This book is for the 97 million Americans who want to quit their job and make money with their ideas. Licensing is one of the fastest and most profitable ways to make money with ideas. It is fast because it facilitates existing production, distribution, and marketing, and it is more profitable because it eliminates your costs and a percentage of the revenue goes in your pocket. "Most Ideas Don't Work" because of bad decisions, which come from bad information. Myths are everywhere, hard to recognize, and impossible to avoid. Failure precedes success, and knowing how to fail small, fail fast, and fail forward allows you to focus on what works. "And What To Do About It" explains how to master what works. It reveals valuable tips and secrets that will give you a distinct advantage. Learn new information like the Royalty Rule, Active Licensing, and the Acceptable Profit Threshold. Understand when to manufacture and when to license with the5X Rule. The right license with the right company is everyone's dream and may be the highlight of your career and your life. If you want to make money with your ideas, this book is for you.

Overextension is the common pitfall of empires. Why does it occur? What are the forces that cause the great powers of the industrial era to pursue aggressive foreign policies? Jack Snyder identifies recurrent myths of empire, describes the varieties of overextension to which they lead, and criticizes the traditional explanations offered by historians and political scientists.He tests three competing theories—realism, misperception, and domestic coalition politics—against five detailed case studies: early twentieth-century Germany, Japan in the interwar period, Great Britain in the Victorian era, the Soviet Union after World War II, and the United States during the Cold War. The resulting insights run counter to much that has been written about these apparently familiar instances of empire building.

Exploring and demystifying content marketing and providing proven and practical strategies for promotion and profit, How to Get Inside Someone's Mind and Stay There is for business owners, managers, and anyone with a need to market a product, a service, or even themselves! In this book, you will learn: how to identify your ideal customer; how to identify and create your key marketing messages; the right way to be remembered; and how to write for impact, engagement, and action.

Global Women in the Startup World: Conversations in Silicon Valley is a selection of interview-driven stories told by the Polish female founders who successfully made it to Silicon Valley. This book is written with the focus on female founders because although women are playing an increasingly important role in the technology and business worlds, they still face unique challenges and hurdles, which can be particularly acute in the fast-paced startup environment. The interviewees came from Poland to Silicon Valley and succeeded. They built their networks, followed their dreams, and mastered the art of running a global company. Silicon Valley can be intimidating but with this book as a guide one can navigate the most challenging aspects of being a woman in the startup world. The stories in the book also prove that foreign startup founders are welcome in Silicon Valley and can achieve global success. It doesn't matter what country you are from-you can build your startup in any country: some of the interviewees live and work in Poland, while others decided to move abroad.

This book is a must-have guide for anyone thinking about launching a new business and also is an excellent resource for attorneys and other professionals providing advice to their clients and academics teaching entrepreneurship classes. The terms founder and promoter are used frequently when discussing new businesses. Neither of these terms has a particular technical legal meaning and they are used somewhat interchangeably in practice. However, it is useful and accurate to think of a founder as a person who assists in the formation of a new business and then continues to devote a significant amount of time and resources to the operation of business once it has been formed. The founders often become the officers, directors, general partners or managing members, and the term "founding shareholder" or "founding president," for example, is often used to refer to one of the first shareholders of a corporation or a corporation's first president. A promoter, on the other hand, is a person, including possibly a legal entity, who assists in the formation of a business entity or obtaining subscriptions for its ownership interests, but who does not necessarily have any continuing relationship to the business once it is formed and funded. It is not surprising to find that founders play a pivotal role in the success of any new business even in situations where the founder is active in the business for only a short period of time and responsibility for oversight of the business is turned over to professional managers who were not affiliated with the business at inception. Founders not only bring the original business idea to the table, they also have a substantial influence on the organizational culture and values and goals of the initial managers and employees that lives on for a significant period of time. This book covers a variety of topics relating to founders, beginning with an overview of the motivational traits of prospective entrepreneurs and the role that entrepreneurs play in launching new businesses and then moving on the personality traits and skill sets of those persons who seek to form new business followed by a discussion of some of the practical issues relating to founders with respect to their pre-formation duties and liabilities, particularly their relationships with prior employers, and their relationships and agreements with other members of the founding group. The book also examines the role that founders have on the organizational culture of their firms and the positions that founder occupy if and when their firms reach the point where they are ready to take on the rigors of public company status and complete an initial public offering of their securities.

This powerful book is a shot in the arm for every entrepreneur. The no-nonsense coaching on how to deal with the entrepreneurial roller coaster ride comes from real world experience. Jacobson’s 11 Keys are Ocean and Boardroom tested through 20 years as a successful entrepreneur, and six years sailing around the world. Jacobson raises the bar in business books through his story-telling: engaging, witty, and to the point.

This book provides an extensive introduction to research on growth-oriented entrepreneurship, ,/b> A number of different methods have been used to describe growth-oriented entrepreneurship; however, there is a consensus that there is a particularly desirable form of entrepreneurship that seeks to create and scale up businesses that will drive productivity growth, create new employment, increase innovation, promote business internationalization and achieve sustainable economic growth. Innovation is a condition of growth-oriented entrepreneurship that includes both the development and commercialization of new products and services and the development and implementation of new or improved processes that enhance productivity or reduce costs associated with manufacturing or distributing existing products. Innovation involves firms pursuing distinctive business strategies and doing new things in new ways to increase productivity, product development, sales and profitability, including finding and developing new ways of identifying the needs of new and existing customers and making and marketing products that satisfy those needs. The goal of the launch phase for growth-oriented entrepreneurial ventures is to reach the point of scale up and common goals and activities associated with the launch phase include market disruption and penetration; gaining access to capital and markets and mentorship opportunities; organizational growth through management capacity, systems, resources (i.e., people, product and assets) management; embedding organizational culture; development of stakeholder relationships; monitoring and evaluation; and governance and reporting. This book provides an extensive introduction to research on growth-oriented entrepreneurship and continues with an assessment of attempts to create the appropriate framework conditions for growth-oriented entrepreneurship to flourish and sustain including financial support; government policies; government programs; education and training; research and development transfer; commercial and professional infrastructure; internal market openness; access to physical infrastructure; cultural and social norms; and protection of intellectual property rights. The final chapter looks at growth-oriented entrepreneurs in practice as they work to launch and growth emerging companies. This book is a unique compendium of research and analysis on a dynamic and important segment of entrepreneurship and will be useful to entrepreneurs, academics and policymakers.