Learning and the Market Place

Learning and the Market Place
Title Learning and the Market Place PDF eBook
Author Ian Maclean
Publisher BRILL
Pages 472
Release 2009-06-17
Genre Literary Criticism
ISBN 9047428943

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This collection of essays examines the operation of the market for learned books in Early Modern Europe through a series of case studies. After an overview of general market conditions, issues raised by the transmission of knowledge and the economics of the book trade are addressed. These include the selection of copy, the role of legal and religious controls in the production and diffusion of texts, the paths open to authors to achieve publication, the finances and interaction of publishing houses, the margins of the European book trade in England and Portugal, and the development of bibliographical tools to assist purchasers in their pursuit of scholarly works.

Learning and the Market Place

Learning and the Market Place
Title Learning and the Market Place PDF eBook
Author Ian MacLean
Publisher BRILL
Pages 473
Release 2009
Genre Business & Economics
ISBN 9004175504

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This collection of essays examines the operation of the market for learned books in Early Modern Europe through a series of case studies. After an overview of general market conditions, issues raised by the transmission of knowledge and the economics of the book trade are addressed. These include the selection of copy, the role of legal and religious controls in the production and diffusion of texts, the paths open to authors to achieve publication, the finances and interaction of publishing houses, the margins of the European book trade in England and Portugal, and the development of bibliographical tools to assist purchasers in their pursuit of scholarly works.

Learning and the Marketplace

Learning and the Marketplace
Title Learning and the Marketplace PDF eBook
Author Alison Kirk
Publisher SIU Press
Pages 228
Release 1996
Genre Business & Economics
ISBN 9780809320684

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Using humor as a tool, Kirk seeks to make readers think about the relationship between business and education or - learning and "real life". She combines the features of a dictionary, with its alphabetically arranged entries, and an interconnected series of essays. Adept at getting her message across, she uses illustrations to provide mental resting places that invite readers to pause and reflect. At the end of each section, she provides interlocking and recurring questions to emphasize links and advance the lines of thought. Kirk assumes there is no one way to learn. She provides both abstract and concrete as well as detached and personal approaches to such issues as diversity, competitiveness and cooperation, performance appraisal and measurement, fragmentation and integration, and the relationship of learning, working, and living. Her book can be read on a variety of levels, either piecemeal or continuously. She encourages readers to self-design their own learning, whether as individuals or as members of a discussion group using the book as their base.

Education And The Market Place

Education And The Market Place
Title Education And The Market Place PDF eBook
Author Terence H. McLaughlin
Publisher Routledge
Pages 186
Release 2005-06-21
Genre Education
ISBN 1135719764

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This collection of essays debates the application of market principles to and within the context of education. The contributors are all leading figures in their field, presenting their ideas in an accessible style to the lay reader. Throughout, the educational and public policy issues raised by the application of market principles to education are closely examined.

Strategy

Strategy
Title Strategy PDF eBook
Author Arthur A. Thompson, Jr.
Publisher McGraw-Hill/Irwin
Pages 0
Release 2005-05
Genre Conglomerate corporations
ISBN 9780073203133

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STRATEGY: Winning in the Marketplace is the newest offering from proven authors Thompson, Gamble, and Strickland. As in previous works, the authors' mainstream presentation includes the most recent research in strategy presented in a way that students can understand and apply to business cases and problems. With fewer chapters and pages and shorter cases than previous texts by these authors, this text offers a more concise, lively, and user-friendly presentation of strategic management. Fundamental strengths of Thompson/Gamble/Strickland text treatments are very much evident in this edition-a compelling presentation of Porter's Five-Forces model and globally competitive markets and first-rate coverage of strategy execution and the drive for operating excellence.Another hallmark of this new product is the package of Thompson/Gamble/Strickland cases and related teaching notes. Over the years, this author team has developed a great network of case authors and is able to select from the cream of the crop. Having written scores of cases themselves and having a combined experience of 70 years teaching this particular course, they are very skilled in selecting the types of cases that will spark student interest and generate lively classroom discussions. Many of the cases reflect high profile industries, companies, products, and people that students will have heard of, know about from personal experience, or can easily identify with. The new case line-up features an exciting collection of the latest and best cases flush with valuable teaching points and lessons for students.

Reframe The Marketplace

Reframe The Marketplace
Title Reframe The Marketplace PDF eBook
Author Jeffrey L. Bowman
Publisher John Wiley & Sons
Pages 195
Release 2015-10-05
Genre Business & Economics
ISBN 1119100259

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Increase your market share by including every customer in the conversation America and demographics in America continue to change dramatically with the population becoming increasingly more diverse each and every day. Unfortunately, many brands and businesses are just now recognizing this wave of change and not prepared to address the needs and wants of their diverse customer base. Reframe the Marketplace is your guide to modernizing your business approach and growing your business with EVERY customer in mind. Marketing and Advertising pioneer and award-winning author Jeffrey L. Bowman brings his experience working with organizations like Verizon, Prudential, IKEA, British Airways, Coca-Cola, MolsonCoors and Unilever to the masses with his inclusive Total Market approach to marketing. In Reframe the Marketplace, Bowman shows you how to identify your organization’s underserved markets, their nuanced needs, and build the best customer experiences based on research and insights. From Blacks, LatinX, women, LGBQT+, youth markets and more, you'll learn to go beyond ethnic targeting to true engagement with your customers to uncover opportunities that shape their world and inspire a love for your products. Discover how to: Modernize your marketing and communications approach to reflect the New America. Design and build a more diverse and inclusive approach to marketing planning, product design, customer experience and go-to-market. Grow your business with input from traditionally underserved markets or what was once called minorities. Effectively reach new customers and emerging markets in a personalized way. Engage in meaningful conversations with employees, consumers and drive change from the inside and outside of your organization. Your customers are diverse, they demand personalized experiences and they’re willing to evangelize for the brands they love. They will reward brands who authentically meet their needs. They are speaking up, taking action, and calling for change. It’s time to listen or lose out. Reframe the Marketplace is your key to staying relevant and in business.

Universities in the Marketplace

Universities in the Marketplace
Title Universities in the Marketplace PDF eBook
Author Derek Curtis Bok
Publisher
Pages 233
Release 2003
Genre Education
ISBN 9780691114125

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A provocative but thoughtful critique of the modern university explores the economic pressures that have shaped modern academia into its current form. (Education)