This volume focuses on the eastern mediterranean seaboard and hinterland, from the Aegean to Egypt, as well as Mesopotamia and the Iranian plateau, during the time of Alexander in the 320s BC to the beginnings of Roman domination three centuries later. This period and place has such a great diversity of cultures as well as being rich in documentary sources and so provides the scholar with a wonderful "world" in which to explore changing patterns of behaviour, evolution of institutions, and the circulation and exchange of materials and services over a period and region large enough to allow a number of economies to flourish.

What's Ahead; Case Study 5.1 Performance Reports; Case Study 5.2 Setting the Budget; References; CHAPTER 6. Media Consumers: Measurement and Metrics; Chapter Objectives; Audiences: Consumers and Customers, Viewers, Listeners, Readers, Users, Players, Friends, and Followers; Research and Content; A Day in the Life of Debbie Carter; Identifying Market Segments; Summary; What's Ahead; Case Study 6.1 Audiences and Programming; References; CHAPTER 7. Managing the Production Process; Chapter Objectives; Introduction; The Many Languages of Digital Creation; Traditional Production.

A comprehensive, upbeat guide to help you survive the moving process from start to finish, filled with fresh strategies and checklists for timing and supplies, choosing which items to toss and which to keep, determining the best place to live, saying farewell and looking forward to hello. Moving is a major life change—time consuming, expensive, often overwhelming, and sometimes scary. But it doesn’t have to be! Instead of looking at it as a burdensome chore, consider it a new adventure. Ali Wenzke and her husband moved ten times in eleven years, living in seven states across the U.S. She created her popular blog, The Art of Happy Moving, to help others build a happier life before, during, and after a move. Infused with her infectious optimistic spirit, The Art of Happy Moving builds on her blog, offering step-by-step guidance, much-needed comfort, practical information, and welcome advice on every step of the process, including: How to stage your home for prospective buyers How to choose your next neighborhood How to discard your belongings and organize your packing How to say goodbye to your friends How to make the transition easier for your kids How to decorate your new home How to build a new community And so much more. Ali shares invaluable personal anecdotes from her many moves, and packs each chapter with a wealth of information and ingenious tips (Did you know that if you have an extra-large welcome mat at the entrance of your home, it’s more likely to sell?). Ali also includes checklists for packing and staging, and agendas for the big moving day. Whether you’re a relocating professional, newly married, a family with kids and pets, or a retiree looking to downsize, The Art of Happy Moving will help you discover ways to help make your transition an easier one—and be even happier than you were before.

The book explains the new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management.

Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.

Few things are more difficult than making changes in the way one functions as a person. This book offers strategies and the foundation to take successful steps.