Market-oriented Program Planning Study
| Title | Market-oriented Program Planning Study PDF eBook |
| Author | United States. Congress. Senate. Committee on Energy and Natural Resources |
| Publisher | |
| Pages | 1308 |
| Release | 1977 |
| Genre | Gas industry |
| ISBN |
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Market Oriented Program Planning Study
| Title | Market Oriented Program Planning Study PDF eBook |
| Author | United States. Congress. House. Committee on Science and Technology. Subcommittee on Fossil and Nuclear Energy Research, Development, and Demonstration |
| Publisher | |
| Pages | 100 |
| Release | 1977 |
| Genre | Government publications |
| ISBN |
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Market Oriented Program Planning Study (MOPPS)
| Title | Market Oriented Program Planning Study (MOPPS) PDF eBook |
| Author | United States. Energy Research and Development Administration |
| Publisher | |
| Pages | 442 |
| Release | 1977 |
| Genre | Energy consumption |
| ISBN |
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Strategic Marketing
| Title | Strategic Marketing PDF eBook |
| Author | Torsten Tomczak |
| Publisher | Springer |
| Pages | 261 |
| Release | 2017-09-15 |
| Genre | Business & Economics |
| ISBN | 3658184175 |
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Dieses Lehrbuch führt in verständlicher, systematischer und knapper Form in die Problemfelder der Marketingplanung ein. Sowohl die Marketingplanung auf der Unternehmens- und Geschäftsfeldebene als auch die Planung des Marketing-Mix werden behandelt. Mit Hilfe von zahlreichen kurzen Fallbeispielen werden wesentliche Aspekte des Inhaltes veranschaulicht. Die Autoren haben in der 7. Auflage alle Kapitel überarbeitet und diverse neue Praxisbeispiele aufgenommen. Bei der Markenführung wurden einige Grundlagen ergänzt.
Congressional Record
| Title | Congressional Record PDF eBook |
| Author | United States. Congress |
| Publisher | |
| Pages | 1972 |
| Release | 1978 |
| Genre | Law |
| ISBN |
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Management Science
| Title | Management Science PDF eBook |
| Author | |
| Publisher | |
| Pages | 574 |
| Release | 1983 |
| Genre | Industrial management |
| ISBN |
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Includes special issues: The Professional series in the management sciences.
Proceedings of the Summer Computer Simulation Conference
| Title | Proceedings of the Summer Computer Simulation Conference PDF eBook |
| Author | |
| Publisher | |
| Pages | 764 |
| Release | 1981 |
| Genre | Computer simulation |
| ISBN |
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