-powered marketing topics including content development and website optimization. One of the best chapters is "Demystifying the Features," which explains CoPilot's features. New AI tool users will find this chapter helpful because it simplifies difficult ideas. Another highlight is the book's realistic content creation approach. Chapters like "Blogosphere Boost" and "Leverage CoPilot for Targeted and Engaging Emails" provide practical advice on creating high-quality content with CoPilot. The book emphasizes AI's effectiveness in writing engaging blog articles, social media material, and email campaigns. The book's claims are supported by real-world examples and case studies of organizations using CoPilot to achieve great achievements. The book also discusses AI marketing ethics. In the chapter "Best Practices and Ethical Considerations for Using CoPilot in Marketing," the authors emphasize transparency and justice while using AI tools. Today, ethical technology use is crucial, making this section vital. Marketers who wish to predict industry developments benefit from this forward-thinking mindset. The writers' ability to combine practical advice with future estimates makes the book comprehensive. Accessibility is a strength of "Microsoft CoPilot AI Expertise" as it does a great job explaining complicated AI ideas to all readers. Any marketer, beginner or pro, will find the book interesting and easy to follow. The clear writing, detailed examples, and step-by-step directions help readers understand and implement the knowledge. Finally, "Microsoft CoPilot AI Expertise" is a great resource for AI-based marketing as it stands out in AI-powered marketing for its thorough coverage, practical advice, and ethical issues. Marketers can learn and develop confidence to use AI to grow and succeed by reading this book.

The Future Computed: AI and Manufacturing is the next book in Microsoft's The Future Computed series looking at the impact of AI on society. The book features stories from industry leaders and policymakers from around the world, sharing insights into how customers can progress their AI journey. IT also sets out suggestions about how countries can build competitive manufacturing sectors while delivering AI and addressing short-term disruption.

** #1 Wall Street Journal Bestseller ** In this essential book written by a rural native and Silicon Valley veteran, Microsoft’s Chief technology officer tackles one of the most critical issues facing society today: the future of artificial intelligence and how it can be realistically used to promote growth, even in a shifting employment landscape. There are two prevailing stories about AI: for heartland low- and middle-skill workers, a dystopian tale of steadily increasing job destruction; for urban knowledge workers and the professional class, a utopian tale of enhanced productivity and convenience. But there is a third way to look at this technology that will revolutionize the workplace and ultimately the world. Kevin Scott argues that AI has the potential to create abundance and opportunity for everyone and help solve some of our most vexing problems. As the chief technology officer at Microsoft, he is deeply involved in the development of AI applications, yet mindful of their potential impact on workers—knowledge he gained firsthand growing up in rural Virginia. Yes, the AI Revolution will radically disrupt economics and employment for everyone for generations to come. But what if leaders prioritized the programming of both future technology and public policy to work together to find solutions ahead of the coming AI epoch? Like public health, the space program, climate change and public education, we need international understanding and collaboration on the future of AI and work. For Scott, the crucial question facing all of us is this: How do we work to ensure that the continued development of AI allows us to keep the American Dream alive? In this thoughtful, informed guide, he offers a clear roadmap to find the answer.

The hidden costs of artificial intelligence, from natural resources and labor to privacy and freedom What happens when artificial intelligence saturates political life and depletes the planet? How is AI shaping our understanding of ourselves and our societies? In this book Kate Crawford reveals how this planetary network is fueling a shift toward undemocratic governance and increased inequality. Drawing on more than a decade of research, award-winning science, and technology, Crawford reveals how AI is a technology of extraction: from the energy and minerals needed to build and sustain its infrastructure, to the exploited workers behind "automated" services, to the data AI collects from us. Rather than taking a narrow focus on code and algorithms, Crawford offers us a political and a material perspective on what it takes to make artificial intelligence and where it goes wrong. While technical systems present a veneer of objectivity, they are always systems of power. This is an urgent account of what is at stake as technology companies use artificial intelligence to reshape the world.

Discover how to survive and thrive in an increasingly digital world Digital strategy should consist of more than just updating your business’ desktop computers and buying the newest smartphones for your employees. It requires the reimagining of existing business processes and the implementation of the latest technologies into current business activity to enable new capabilities for your firm. In Decisively Digital: From Creating a Culture to Designing Strategy, digital strategy advisor and author Alexander Loth leverages his extensive experience working with Microsoft, CERN, and SAP to deliver a robust and accessible exploration of what it takes for a company to unlock the potential of new digital technologies. You’ll discover how to: Utilize new technologies to establish a digital culture and realize the benefits of modern work for your employees Unleash the abilities that come with processing big data and taking advantage of data democracy, analytics, and cloud computing Implement artificial intelligence, blockchain, process automation, and IoT in a way that goes beyond the hype and delivers real business results Packed with interviews with industry leaders and real-world customer examples, Decisively Digital is ideal for CIOs, CDOs, and other executives and professionals who need to know how technology can improve their businesses and power results today and tomorrow.

Spatial trajectories have been bringing the unprecedented wealth to a variety of research communities. A spatial trajectory records the paths of a variety of moving objects, such as people who log their travel routes with GPS trajectories. The field of moving objects related research has become extremely active within the last few years, especially with all major database and data mining conferences and journals. Computing with Spatial Trajectories introduces the algorithms, technologies, and systems used to process, manage and understand existing spatial trajectories for different applications. This book also presents an overview on both fundamentals and the state-of-the-art research inspired by spatial trajectory data, as well as a special focus on trajectory pattern mining, spatio-temporal data mining and location-based social networks. Each chapter provides readers with a tutorial-style introduction to one important aspect of location trajectory computing, case studies and many valuable references to other relevant research work. Computing with Spatial Trajectories is designed as a reference or secondary text book for advanced-level students and researchers mainly focused on computer science and geography. Professionals working on spatial trajectory computing will also find this book very useful.