Make Words Matter is an evidence-based, practical parenting manual to help you give clear expectations to your child, while deepening your connection with them. This book will teach you the SIX essential skills that every parent or teacher should know when trying to get our kids to listen. The focus of the book is on developing awareness of current strategies, and exploring ways to better reach your child. Through personal and clinical examples, Dr. Beth Trammell, experienced psychologist and counselor, provides real-life examples that will make it easy to apply these tips and tricks into your everyday life. Reflection prompts and easy-to-follow ideas are provided throughout the book. The target age-range is 18 months to 14 years, but the behavioral and communication skills you will learn will also help in all of your relationships! In addition to the book, this purchase also gives you full access to the 7 professionally edited videos of the author teaching the skills to you! That way, it will reinforce everything you are reading to make sure you can implement the skills right away.

Featuring current and historical concrete examples and minimising technical vocabulary, Words Matter is for all interested in examining ideas about language and its connections to social conflict and change. Accessible to general readers, the book will also be useful in linguistics, philosophy, anthropology, or other classes featuring language.

Want to make someone's day, but aren't sure what to say? Kindness is the best choice-use the power of your voice! Your words have the power to change the world. Learn how to create more beauty, love, and peace in your life with this delightful book encouraging mindful language. Teach your child that their voice matters. Help your child make mindful choices about the way they speak to others and about themselves with this charming narrative. The Power in Words reminds children that they have the ability to choose their words and actions. Through rhyme and thought-provoking illustrations, readers will explore engaging scenes to help them consider the way broken promises, gossip, and unkind words impact others. Your child's confidence and self-worth will soar as they explore ways their words can spread love and kindness to others. Readers will learn to speak compassionately about themselves and develop confidence with empowering affirmations, or I am statements. Confident self-talk will increase your child's emotional resilience, self-worth, and happiness. The Power in Words supports the emotional well-being of children and will sit comfortably on your shelf alongside other books like I am Enough by Grace Byers, Have You Filled a Bucket Today? By Carol McCloud, and Seeds and Trees by Brandon Walden. Additional content includes: suggestions for kind words to share with others, positive affirmations, and child/caregiver discussion starters. Parents and educators, find free downloadable resources to accompany this book at meaghanaxel.com. The Power in Words is a wonderful book for the classroom or home-- perfect for boys and girls ages 3, 4, 5, 6, 7, or 8 and Grades PreK, K, 1st, 2nd, and 3rd.

How the 2016 news media environment allowed Trump to win the presidency The 2016 presidential election campaign might have seemed to be all about one man. He certainly did everything possible to reinforce that impression. But to an unprecedented degree the campaign also was about the news media and its relationships with the man who won and the woman he defeated. Words that Matter assesses how the news media covered the extraordinary 2016 election and, more important, what information—true, false, or somewhere in between—actually helped voters make up their minds. Using journalists' real-time tweets and published news coverage of campaign events, along with Gallup polling data measuring how voters perceived that reporting, the book traces the flow of information from candidates and their campaigns to journalists and to the public. The evidence uncovered shows how Donald Trump's victory, and Hillary Clinton's loss, resulted in large part from how the news media responded to these two unique candidates. Both candidates were unusual in their own ways, and thus presented a long list of possible issues for the media to focus on. Which of these many topics got communicated to voters made a big difference outcome. What people heard about these two candidates during the campaign was quite different. Coverage of Trump was scattered among many different issues, and while many of those issues were negative, no single negative narrative came to dominate the coverage of the man who would be elected the 45th president of the United States. Clinton, by contrast, faced an almost unrelenting news media focus on one negative issue—her alleged misuse of e-mails—that captured public attention in a way that the more numerous questions about Trump did not. Some news media coverage of the campaign was insightful and helpful to voters who really wanted serious information to help them make the most important decision a democracy offers. But this book also demonstrates how the modern media environment can exacerbate the kind of pack journalism that leads some issues to dominate the news while others of equal or greater importance get almost no attention, making it hard for voters to make informed choices.

Where we are in life doesn't matter nearly as much as how we respond to where we are in life. Actress, musician, and entrepreneur Caitlin Crosby calls us to live well in our current season so that who we are can also inspire others to be their true selves. In Every Word Matters, Caitlin Crosby, founder of The Giving Keys, offers key words--such as believe, create, faith, and hope--that will help you wholeheartedly embrace your present season, no matter how messy it is. Each key word in this inspiring book includes: Ideas for how to incorporate the word into everyday life Exercises for focusing on the word Questions to guide you in prayer and journaling Quotes, lists, sidebars, and reflection questions We are called to inspire and serve others. Every word matters not just to you but to others in your life, as your own dreams, goals, and values pour out into the lives around you. Often the ability to help others starts with embracing the season of life we're in. But it can be challenging to know how to receive the gifts of our experiences, especially when life just isn't going as we'd planned. How will your key word help you inspire others to live out their dreams? Discover the beauty of intentional living in Every Word Matters.

When a friend or family member is struggling spiritually, do you ever feel uncertain about what to say? You may sense your loved ones need to hear biblical encouragement or advice but, feeling inadequate for the task, you might simply commiserate or say nothing. God calls you to something more. In When Words Matter Most, Cheryl Marshall and Caroline Newheiser help you discern spiritual needs and give biblical, heartfelt guidance. Through real-life stories and carefully chosen Scripture passages, they model what to say to those who are worried, weary, wayward, or weeping. You'll learn how to speak truth to others in your sphere of influence and strengthen the body of Christ as a whole.

The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.