Calculus for Business, Economics, and the Social and Life Sciences introduces calculus in real-world contexts and provides a sound, intuitive understanding of the basic concepts students need as they pursue careers in business, the life sciences, and the social sciences. The new Ninth Edition builds on the straightforward writing style, practical applications from a variety of disciplines, clear step-by-step problem solving techniques, and comprehensive exercise sets that have been hallmarks of Hoffmann/Bradley's success through the years.

The authors have kept the text concise by focusing on the key concepts students need to master. Opening vignettes & 'in action' boxes show realistic applications of these concepts throughout. Comprehensive end-of-chapter problems provide students with all the practice they need to fully learn each concept.

This experiential, workbook-style text focuses on key skill sets necessary for personal and managerial success in organizations today. These skill sets are:·Intrapersonal skills - those skills essential for understanding oneself and one's personality: perception, awareness, disclosure and trust, value clarification, goal setting, identifying barriers to personal change and time-and stress-management. ·Interpersonal skills - those skills necessary for working with others: conveying verbal messages, listening and non-verbal communication, giving and receiving feedback, communicating with diverse others and overcoming barriers to communication.·Team skills - those skills required for understanding and working in teams: forming, leading and facilitating teams, decision-making [including ethical decision frameworks], problem-solving, running meetings and project management.·Advanced interpersonal skills - those skills needed for leading and developing others: coaching and mentoring, empowerment and delegation, persuasion, networking, politicking, negotiation and conflict management.

Cooper and Schindler's Business Research Methods offers students and instructors thorough coverage of business research topics backed by solid theory. The authors are successful marketing research consultants and that is evident in the rich and realistic case studies found in the text. Managerial decision making is the underlying theme, topics and applications are presented and organized in a manner that allow students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.

Business and Society: Stakeholder Relations, Ethics and Public Policy by Lawrence/Weber/Post, has continued through several successive author teams to be the market-leader in its field. For over thirty years, Business and Society has been updated and reinvented in response to society’s relationship to business. Business and Society, 11e highlights why government regulation is sometimes required as well as new models of business-community collaboration. Business and Society, 11e is a book with a point of view. Lawrence, Weber and Post believe that businesses have social (as well as economic) responsibilities to society; that business and government both have important roles to play in the modern economy; and that ethics and integrity are essential to personal fulfillment and to business success. The book is designed to be easily modularized; an instructor who wishes to focus on a particular portion of the material may select individual chapters or cases to be packaged in a Primis custom product.