What if you could stop selling altogether and grow your profits? With The Serving Mindset, you’ll learn how to serve, elevate your business success, and feel great about it! Targeted to business owners and entrepreneurs who are very good at what they do but feel guilt and shame around selling and sales and therefore limit their own success and overall possibilities, The Serving Mindset: Stop Selling and Grow Your Business positions selling as serving and takes readers through the process of why and how to acquire this “serving mindset” and put it into practice. For readers who hate sales, The Serving Mindset will help you diagnose the source of the issue, understand how your mindset affects your sales directly, and discover a fresh approach to selling as serving—an essential lesson for enabling any business to explore maximum levels of prosperity. Using case studies as well as the experience of the author and that of her professional-coaching clients, The Serving Mindset is sure to change how readers view selling, serving, and growing. The powerful insights and applications in this book are game-changers for every business owner and entrepreneur who wants to attract and secure ideal customers and premium clients while maintaining integrity to his or her own core values.

In the first major literary biography of L. Frank Baum, Rebecca Loncraine tells the story of Oz as you've never heard it, with a look behind the curtain at the vivid life and eccentric imagination of its creator. L. Frank Baum wrote The Wonderful Wizard of Oz in 1899 and it was first published in 1900. A runaway hit, it was soon recognized as America's first modern fairy tale. Baum's life story, like the fictional world he created, is uniquely American, rooted in the transforming historical changes of his times. Baum was a complex and eccentric man who could never stay put for long; his restless creative spirit and voracious appetite for new projects led him across the U.S. during his lifetime, and he drew energy and inspiration from each new dramatic landscape he encountered,. Born in 1856, Baum spent his youth in the Finger Lakes region of New York as amputee soldiers returned from the Civil War; childhood mortality was also commonplace, blurring the lines between the living and the dead, and making room in Baum's young imagination for vividly real ghosts. When Baum was growing up, P. T. Barnum ruled the minds of small towns and his traveling circus was the most famous act around. Baum married a headstrong young woman named Maud Gage and they ventured out west to Dakota Territory, where they faced violent tornadoes, Ghost Dancing tribes and desperate droughts, before trading the hardships on the Great Plains for the excitement of Chicago and the fantastical White City of the World's Fair. Baum's writing tapped into an inner world that blurred his own sense of reality and fantasy. The Land of Oz, which Baum believed he had "discovered" rather than invented, grew into something far bigger and more popular than he'd ever imagined. After the roaring success of The Wonderful Wizard of Oz in 1900, he became a kind of slave to his creation, trapped inside Oz as his army of demanding child fans kept sending him back there to create new adventures for Dorothy, Toto and the humbug wizard. He went on to write thirteen sequels to his first Oz book. He also wrote the first Broadway adaptations of his Oz tales, and turned his Oz books into some of the first motion pictures in a small and undiscovered rural settlement called "Hollywood". Baum co-founded the Oz Film Manufacturing Company, even as critics warned that no one would pay to see a children's story. And they were right- his early ventures were box office flops and the world was not ready for Oz on screen until 1939, when MGM released "The Wizard of Oz" in brilliant Technicolor. Baum was not around to see it-he'd died in bed in 1919 just weeks after completing his final Oz book. But the book and film alike have become classics, just as well-loved today as they were when they first appeared. The Real Wizard of Oz is an imaginatively written work that stretches the genre of biography and enriches our understanding of modern fairytales. L. Frank Baum, author of The Wonderful Wizard of Oz and its thirteen sequels, lived during eventful times in American history-- from 1856 to 1919-- that influenced nearly every aspect of his writing, from the Civil War to Hollywood, which was emerging as a modern Emerald City full of broken dreams and humbug wizards, to the gulf between America's prairie heartland, with its wild tornadoes, and its cities teeming with "Tin Man" factory workers. This is a colorful portrait of one man's vivid and eccentric imagination and the world that shaped it. Baum's famous fairytale is filled with the pain of the economic uncertainties of the Gilded Age and with a yearning for real change, ideas which many contemporary Americans will recognize. The Wizard of Oz continues to fascinate and influence us because it explores universal themes of longing for a better world, homesickness and finding inner strength amid the storms.

After a cyclone transports her to the land of Oz, Dorothy must seek out the great wizard in order to return to Kansas.

The Wonderful Wizard of Oz is a children's novel written by L. Frank Baum and illustrated by W. W. Denslow. Originally published by the George M. Hill Company in Chicago on May 17, 1900, it has since been reprinted numerous times, most often under the name The Wizard of Oz, which is the name of both the popular 1902 Broadway musical and the well-known 1939 film adaptation. The story chronicles the adventures of a young girl named Dorothy Gale in the Land of Oz, after being swept away from her Kansas farm home in a cyclone.[nb 1] The novel is one of the best-known stories in American popular culture and has been widely translated. Its initial success, and the success of the 1902 Broadway musical which Baum adapted from his original story, led to Baum's writing thirteen more Oz books. The original book has been in the public domain in the US since 1956. Baum dedicated the book "to my good friend & comrade, My Wife," Maud Gage Baum. In January 1901, George M. Hill Company, the publisher, completed printing the first edition, which totaled 10,000 copies.

“We’re off to see the Wizard! The wonderful Wizard of Oz!” In this gorgeously illustrated, classic hardcover edition of The Wizard of Oz, readers of all ages will follow the Yellow Brick Road. It’s an unforgettable and colorful journey that takes us from Dorothy’s gray Kansas home into the blue Munchkin land; the sparkling bejeweled Emerald City; the dark, foreboding forest; and the ruby-red throne room of Glinda the Good Witch. This Classic Edition of The Wizard of Oz is a must-have for every family's library and features: - A beautifully designed oversized padded lap board book - A child-friendly, abridged retelling that remains faithful to L. Frank Baum's original text - Lavish illustrations by renowned, New York Times #1 Bestselling artist Charles Santore, the critically-acclaimed illustrator of multiple classic tales, including The Night Before Christmas, The Velveteen Rabbit, The Classic Tale of Peter Rabbit, and Aesop's Fables The work of New York Times bestselling children’s book illustrator Charles Santore has been widely exhibited in museums and celebrated with recognitions such as the prestigious Hamilton King Award, the Society of Illustrators Award of Excellence, and the Original Art 2000 Gold Medal from the Society of Illustrators. He is best known for his luminous interpretations of classic children’s stories, including The Little Mermaid, Alice's Adventures in Wonderland, Snow White, and more!

Ozma of Oz is the book in Frank Baum's Oz book series. It records the adventures of Oz with Dorothy Gale of Kansas, the Yellow Hen, the Scarecrow, the Tin Woodman, Tiktok, the Cowardly Lion and the Hungry Tiger; and other characters. It is the first Oz narrative in which the majority of the events occur outside of Oz. Only the final two chapters are set in Oz. This conveys a slight change in theme: in the first book, Oz is the perilous land through which Dorothy must make her way back to Kansas; in the third, Oz is the book's conclusion and goal. Dorothy's wish to return home is not as strong as it was in the first book, and it is her uncle's need for her rather than her own that compels her to do so.