Marketing is an essential part of any business and the business of agriculture is no exception to this rule. Written by an experienced educator with expertise in futures markets, hedging, and technical price analysis, Marketing Grain & Livestock, 2nd Edition teaches the basics of commodities marketing by farmers, ranchers, grain elevators, packers, and processors. Building upon what made the first edition so appealing user-friendly, understandable writing Stasko writes for his audience in clear-cut concise vernacular. In his revamped second edition, he has included updated figures, charts, and diagrams to illustrate major points. Stasko’s book emphasizes thorough explanations and applications while providing practical examples in every chapter. All new features of the second edition: A new chapter devoted to electronic trading Detailed explanation of the most commonly used cash contracts Seasonal fluctuations of commodity prices New statistics, charts, graphs, and tables illustrating main points New “Questions and Problems” segments at the end of each chapter to help readers retain information Information about revolutionary electronic marketing technologies Marketing Grain & Livestock, 2nd Edition is aimed at agri-business and farm production students and their instructors. But experienced farmers, ranchers and agri-business professionals will find the book valuable as an introduction or refresher.

This new, revamped second edition promises to provide the most updated information on the latest marketing developments in the field of agriculture. The trend to electronic futures and options trading vis-à-vis the traditional open outcry system for instance is discussed at length in this new edition. Stasko has included new, updated figures, charts, and diagrams to illustrate his major points. A whole new section devoted to marketing on the Internet has been added.

Grain marketing remains a serious topic, but this third edition tackles the issues with even more relevant information and fun, including strategies, tactics and pricing tools. This book was written for grain producers and ag professionals with a serious interest in grain markets and marketing strategies.

Updated content in 2018! (Including e-book friendly charts and tables.) Despite being excited by and interested in the grain markets, many participants crave a better understanding of them. Now there is a book to deliver that understanding in ways that could help you make money trading grain.Elaine Kub uses her talents for rigorous analysis and clear, approachable communication to offer this 360-degree look at all aspects of grain trading. From the seasonal patterns of modern grain production, to grain futures' utility as an investment asset, to the basis trading practices of the grain industry's most successful companies, Mastering The Grain Markets unveils something for everyone.The key to profitable grain trading, Kub argues, is building knowledge about the fundamental practices of the industry. To demonstrate the paramount importance of such intelligence, she uses anecdotes, clear examples, and her own experiences as a futures broker, market analyst, grain merchandiser, and farmer. The result is an immensely readable book that belongs in the hands of every investor, grain trader, farmer, merchant, and consumer who is interested in how profits are really made.

The recent introduction of agricultural options has created an exciting new opportunity to make spectacular profits at a low fixed risk. George Angell shows how to master these new instruments to earn maximum profits.

Introduction to agricultural and agribusiness marketing-and its goals; What is marketing?; Identifying marketing objectives; Agricultural marketing; Agricultural market structure; The cost and efficiency of marketing: a public concern; Price discovery in agricultural markets; Price risk and uncertainty; Government marketing services; Direct participation by government in marketing; Producer's marketing alternatives and strategies; Agribusiness marketing; Agricultural marketing and the agribusiness firm; The marketing environment and the agribusiness firm; Developing a marketing strategy; Agribusiness products; Packaging and branding; Managerial pricing of agribusiness products: tools of analysis; Managerial pricing tactics in agribusiness market situations; Promotion of agribusiness products; Agribusiness managers and channels of distribution; Evaluating the agribusiness marketing program; Dynamics of marketin systems; Dynamics and innovations in agricultural marketing systems; International agribusiness marketing; Marketing of agribusiness inputs; Glossary; Index.

The Organic Grain Grower is an invaluable resource for both home-scale and commercial producers interested in expanding their resiliency and drop diversity through growing their own grains. Longtime farmer and organic pioneer Jack Lazor covers how to grow and store wheat, barley, oats, corn, dry beans, soybeans, oilseeds, grasses, nutrient-dense forages, and lesser-known cereals. In addition, Lazor argues the importance of integrating grains on the organic farm (not to mention within the local food system) for reasons of biodiversity and whole-farm management. The Organic Grain Grower provides information on wide-ranging topics, from nutrient density and building soil fertility to machinery and grinding grains for livestock rations.--COVER.