Lo spot elettorale
Title | Lo spot elettorale PDF eBook |
Author | Isabella Pezzini |
Publisher | |
Pages | 204 |
Release | 2001 |
Genre | Political Science |
ISBN | 9788869166785 |
Resisting the Tide
Title | Resisting the Tide PDF eBook |
Author | Daniele Albertazzi |
Publisher | Bloomsbury Publishing USA |
Pages | 462 |
Release | 2011-12-22 |
Genre | Political Science |
ISBN | 144116037X |
Edited by members of the Department of Italian Studies at the University of Birmingham, and bringing together academics in Britain, Ireland, the US and Italy, this volume takes an international perspective on Italian events. It investigates how resistance to the new conservative culture has been articulated, and how this has been expressed and explained by those involved. The volume is divided into four areas: 1. The Economic and Media Landscapes, which sets the scene for the rest of the book by explaining how Italian society, and particularly its media environment, have developed in recent years; 2. Political Challenges, which discusses the main threats to the authority and policies of Berlusconi coming from within his own centre-right coalition, the left and social movements; 3. Texts, which analyses films, internet sites, television programmes, novels, newspaper articles and theatre performances that sought to resist increasingly dominant conservative norms and/or respond to events set in motion by the Berlusconi governments; 4.Experiences, covering the voices and practices of those who have opposed Berlusconi from within the cultural industries and identity movements, such as journalists, LGBT activists, feminists and associations representing immigrant communities. Wide-ranging, innovative and challenging, this volume should appeal to all those who have an interest in Italy, political-, media- and cultural studies.
The SAGE Handbook of Political Advertising
Title | The SAGE Handbook of Political Advertising PDF eBook |
Author | Lynda Lee Kaid |
Publisher | SAGE Publications |
Pages | 505 |
Release | 2006-06-14 |
Genre | Political Science |
ISBN | 1452261547 |
The SAGE Handbook of Political Advertising provides a comprehensive view of the role political advertising plays in democracies around the world. Editors Lynda Lee Kaid and Christina Holtz-Bacha, along with an international group of contributors, examine the differences as well as the similarities of political advertising in established and evolving democratic governments. Key Features: Offers an international perspective: This Handbook examines the political television advertising process that has evolved in democracies around the world, including countries in Asia, Europe, Australia, Africa, Latin America, and North America. In addition, a comparative overview addresses the effects of political advertising on the voters and the systems of which it is a part. Provides comprehensive coverage: For each country presented, an analysis is given of its political advertising history, its cultural implications, the political and regulatory systems related to political advertising, the effects of media system structures, and the effects of new technologies. Includes examples from recent elections: The role specific candidate- or party-controlled television plays in a specific region′s electoral process is examined. Original research on recent elections confirms the expanding significance of this form of political communication. This is an excellent resource for media professionals and practicing journalists, as well as a welcome addition to any academic library. It can also be used as a textbook for advanced undergraduate and graduate courses on Political Advertising in the fields of Political Science, Communication, Broadcasting, Journalism, and International Relations.
Introduction to the Semiotics of the Text
Title | Introduction to the Semiotics of the Text PDF eBook |
Author | Gianfranco Marrone |
Publisher | Walter de Gruyter GmbH & Co KG |
Pages | 208 |
Release | 2021-11-08 |
Genre | Language Arts & Disciplines |
ISBN | 3110688980 |
This books aims to demonstrate how semiotic models of textual analysis can be used to study any social reality or cultural process. In addition, it shows how semiotic models work by using examples from everyday life and social praxis, communicative processes and modes of consumption, online interactions and cross-media procedures, political experiences and scientific universes.
The Art of Persuasion
Title | The Art of Persuasion PDF eBook |
Author | Luciano Chelos (ed) |
Publisher | Manchester University Press |
Pages | 404 |
Release | 2001 |
Genre | History |
ISBN | 9780719041709 |
Publisher Description
Routledge Handbook of Political Advertising
Title | Routledge Handbook of Political Advertising PDF eBook |
Author | Christina Holtz-Bacha |
Publisher | Routledge |
Pages | 574 |
Release | 2017-02-24 |
Genre | Political Science |
ISBN | 1317439775 |
This Handbook provides the most comprehensive overview of the role of electoral advertising on television and new forms of advertising in countries from all parts of the world currently available. Thematic chapters address advertising effects, negative ads, the perspective of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and prospects for the future. The Handbook confirms that candidates spend the major part of their campaign budget on television advertising. The US enjoys a special situation with almost no restrictions on electoral advertising whereas other countries have regulation for the time, amount and sometimes even the content of electoral advertising or they do not allow television advertising at all. The role that television advertising plays in elections is dependent on the political, the electoral and the media context and can generally be regarded as a reflection of the political culture of a country. The Internet is relatively unregulated and is the channel of the future for political advertising in many countries
The Social Semiotics of Populism
Title | The Social Semiotics of Populism PDF eBook |
Author | Sebastián Moreno Barreneche |
Publisher | Bloomsbury Publishing |
Pages | 225 |
Release | 2023-01-26 |
Genre | Literary Criticism |
ISBN | 1350205400 |
The concept of 'populism' is currently used by scholars, the media and political actors to refer to multiple and disparate manifestations and phenomena from across both the left and the right ends of the political spectrum. As a result, it defies neat definition, as scholarship on the topic has shown over the last 50 years. In this book, Sebastián Moreno Barreneche approaches populism from a semiotic perspective and argues that it constitutes a specific social discourse grounded on a distinctive narrative structure that is brought to life by political actors that are labelled 'populist'. Conceiving of populism as a mode of semiotic production that is based on a conception of the social space as divided into two groups, 'the People' and 'the Other', this book uses semiotic theory to make sense of this political phenomenon. Exploring how the categories of 'the People' and 'the Other' are discursively constructed by populist political actors through the use of semiotic resources, the ways in which meaning emerges through the oppositions between imagined collective actors is explained. Drawing on examples from Europe, North America and South America, The Social Semiotics of Populism presents a systematic semiotic approach to this multifaceted political concept and bridges semiotic theory and populism studies in an original manner.