Meanings of Audiences
Title | Meanings of Audiences PDF eBook |
Author | Richard Butsch |
Publisher | Routledge |
Pages | 220 |
Release | 2013-08-15 |
Genre | Social Science |
ISBN | 1135043051 |
In today’s thoroughly mediated societies people spend many hours in the role of audiences, while powerful organizations, including governments, corporations and schools, reach people via the media. Consequently, how people think about, and organizations treat, audiences has considerable significance. This ground-breaking collection offers original, empirical studies of discourses about audiences by bringing together a genuinely international range of work. With essays on audiences in ancient Greece, early modern Germany, Soviet and post-Soviet Russia, Zimbabwe, contemporary Egypt, Bengali India, China, Taiwan, and immigrant diaspora in Belgium, each chapter examines the ways in which audiences are embedded in discourses of power, representation, and regulation in different yet overlapping ways according to specific socio-historical contexts. Suitable for both undergraduate and postgraduate students, this book is a valuable and original contribution to media and communication studies. It will be particularly useful to those studying audiences and international media.
Eats, Shoots & Leaves
Title | Eats, Shoots & Leaves PDF eBook |
Author | Lynne Truss |
Publisher | Penguin |
Pages | 119 |
Release | 2004-04-12 |
Genre | Language Arts & Disciplines |
ISBN | 1101218290 |
We all know the basics of punctuation. Or do we? A look at most neighborhood signage tells a different story. Through sloppy usage and low standards on the internet, in email, and now text messages, we have made proper punctuation an endangered species. In Eats, Shoots & Leaves, former editor Lynne Truss dares to say, in her delightfully urbane, witty, and very English way, that it is time to look at our commas and semicolons and see them as the wonderful and necessary things they are. This is a book for people who love punctuation and get upset when it is mishandled. From the invention of the question mark in the time of Charlemagne to George Orwell shunning the semicolon, this lively history makes a powerful case for the preservation of a system of printing conventions that is much too subtle to be mucked about with.
Media Audiences
Title | Media Audiences PDF eBook |
Author | Kristyn Gorton |
Publisher | Edinburgh University Press |
Pages | 192 |
Release | 2009-09-08 |
Genre | Social Science |
ISBN | 0748630368 |
An engaging and original study of current research on television audiences and the concept of emotion, this book offers a unique approach to key issues within television studies. Topics discussed include: television branding; emotional qualities in television texts; audience reception models; fan cultures; 'quality' television; television aesthetics; reality television; individualism and its links to television consumption.The book is divided into two sections: the first covers theoretical work on the audience, fan cultures, global television, theorising emotion and affect in feminist theory and film and television studies. The second half offers a series of case studies on television programmes such as Wife Swap, The Sopranos and Six Feet Under in order to explore how emotion is fashioned, constructed and valued in televisual texts. The final chapter features original material from interviews with industry professionals in the UK and Irish soap industries along with advice for students on how to conduct their own small-scale ethnographic projects.
Audience Analysis
Title | Audience Analysis PDF eBook |
Author | Denis McQuail |
Publisher | SAGE Publications |
Pages | 177 |
Release | 1997-07-28 |
Genre | Language Arts & Disciplines |
ISBN | 1506339239 |
The word audience has long been familiar as the collective term for the "receivers" in the model of mass communication process (source, channel, message, receiver, effect). It is a term that is understood by media practitioners and theorists alike and has entered into everyday usage; however, there is much room for differences of meaning, misunderstandings, and theoretical conflicts. In Audience Analysis, author Denis McQuail provides a coherent and succinct account of the concept "media audience" in terms of its history and its place in present-day media theory and research. He describes and explains the main types of audience, alternative theories about the audience, and the main traditions and fields of audience research. This informative volume explains the contrast between social scientific and humanistic approaches and gives due weight to the view "from the audience," as well as the view "from the media." It summarizes key research findings and assesses the impact of new media developments, especially transnationalization and new interactive technology. Finally, the volume concludes with an evaluation of the continued relevance of the audience concept under conditions of rapid media change. Providing both an overview of past research and a guide to current thinking, Audience Analysis will be enlightening to academics and students in the fields of mass communication and media studies.
Media Audiences
Title | Media Audiences PDF eBook |
Author | John L. Sullivan |
Publisher | SAGE Publications |
Pages | 290 |
Release | 2019-07-24 |
Genre | Language Arts & Disciplines |
ISBN | 1506397387 |
Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we all engage with media as an audience. . Despite the widespread use of this term in our popular culture, the meaning of "audience" is complex, and it has undergone significant historical shifts as new forms of mediated communication have developed from print, telegraphy, and radio to film, television, and the Internet. Media Audiences: Effects, Users, Institutions, and Power 2nd Edition explores the concept of media audiences from four broad perspectives: as "victims" of mass media, as market constructions and commodities, as users of media, and as producers and subcultures of mass media. The goal of the text is for students to be able to think critically about the role and status of media audiences in contemporary society, reflecting on their relative power in relation to institutional media producers.
Showell's Dictionary of Birmingham
Title | Showell's Dictionary of Birmingham PDF eBook |
Author | Walter Showell |
Publisher | DigiCat |
Pages | 353 |
Release | 2022-08-01 |
Genre | History |
ISBN |
DigiCat Publishing presents to you this special edition of "Showell's Dictionary of Birmingham" (A History and Guide, Arranged Alphabetically) by Walter Showell, Thomas T. Harman. DigiCat Publishing considers every written word to be a legacy of humankind. Every DigiCat book has been carefully reproduced for republishing in a new modern format. The books are available in print, as well as ebooks. DigiCat hopes you will treat this work with the acknowledgment and passion it deserves as a classic of world literature.
The Word on College Reading and Writing
Title | The Word on College Reading and Writing PDF eBook |
Author | Carol Burnell |
Publisher | |
Pages | |
Release | 2020 |
Genre | |
ISBN | 9781636350288 |
An interactive, multimedia text that introduces students to reading and writing at the college level.