This design resource guide outlines the design skills necessary to create attractive, effective printed materials, such as newsletters, advertisements, brochures, manuals and other documents.

Demonstrates such fundamental design concepts as relevance, proportion, consistency, constraint, restraint, and attention to detail while offering instruction in organizing documents with space, lists, headlines, columns, color, graphics, and other accents.

Striking and stylish, Look Look! is the ideal first board book for babies just beginning to look and learn and a perfect gift for little hands. Look, look! Children run, fish swim, stars shine . . . all for baby's eyes to see. This sturdy board book, full of high-contrast black-and-white cut-paper art perfect for staring at, is just the thing for the eyes of the youngest babies. A few words in curving red type on each spread describe the scenes—a car races, a cat stretches, flowers bloom—and extend the book's age appeal so that it will be fascinating to older babies, too.

So, you want to publish books.Drawing on 23 years of experience operating an independent publishing company, Joe Biel has written the most accessible and comprehensive guide to running a successful publishing business. You'll learn all the skills of the trade, including how to:Develop your individual books to connect with readers on a practical and emotional levelChoose between offset printed, digitally printed, and eBook formats and work effectively with printersBuild an authentic niche so you can reach your audience and sell books directlyUnderstand if and when you're ready to work with a distributor or large online retailerCreate a budget and predict the cost and income of each book so your company stays in the blackDecide what work you need to do yourself and what can be done by othersPlan for sustainable growthFeaturing interviews with other upstart independent publishers and funny anecdotes from publishing's long history as well as detailed charts and visuals, this book is intended both beginners looking for a realistic overview of the publishing or self-publishing process and for experienced publishers seeking a deeper understanding of accounting principles, ways to bring their books to new audiences, and how to advance their mission in a changing industry. All readers will come away with the confidence to move forward wisely and a strong sense of why publishing matters today more than ever.

A sumptuous slipcased edition of Tolkien's classic epic tale of adventure, fully illustrated in color by the author himself. This deluxe volume is quarterbound in leather and includes many special features unique to this edition. Since it was first published in 1954, The Lord of the Rings has been a book people have treasured. Steeped in unrivalled magic and otherworldliness, its sweeping fantasy and epic adventure has touched the hearts of young and old alike. Over 100 million copies of its many editions have been sold around the world, and occasional collectors' editions become prized and valuable items of publishing. This one-volume deluxe slipcased edition contains the complete text, fully corrected and reset, which is printed in red and black, and features thirty color illustrations, maps, and sketches drawn by Tolkien himself as he composed this epic work. These include the pages from the Book of Mazarbul, marvelous facsimiles created by Tolkien to accompany the famous "Bridge of Khazad-dum" chapter. Also appearing are two poster-size, fold-out maps revealing all the detail of Middle-earth. This very special deluxe edition is quarterbound in cloth and red leather, with raised ribs on the spine and stamped in two foils. The pages are edged in gold and contained within are special features unique to this edition.