マーク、ロゴ、キャラクター作品について、アイデアに富んだそのプロジェクトのコンセプト、制作プロセスや制作の背景などを満載。コンピュータによるロゴやマーク制作は普通になったが、本書では、特にコンピュータの機能とワザを生かしてつくった作品にしぼり、その制作意図や制作過程を解説。

Includes 5,800 trademarks, service marks, symbols etc. by 1,300 designers from 38 countries.

In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.

囲み・飾りにこだわりを発揮したエンブレムやバッジ型のデザイン、装飾系ロゴ・マーク・ラベル。

Maritime Logos is the second instalment in an ongoing series of pocket books dedicated to logo design. Following on from 'Architectural Logos' this title contains a wonderful selection of logos, trademarks and symbols from around the world formed of maritime elements such as fish, water, boats, lighthouses, anchors and mermaids. This book contains work from some of the world's leading designers and agencies, including Studio Blackburn, IWANT, Werklig, Rob Clarke, Empatía and many more.

Take a look inside... ...And get the inside scoop on a variety of logo processes, from concept to completion. Follow author Christopher Simmons as he interviews the designers and clients of 18 well-known logos. He investigates the stages of logo completion, shares sketches, conducts in-depth interviews, documents the approval process, and provides commentary and analysis. Why is one process suitable for one client or industry, and not for another? How do different designers address different problems? How can different projects be approached in similar ways? Find the answers inside, along with outstanding examples of logos that really work. Queer Eye for the Straight Guy The Houston Texans Taylor Guitars Noche restaurant NYC2012 Olympic bid Estrus records Converse The Georgia Music Hall of Fame By giving the reader a behind-the-scenes peek at how both corporate giants and low-budget operations acquire winning logos, this book is a practical and inspiring reference for any designer.