Business

Business
Title Business PDF eBook
Author Ricky W. Griffin
Publisher Pearson Educación
Pages 722
Release 2004
Genre Business & Economics
ISBN 9789702605973

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For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e

Manejo de crisis

Manejo de crisis
Title Manejo de crisis PDF eBook
Author
Publisher Impact Media Comercial
Pages 98
Release 2009
Genre Crisis management
ISBN 9568827048

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Ongoing Crisis Communication

Ongoing Crisis Communication
Title Ongoing Crisis Communication PDF eBook
Author W. Timothy Coombs
Publisher SAGE Publications
Pages 359
Release 2018-12-18
Genre Business & Economics
ISBN 1544331967

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Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. Drawing on firsthand experience in crisis management, author W. Timothy Coombs introduces a three-staged approach to crisis management—pre-crisis, crisis, and post-crisis. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. The Fifth Edition includes new coverage of social media, social networking sites, and terrorist threats and includes expanded discussions of internal crisis communication and intuition in decision making. Visit the author′s blog at https://coombscrisiscommunication.wordpress.com.

Crisis

Crisis
Title Crisis PDF eBook
Author Lee Ann Hoff
Publisher Oxford University Press, USA
Pages 345
Release 2014
Genre Social Science
ISBN 0199364168

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Moving beyond books that address a single type of crisis (e.g. death of a child; diagnosis of a serious illness; sexual assault). Its focus is on helping the general reader and non-specialists recognize common signs of crisis across a range of life challenges. It shows how unexpected events, e.g. death of a loved one or diagnosis of a serious illness often intersect with life cycle transition points (i.e., adolescence, mid-life, old age) and can leave people more vulnerable to slipping into crisis-especially when lacking one's usual social supports. Through extensive use of stories, the book aims to help people identify and respond appropriately to the typical feelings and behaviors when facing traumatic events and life-threatening crisis. For example, some people in acute crisis express a fear of "going crazy" or have thoughts of suicide or violence toward others. Readers will learn that the high anxiety typical of crisis is normal, not usually a sign of mental illness. Whether or not critical life events result in crisis depends on the type, timing, and interpretation of the event, the person's life cycle development phase, history of healthy coping, and available timely support. In sum, the book's central theme is crisis as both danger and opportunity.

Fast Facts: Manejo de eventos adversos relacionados con el sistema inmunitario en oncología

Fast Facts: Manejo de eventos adversos relacionados con el sistema inmunitario en oncología
Title Fast Facts: Manejo de eventos adversos relacionados con el sistema inmunitario en oncología PDF eBook
Author B.L. Rapoport
Publisher Karger Medical and Scientific Publishers
Pages 120
Release 2020-02-29
Genre Medical
ISBN 3318066362

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El uso de inmunoterapia para el tratamiento de neoplasias tanto sólidas como hematológicas es extenso. Los inhibidores del punto de control inmunitario en particular han demostrado ser promisorios en el tratamiento del melanoma, cáncer pulmonar no microcítico y otros tipos de cáncer. La mayor parte de los eventos adversos relacionados con el sistema inmunitario asociados con estos fármacos son leves a moderados, pero en ocasiones también se informan eventos adversos graves que ocasionalmente ponen en riesgo la vida. El manejo eficaz de los eventos adversos relacionados con el sistema inmunitario requiere un reconocimiento temprano, así como de la intervención pronta con esteroides, inmunosupresión y/o estrategias inmunomoduladoras apropiadas para el órgano afectado y la gravedad de la toxicidad. También es esencial educar a los pacientes sobre el potencial y el reconocimiento de estos eventos adversos. Con las inmunoterapias volviéndose cada vez más frecuentes y los profesionales de la salud familiarizándose más con los beneficios de combinar estrategias de inmunoterapia, surge una necesidad apremiante de contar con una guía para reconocer y manejar los eventos adversos relacionados con el sistema inmunitario que puedan surgir. Este recurso proporciona una revisión general de inmunooncología y una actualización sobre los inhibidores del punto de control inmunitario y sus toxicidades relacionadas, junto con los principios de diagnóstico y manejo de los eventos adversos relacionados con el sistema inmunitario, consideraciones importantes sobre el cuidado de enfermería y una serie de resúmenes de manejo convenientes para referencia rápida. Como tal, es una lectura esencial para todos los miembros del equipo de atención oncológica. Indice: • Inmunoterapia y sus efectos secundarios: una revisión general • Eventos adversos gastrointestinales y hepáticos • Eventos adversos dermatológicos • Eventos adversos relacionados con el sistema endocrino • Eventos adversos pulmonares • Eventos adversos menos frecuentes • Optimización de la atención al paciente y reconocimiento temprano de eventos adversos relacionados con el sistema inmunitario • Resúmenes de manejo

Crisis Communication

Crisis Communication
Title Crisis Communication PDF eBook
Author Finn Frandsen
Publisher Walter de Gruyter GmbH & Co KG
Pages 601
Release 2020-08-24
Genre Language Arts & Disciplines
ISBN 3110554232

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Finn Frandsen and Winni Johansen have won the 2019 Danish communication prize (KOM-pris) for their world-class research in organisational crises, crisis management and crisis communication. This prize is awarded by The Danish Union of Journalists (Dansk Journalistforbund) and Kforum. http://mgmt.au.dk/nyheder/nyheder/news-item/artikel/finn-frandsen-and-winni-johansen-win-the-kom-pris-2019/ The aim of this handbook is to provide an up-to-date introduction to the discipline of crisis communication. Based on the most recent international research and through a series of levels (from the textual to the inter-societal level), this handbook introduces the reader to the most important concepts, models, theories and debates within the field of crisis communication. Crisis communication is a young and very vibrant field of research and practice. It is therefore crucial that researchers, students and practitioners have access to presentations and discussions of the most recent research. Like the other handbooks in the HOCS series, this handbook contains a general introduction, a chapter on the history of crisis communication research, a series of thematic chapters on crisis communication research at various levels, a chapter perspectives, a glossary of key terms, and lists of further reading for each chapter (with references to publications in English, German, and French). Overview Section I – Introducing the field General introduction A brief history of crisis management and crisis communication: From organizational practice to academic discipline Reframing the field: Public crisis management, political crisis management, and corporate crisis management Section II – Between text and context Image repair theory Situational crisis communication theory: Influences, provenance, evolution, and prospects Contingency theory: Evolution from a public relations theory to a theory of strategic conflict management Discourse of renewal: Understanding the theory’s implications for the field of crisis communication Making sense of crisis sensemaking theory: Weick’s contributions to the study of crisis communication Arenas and voices in organizational crisis communication: How far have we come? Visual crisis communication Section III – Organizational level To minimize or mobilize? The trade-offs associated with the crisis communication process Internal crisis communication: On current and future research Whistleblowing in organizations Employee reactions to negative media coverage Crisis communication and organizational resilience Section IV – Interorganizational level Fixing the broken link: Communication strategies for supply chain crises Reputational interdependence and spillover: Exploring the contextual challenges of spillover crisis response Crisis management consulting: An emerging field of study Section V – Societal level Crisis and emergency risk communication: Past, present, and future Crisis communication in public organizations Communicating and managing crisis in the world of politics Crisis communication and the political scandal Crisis communication and social media: Short history of the evolution of social media in crisis communication Mass media and their symbiotic relationship with crisis Section VI – Intersocietal level Should CEOs of multinationals be spokespersons during an overseas product harm crisis? Intercultural and multicultural approaches to crisis communication Section VII – Critical approaches Ethics in crisis communication Section VIII – The future The future of organizational crises, crisis management and crisis communication For a detailed table of contents, please see here.

Effective Crisis Communication

Effective Crisis Communication
Title Effective Crisis Communication PDF eBook
Author Robert R. Ulmer
Publisher SAGE Publications
Pages 265
Release 2010-11-03
Genre Language Arts & Disciplines
ISBN 1412980348

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In this fully updated Second Edition, three of today’s most respected crisis/risk communication scholars provide the latest theory, practice, and innovative approaches for handling crisis. This acclaimed book presents the discourse of renewal as a theory to manage crises effectively. The book provides 15 in-depth case studies that highlight successes and failures in dealing with core issues of crisis leadership, managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. Unlike other crisis communication texts, this book answers the question, “What now?” and explains how organizations can and should emerge from crisis.